DANISH DESIGN PET PRODUCTS LIMITED

🌳Matureactive
02134552 · ltd · incorporated 1987-05-27
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
Upgrade to see
Turnover
year to Apr 2025
Net worth
£1.18M
book net assets
Opportunity
75/100
Strong
🔔
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What this business does
Primary activity: SIC 13990
Sector: Manufacturing
Investor take
Pursue
Strong opportunity: active trading company with strong profile and acceptable with review structure.

Opportunity 75/100 (strong), bankability 67/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Consolidate lender relationships. 3 distinct lenders creates friction — refinance into single-lender structure for cleaner diligence. Most likely exit: strategic trade sale (63/100).

🏦

Refinance opportunity

5 live charges · 3 lenders · oldest 36.6y

15/100
under pressure

Refinance would be pressure-driven, not opportunity-driven. Expect tighter margins and covenant scrutiny.

  • · Oldest live charge is 36.6 years old — likely at or near maturity.
  • · 3 lenders named — inter-creditor friction likely.
  • · Cashflow trend is negative — lender view likely cautious.

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
5 charges (5/5 with lender, 5/5 with type)
90
Directors & officers
7 officers (3 active, 7 linked, 6 with DOB)
87
Ownership & PSC
1 active PSC(s) of 3 total, 3 with control declared
90
Director network
Network not yet resolved
30
Filing history
123 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
75/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
65
Some acquirability indicators.
Risk profile
77
Few red flags.
Signal strength
100
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Positive net assets
Net assets £1,179,283
Net assets shrinking
Down £484,404 YoY
Cash draining
Cash down 96% YoY
Cash YoY
-96%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£14k
↓ 96% YoY
Net Worth
£1.2m
↓ 29% YoY
Current Assets
£1.5m
↓ 16% YoY
Current Liabilities
£0£366k£732k£1.1m£1.5m£1.8mApr 2024Apr 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-04-302024-04-30
Total assets£1.47M£1.66M
Current assets£1.53M£1.83M
Cash£14.2k£330.6k
Debtors£335.4k£524.0k
Net assets£1.18M£1.66M

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (39 events)Click to expand
  1. 2026-01-06
    📄
    change-person-director-company-with-change-date
    officers · CH01
  2. 2025-05-30
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2024-06-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2023-07-10
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2023-03-29
    📄
    resolution
    resolution · RESOLUTIONS
  6. 2023-03-24
    📄
    memorandum-articles
    incorporation · MA
  7. 2023-03-21
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  8. 2023-03-21
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  9. 2023-03-21
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  10. 2023-03-21
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  11. 2023-03-21
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  12. 2023-03-21
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  13. 2023-03-21
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  14. 2023-03-21
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  15. 2023-03-21
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  16. 2023-03-16
    📄
    change-account-reference-date-company-current-shortened
    accounts · AA01
  17. 2023-03-15
    📄
    capital-alter-shares-subdivision
    capital · SH02
  18. 2023-03-14
    JANSSON, Andreas Bo Oskar appointed
    director
  19. 2023-03-14
    SANDHOLM, Sebastian Peter appointed
    director
  20. 2023-03-14
    NEWSOME, Susanne resigned
    secretary
  21. 2023-03-14
    NEWSOME, Allan resigned
    director
  22. 2023-03-14
    NEWSOME, Stuart resigned
    director
  23. 2023-03-14
    NEWSOME, Susanne resigned
    director
  24. 2022-11-02
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  25. 2022-11-02
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  26. 2022-11-02
    🔓
    Charge satisfied #5
  27. 2022-11-02
    🔓
    Charge satisfied #4
  28. 2022-10-11
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  29. 2022-10-11
    🔓
    Charge satisfied #3
  30. 2022-09-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  31. 2013-11-29
    NEWSOME, Allan appointed
    director
  32. 2011-04-07
    LOCKLEY, Annelise appointed
    director
  33. 2008-02-29
    🔒
    Charge registered #5
    Lender: Clydesdale Bank PLC
  34. 2007-02-28
    🔒
    Charge registered #4
    Lender: Clydesdale Bank PLC
  35. 2006-12-27
    🔒
    Charge registered #3
    Lender: Clydesdale Bank PLC T/a Yorkshire Bank
  36. 1997-07-14
    🔒
    Charge registered #2
    Lender: Yorkshire Bank PLC
  37. 1997-02-20
    🔓
    Charge satisfied #1
  38. 1989-12-05
    🔒
    Charge registered #1
    Lender: Yorkshire Bank PLC
  39. 1987-05-27
    🏢
    Company incorporated
    As DANISH DESIGN PET PRODUCTS LIMITED

