CARR MARKETING LIMITED

💤Zombieactive
02602223 · ltd · incorporated 1991-04-17
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Apr 2025
Net worth
—
book net assets
Opportunity
79/100
Strong
🔔
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What this business does
Primary activity: SIC 46140
Sector: Wholesale & retail
Investor take
Pursue
Active trading company with a 70-year-old founder — textbook succession opportunity.

Opportunity 79/100 (strong), bankability 80/100. Strong seller-intent signal (68/100, director aged 70). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Discharge stale live charges. 1 live charge(s) created 15+ years ago — likely paid but undischarged. Clean register. Most likely exit: share sale to pe / searcher (73/100).

🏦

Refinance opportunity

1 live charge · oldest 33.5y

45/100
under pressure

Refinance would be pressure-driven, not opportunity-driven. Expect tighter margins and covenant scrutiny.

  • · Oldest live charge is 33.5 years old — likely at or near maturity.
  • · Single lender — cleanest path to refinance.
  • · Distress signals active — lender appetite narrows.

Data confidence

Overall: medium (77/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
1 charges (1/1 with lender, 1/1 with type)
90
Directors & officers
9 officers (1 active, 9 linked, 6 with DOB)
83
Ownership & PSC
1 active PSC(s) of 4 total, 4 with control declared
90
Director network
Network not yet resolved
30
Filing history
111 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
79/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
100
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
£0£0£0£0£0£0Apr 2024Apr 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-04-302024-04-30
Average employees200200

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • • 1 confirmation-statement
Last 180 days
1
filing
  • • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (34 events)Click to expand
  1. 2025-11-13
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2024-11-06
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2023-11-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2022-12-28
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2022-04-26
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2022-03-24
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  7. 2022-03-24
    📄
    change-person-director-company-with-change-date
    officers · CH01
  8. 2021-04-14
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  9. 2021-01-27
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  10. 2021-01-26
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  11. 2021-01-26
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  12. 2021-01-26
    📄
    change-person-director-company-with-change-date
    officers · CH01
  13. 2021-01-26
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  14. 2021-01-26
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  15. 2021-01-04
    ➖
    WILSON, Jacqueline Agnes Helen resigned
    director
  16. 2020-01-13
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  17. 2019-01-07
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  18. 2017-09-22
    ➕
    WILSON, Jacqueline Agnes Helen appointed
    director
  19. 2017-03-15
    ➖
    CARR, Raymond Michael resigned
    secretary
  20. 2017-03-15
    ➖
    CARR, Pauline Ann resigned
    director
  21. 2017-03-15
    ➖
    CARR, Raymond Michael resigned
    director
  22. 2015-05-01
    ➕
    WILSON, Craig Stuart appointed
    director
  23. 2007-11-21
    ➕
    CARR, Pauline Ann appointed
    director
  24. 2005-05-31
    ➖
    POTTS, Geoffrey Brent resigned
    director
  25. 2004-07-01
    ➖
    CARR, Pauline Ann resigned
    director
  26. 2003-04-04
    ➕
    POTTS, Geoffrey Brent appointed
    director
  27. 1993-01-05
    🔒
    Charge registered #1
    Lender: National Westminster Bank PLC
  28. 1992-03-31
    ➖
    CARR, Pauline Ann resigned
    secretary
  29. 1991-04-17
    🏢
    Company incorporated
    As CARR MARKETING LIMITED
  30. 1991-04-17
    ➕
    CARR, Pauline Ann appointed
    secretary
  31. 1991-04-17
    ➕
    SWIFT INCORPORATIONS LIMITED appointed
    corporate-nominee-secretary
  32. 1991-04-17
    ➖
    SWIFT INCORPORATIONS LIMITED resigned
    corporate-nominee-secretary
  33. 1991-04-17
    ➕
    CARR, Pauline Ann appointed
    director
  34. 1991-04-17
    ➕
    CARR, Raymond Michael appointed
    director

Owner dependency

90/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Founder age: Director aged approximately 70 — succession pressure is live.

Succession & seller-readiness

90/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 70 years old. Natural succession window is now.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondaryStable-but-static management: Company is 35 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Craig Stuart Wilson
Individual · British · DOB 01/1956 · age 70
75–100%
—75-100% shares22/09/2017
3 historic (ceased) PSCs
  • Mrs Jacqueline Agnes Helen Wilsonceased 04/01/2021· 25-50% shares
  • Mrs Pauline Ann Carrceased 15/03/2017· 25-50% shares
  • Mr Raymond Michael Carrceased 15/03/2017· 25-50% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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00961989 · est 1969 · no financials extracted
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11287424 · est 2018 · no financials extracted
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16754690 · est 2025 · no financials extracted
———————
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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1991-04-17
Jurisdictionengland-wales
Primary SIC46140 — SIC 46140

Registered office

4 South Bar Street
Banbury
OX16 9AA
England

Filing status

Accounts
Next due: 2027-01-31
Last made up to: 2025-04-30
Confirmation statement
Next due: 2027-04-04
Last: 2026-03-21

Officers (1 active · 8 resigned)

WILSON, Craig Stuart→
director · ~70y · appointed 2015-05-01
View their other companies + combined net worth →
Active
CARR, Pauline Ann→
secretary · appointed 1991-04-17 · resigned 1992-03-31
Resigned
CARR, Raymond Michael→
secretary · resigned 2017-03-15
Resigned
SWIFT INCORPORATIONS LIMITED→
corporate-nominee-secretary · appointed 1991-04-17 · resigned 1991-04-17
Resigned
CARR, Pauline Ann→
director · ~81y · appointed 2007-11-21 · resigned 2017-03-15
Resigned
CARR, Pauline Ann→
director · ~81y · appointed 1991-04-17 · resigned 2004-07-01
Resigned
CARR, Raymond Michael→
director · ~87y · appointed 1991-04-17 · resigned 2017-03-15
Resigned
POTTS, Geoffrey Brent→
director · ~74y · appointed 2003-04-04 · resigned 2005-05-31
Resigned
WILSON, Jacqueline Agnes Helen→
director · ~63y · appointed 2017-09-22 · resigned 2021-01-04
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

1
Total charges
1
Outstanding
1
Active lenders
Status:Lender:1 of 1 shown
TypeProperties
outstanding
National Westminster Bank
National Westminster Bank PLC
Mortgage debenture1 property05/01/1993—
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (111 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-04-01
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-11-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-03-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-11-06
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-03-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-11-20
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-03-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-12-28
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-04-26
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2022-03-24
change-person-director-company-with-change-date
officers · CH01
2022-03-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-03-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-04-14
confirmation-statement-with-updates
confirmation-statement · CS01
2021-03-23
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2021-01-27