SPORTS (BOOKMAKERS) LIMITED

🌳Matureactive
02354409 · ltd · incorporated 1989-03-02
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
approaching window · 12-months
Approaching a transaction window — refinance or sale event plausible in the next 12 months.
  • · Oldest live charge 36.9y old — refinance window within 12 months
🔒Estimated value
Upgrade to see
Turnover
not disclosed
Net worth
book net assets
Opportunity
72/100
Strong
🔔
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What this business does
Primary activity: Non-trading company
Sector: Professional, scientific & technical
Investor take
Pursue
Strong opportunity: dormant / non-trading with strong profile and bankable structure.

Opportunity 72/100 (strong), bankability 75/100. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Discharge stale live charges. 1 live charge(s) created 15+ years ago — likely paid but undischarged. Clean register. Most likely exit: strategic trade sale (63/100).

🏦

Refinance opportunity

6 live charges · 2 lenders · oldest 36.9y

50/100
clean up first

Refinance viable after a tidy-up — address the highlighted items first.

  • · Oldest live charge is 36.9 years old — likely at or near maturity.
  • · Two lenders — manageable, but coordination required.
  • · Legal-friction score 30/100 — workable, but lender will want more DD.

Data confidence

Overall: medium (61/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
6 charges (6/6 with lender, 6/6 with type)
90
Directors & officers
28 officers (3 active, 28 linked, 18 with DOB)
83
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
20 connected companies via shared directors
90
Filing history
189 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
72/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
50
Some acquirability indicators.
Risk profile
77
Few red flags.
Signal strength
100
Good data coverage for analysis.

Recent activity

Last 30 days
1
filing
  • 1 accounts
Last 90 days
1
filing
  • 1 accounts
Last 180 days
1
filing
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (79 events)Click to expand
  1. 2026-05-16
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  2. 2025-04-28
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  3. 2024-11-13
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  4. 2024-11-13
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  5. 2024-11-13
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  6. 2024-11-13
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  7. 2024-11-11
    DAVISON, Andrew appointed
    director
  8. 2024-11-11
    HADDOW, Sara Kiew appointed
    director
  9. 2024-11-11
    SMITH, Stuart John resigned
    director
  10. 2024-11-11
    SUTTERS, Charles Alexander resigned
    director
  11. 2024-09-19
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  12. 2024-05-06
    📄
    change-corporate-secretary-company-with-change-date
    officers · CH04
  13. 2024-05-06
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  14. 2023-06-30
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  15. 2023-04-13
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  16. 2022-11-03
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  17. 2022-11-03
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  18. 2022-10-03
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  19. 2021-09-20
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  20. 2020-12-18
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  21. 2019-12-03
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  22. 2019-11-28
    📄
    appoint-corporate-secretary-company-with-name-date
    officers · AP04
  23. 2019-11-21
    LADBROKES CORAL CORPORATE SECRETARIES LIMITED appointed
    corporate-secretary
  24. 2019-11-21
    ARSENIĆ, Sonja resigned
    secretary
  25. 2019-08-08
    ARSENIĆ, Sonja appointed
    secretary
  26. 2019-08-08
    LADBROKES CORAL CORPORATE SECRETARIES LIMITED resigned
    corporate-secretary
  27. 2019-08-08
    LADBROKES CORAL CORPORATE DIRECTOR LIMITED resigned
    corporate-director
  28. 2018-08-09
    SMITH, Stuart John appointed
    director
  29. 2018-08-09
    SUTTERS, Charles Alexander appointed
    director
  30. 2018-06-28
    CAMMIDGE, Cassandra Alice, Cassandra'S Company Secretarial Services resigned
    director
  31. 2018-06-04
    BEARDSELL, Lindsay Claire resigned
    director
  32. 2018-04-16
    CAMMIDGE, Cassandra Alice, Cassandra'S Company Secretarial Services appointed
    director
  33. 2018-04-16
    MASON, Geoffrey Keith Howard resigned
    director
  34. 2017-07-18
    MASON, Geoffrey Keith Howard appointed
    director
  35. 2017-07-18
    GALA CORAL NOMINEES LIMITED resigned
    corporate-director
  36. 2017-07-18
    GALA CORAL PROPERTIES LIMITED resigned
    corporate-director
  37. 2017-07-18
    LADBROKES CORAL CORPORATE DIRECTOR LIMITED appointed
    corporate-director
  38. 2017-05-18
    GALA CORAL SECRETARIES LIMITED resigned
    corporate-secretary
  39. 2017-05-18
    LADBROKES CORAL CORPORATE SECRETARIES LIMITED appointed
    corporate-secretary
  40. 2017-03-31
    BEARDSELL, Lindsay Claire appointed
    director
  41. 2017-03-31
    WILLITS, Harry Andrew resigned
    director
  42. 2011-06-03
    PENFOLD, Diane June resigned
    director
  43. 2011-06-03
    WILLITS, Harry Andrew appointed
    director
  44. 2010-10-07
    GALA CORAL PROPERTIES LIMITED appointed
    corporate-director
  45. 2009-07-10
    CRONK, John Julian Tristam resigned
    director
  46. 2009-07-10
    PENFOLD, Diane June appointed
    director
  47. 2006-03-31
    CRONK, John Julian Tristam appointed
    director
  48. 2006-03-31
    JONES, Stephen Alec resigned
    director
  49. 2006-03-08
    GALA CORAL SECRETARIES LIMITED appointed
    corporate-secretary
  50. 2006-03-08
    IRISH, Frank Thomas resigned
    director
Showing most recent 50 of 79 events

Owner dependency

58/100
Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.