Owner dependency

60/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Long-tenure founder: Senior director has been in place 15 years — deep operational knowledge concentrated in one person.

Succession & seller-readiness

53/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • secondary12+ year tenure: Director in role 15 years.
  • secondaryStable-but-static management: Company is 39 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

1 med ·
Charge satisfaction-then-recreation pattern
medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Group structure

Petcare Group Sweden Ab is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Petcare Group Sweden Ab
Corporate parent · holds 75-100% shares
ultimate parent
DANISH DESIGN PET PRODUCTS LIMITED
This company · 02134552

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Petcare Group Sweden Ab
Corporate entity
75100%
75–100%75-100% shares · 75-100% voting14/03/2023
2 historic (ceased) PSCs
  • Mr Stuart Newsomeceased 14/03/2023· 25-50% shares · 25-50% voting
  • Mrs Susanne Newsomeceased 14/03/2023· 25-50% shares · 25-50% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1987-05-27
Jurisdictionengland-wales
Primary SIC13990 — SIC 13990

Registered office

Westfield Mills
Kirk Lane
Yeadon Leeds
West Yorkshire
LS19 7LX

Filing status

Accounts
Next due: 2027-01-31
Last made up to: 2025-04-30
Confirmation statement
Next due: 2027-01-03
Last: 2025-12-20

Officers (3 active · 4 resigned)

JANSSON, Andreas Bo Oskar
director · ~52y · appointed 2023-03-14
View their other companies + combined net worth →
Active
LOCKLEY, Annelise
director · ~41y · appointed 2011-04-07
View their other companies + combined net worth →
Active
SANDHOLM, Sebastian Peter
director · ~52y · appointed 2023-03-14
View their other companies + combined net worth →
Active
NEWSOME, Susanne
secretary · resigned 2023-03-14
Resigned
NEWSOME, Allan
director · ~38y · appointed 2013-11-29 · resigned 2023-03-14
Resigned
NEWSOME, Stuart
director · ~67y · resigned 2023-03-14
Resigned
NEWSOME, Susanne
director · ~68y · resigned 2023-03-14
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

5
Total charges
1
Outstanding
1
Active lenders
Status:Lender:5 of 5 shown
TypeProperties
satisfied
Virgin Money
Clydesdale Bank PLC
Legal mortgage1 property29/02/200802/11/2022
satisfied
Virgin Money
Clydesdale Bank PLC
Legal mortgage1 property28/02/200702/11/2022
satisfied
Virgin Money
Clydesdale Bank PLC T/a Yorkshire Bank
Legal mortgage1 property27/12/200611/10/2022
outstanding
Virgin Money
Yorkshire Bank PLC
Debenture1 property14/07/1997
satisfied
Virgin Money
Yorkshire Bank PLC
Debenture1 property05/12/198920/02/1997
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (123 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-01-08
change-person-director-company-with-change-date
officers · CH01
2026-01-06
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-05-30
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-12-23
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-06-20
confirmation-statement-with-updates
confirmation-statement · CS01
2024-01-24
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-07-10
resolution
resolution · RESOLUTIONS
2023-03-29
memorandum-articles
incorporation · MA
2023-03-24
appoint-person-director-company-with-name-date
officers · AP01
2023-03-21
appoint-person-director-company-with-name-date
officers · AP01
2023-03-21
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC02
2023-03-21
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2023-03-21
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2023-03-21
termination-director-company-with-name-termination-date
officers · TM01
2023-03-21