Succession & seller-readiness

36/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

1 med ·
Charge satisfaction-then-recreation pattern
medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Group structure

Ce Acquisition 1 Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Ce Acquisition 1 Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
SPORTS (BOOKMAKERS) LIMITED
This company · 02354409

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Ce Acquisition 1 Limited
Corporate entity
75100%
75–100%board control75-100% shares · 75-100% voting · board control07/10/2022
1 historic (ceased) PSC
  • Coral Racing Ltdceased 07/10/2022· 75-100% shares · 75-100% voting · board control

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1989-03-02
Jurisdictionengland-wales
Primary SIC74990 — Non-trading company

Registered office

7th Floor, One Stratford Place Westfield Stratford City
Montfichet Road
London
E20 1EJ
United Kingdom

Filing status

Accounts
Next due: 2027-09-30
Last made up to: 2025-12-31
Confirmation statement
Next due: 2026-10-04
Last: 2025-09-20

Officers (3 active · 25 resigned)

LADBROKES CORAL CORPORATE SECRETARIES LIMITED
corporate-secretary · appointed 2019-11-21
View their other companies + combined net worth →
Active
DAVISON, Andrew
director · ~46y · appointed 2024-11-11
View their other companies + combined net worth →
Active
HADDOW, Sara Kiew
director · ~47y · appointed 2024-11-11
View their other companies + combined net worth →
Active
ARSENIĆ, Sonja
secretary · appointed 2019-08-08 · resigned 2019-11-21
Resigned
FULTON, Ann Elizabeth
secretary · appointed 1998-03-06 · resigned 2004-03-25
Resigned
FULTON, Barry
secretary · resigned 1998-03-06
Resigned
CR SECRETARIES LIMITED
corporate-secretary · appointed 2004-03-25 · resigned 2006-03-07
Resigned
GALA CORAL SECRETARIES LIMITED
corporate-secretary · appointed 2006-03-08 · resigned 2017-05-18
Resigned
LADBROKES CORAL CORPORATE SECRETARIES LIMITED
corporate-secretary · appointed 2017-05-18 · resigned 2019-08-08
Resigned
BEARDSELL, Lindsay Claire
director · ~50y · appointed 2017-03-31 · resigned 2018-06-04
Resigned
CAMMIDGE, Cassandra Alice, Cassandra'S Company Secretarial Services
director · ~35y · appointed 2018-04-16 · resigned 2018-06-28
Resigned
CHARGE, Maurice
director · ~68y · resigned 1992-08-31
Resigned
CRONK, John Julian Tristam
director · ~79y · appointed 2006-03-31 · resigned 2009-07-10
Resigned
FULTON, Barry
director · ~74y · resigned 2004-03-25
Resigned
IRISH, Frank Thomas
director · ~82y · appointed 2004-03-25 · resigned 2006-03-08
Resigned
JONES, Stephen Alec
director · ~75y · appointed 2006-03-08 · resigned 2006-03-31
Resigned
MASON, Geoffrey Keith Howard
director · ~72y · appointed 2017-07-18 · resigned 2018-04-16
Resigned
PENFOLD, Diane June
director · ~61y · appointed 2009-07-10 · resigned 2011-06-03
Resigned
PLUMB, Ian Michael
director · ~63y · appointed 2004-03-25 · resigned 2004-09-14
Resigned
REYNOLDS, James David
director · ~73y · appointed 2005-09-01 · resigned 2006-03-08
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

6
Total charges
1
Outstanding
1
Active lenders
Status:Lender:6 of 6 shown
TypeProperties
outstanding
The Mayor and Commonalty and Citizens of the City of London
Rent deposit deed1 property18/08/2005
satisfied
Barclays
Barclays Bank PLC
Debenture1 property23/04/200311/06/2005
satisfied
Barclays
Barclays Bank PLC
Legal charge1 property06/03/199114/09/2000
satisfied
Barclays
Barclays Bank PLC
Legal charge1 property30/11/199014/09/2000
satisfied
Barclays
Barclays Bank PLC
Debenture1 property31/10/199023/09/2000
satisfied
Barclays
Barclays Bank PLC
Legal charge1 property18/07/198914/09/2000
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (189 total)

accounts-with-accounts-type-dormant
accounts · AA
2026-05-16
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-09-29
accounts-with-accounts-type-dormant
accounts · AA
2025-04-28
appoint-person-director-company-with-name-date
officers · AP01
2024-11-13
appoint-person-director-company-with-name-date
officers · AP01
2024-11-13
termination-director-company-with-name-termination-date
officers · TM01
2024-11-13
termination-director-company-with-name-termination-date
officers · TM01
2024-11-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-10-07
accounts-with-accounts-type-dormant
accounts · AA
2024-09-19
change-corporate-secretary-company-with-change-date
officers · CH04
2024-05-06
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2024-05-06
confirmation-statement-with-updates
confirmation-statement · CS01
2023-09-28
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2023-06-30
accounts-with-accounts-type-dormant
accounts · AA
2023-04-13
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2022-11-03