ADVANCED DEMAND SIDE MANAGEMENT LIMITED

🌳Matureactive
02688973 · ltd · incorporated 1992-02-19
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
Opportunity decay
approaching window · 12-months
Approaching a transaction window — refinance or sale event plausible in the next 12 months.
  • · Oldest live charge 32.4y old — refinance window within 12 months
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Mar 2025
Net worth
—
book net assets
Opportunity
82/100
Exceptional
🔔
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What this business does
Primary activity: SIC 36000
Sector: Water supply & waste
ALSO REGISTERED FOR
  • 74909Other professional, scientific and technical activities n.e.c.
Investor take
Pursue
Active trading company with a 68-year-old founder — textbook succession opportunity.

Opportunity 82/100 (exceptional), bankability 85/100. Strong seller-intent signal (93/100, director aged 68). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).

🏦

Refinance opportunity

2 live charges · 2 lenders · oldest 32.4y

70/100
ready

Refinance conversation should be productive — structure clean and timing right.

  • · Oldest live charge is 32.4 years old — likely at or near maturity.
  • · Two lenders — manageable, but coordination required.
  • · Legal-friction score 15/100 — clean.

Data confidence

Overall: medium (79/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
2 charges (2/2 with lender, 2/2 with type)
90
Directors & officers
14 officers (3 active, 14 linked, 10 with DOB)
84
Ownership & PSC
2 active PSC(s) of 3 total, 3 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
159 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
82/100Exceptional
PassWatchWorth a lookStrongExceptional 

Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
80
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
100
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
£0£0£0£0£0£0Mar 2024Mar 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-03-312024-03-31

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

4 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • • 1 accounts
Counts from Companies House filing history.
Corporate timeline (47 events)Click to expand
  1. 2025-12-10
    📄
    accounts-with-accounts-type-group
    accounts · AA
  2. 2025-09-08
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  3. 2025-09-08
    🔓
    Charge satisfied #2
  4. 2025-07-23
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  5. 2025-07-23
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  6. 2024-12-20
    📄
    accounts-with-accounts-type-medium
    accounts · AA
  7. 2024-10-28
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  8. 2024-10-28
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  9. 2024-03-28
    📄
    accounts-with-accounts-type-medium
    accounts · AA
  10. 2024-03-23
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  11. 2024-03-21
    🔒
    Charge registered #2
    Lender: Hsbc UK Bank PLC
  12. 2024-03-11
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  13. 2024-03-11
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  14. 2023-03-31
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  15. 2022-06-25
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  16. 2022-06-24
    ➖
    MCCART, Lewis resigned
    director
  17. 2022-04-19
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  18. 2021-03-25
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  19. 2020-05-24
    ➕
    MCCART, Lewis appointed
    director
  20. 2020-05-24
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  21. 2019-12-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  22. 2009-06-08
    ➖
    DEACON, Ismena resigned
    director
  23. 2005-11-30
    ➕
    NORRELL, Kevin Eric appointed
    secretary
  24. 2005-11-30
    ➖
    LEADBETTER, Raymond Michael resigned
    secretary
  25. 2005-11-07
    ➖
    STEVENS, Jayne resigned
    director
  26. 2005-06-13
    ➕
    STEVENS, Gareth John appointed
    director
  27. 2005-02-08
    ➕
    DEACON, Ismena appointed
    director
  28. 2004-08-20
    ➖
    WHITEHOUSE, Godfrey David resigned
    director
  29. 2004-08-04
    ➖
    MCCART, William resigned
    director
  30. 2002-09-06
    ➖
    FLINDALL, Ian Edward resigned
    director
  31. 2001-12-01
    ➕
    FLINDALL, Ian Edward appointed
    director
  32. 2001-12-01
    ➕
    WHITEHOUSE, Godfrey David appointed
    director
  33. 2001-01-31
    ➖
    MCCART, Patrick resigned
    secretary
  34. 2000-04-27
    🔓
    Charge satisfied #1
  35. 2000-03-02
    ➕
    LEADBETTER, Raymond Michael appointed
    secretary
  36. 1998-08-12
    ➕
    STEVENS, Jayne appointed
    director
  37. 1993-12-31
    🔒
    Charge registered #1
    Lender: Midland Bank PLC
  38. 1992-02-19
    🏢
    Company incorporated
    As ADVANCED DEMAND SIDE MANAGEMENT LIMITED
  39. 1992-02-19
    ➕
    MCCART, Patrick appointed
    director
  40. 1992-02-19
    ➖
    DWYER, Daniel John resigned
    nominee-secretary
  41. 1992-02-19
    ➕
    MCCART, Patrick appointed
    secretary
  42. 1992-02-19
    ➖
    DWYER, Daniel John resigned
    nominee-director
  43. 1992-02-19
    ➖
    LLOYD, Samuel George Alan resigned
    nominee-director
  44. 1992-02-19
    ➕
    MCCART, William appointed
    director
  45. 1992-02-14
    ➕
    DWYER, Daniel John appointed
    nominee-secretary
  46. 1992-02-14
    ➕
    DWYER, Daniel John appointed
    nominee-director
  47. 1992-02-14
    ➕
    LLOYD, Samuel George Alan appointed
    nominee-director

Owner dependency

83/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Long-tenure founder: Senior director has been in place 34 years — deep operational knowledge concentrated in one person.
  • +Founder age: Director aged approximately 68 — succession pressure is live.

Succession & seller-readiness

86/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 63+: Senior director is approximately 68. Approaching typical UK retirement age — succession thinking likely.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • primary20+ year tenure: Director in role 34 years. Very long tenure is a classic succession signal.
  • secondaryStable-but-static management: Company is 34 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Group structure

Water Forensics Ltd holds 25-50% — a significant corporate investor but not a controlling parent.

🏛️
Water Forensics Ltd
Corporate parent · holds 25-50% shares
significant stake
⬇
ADVANCED DEMAND SIDE MANAGEMENT LIMITED
This company · 02688973

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Water Forensics Ltd
Corporate entity
25–50%
25–50%25-50% shares · 25-50% voting25/10/2024
Mr Patrick Mccart
Individual · British · DOB 03/1958 · age 68
25–50%
50–75%board control50-75% shares · 50-75% voting · board control06/04/2016
1 historic (ceased) PSC
  • Adsm Trusteesceased 25/10/2024· 25-50% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1992-02-19
Jurisdictionengland-wales
Primary SIC36000 — SIC 36000

Registered office

Commercial House 80 High Street
Eton
Windsor
Berkshire
SL4 6AF

Filing status

Accounts
Next due: 2026-12-31
Last made up to: 2025-03-31
Confirmation statement
Next due: 2026-11-11
Last: 2025-10-28

Officers (3 active · 11 resigned)

NORRELL, Kevin Eric→
secretary · appointed 2005-11-30
View their other companies + combined net worth →
Active
MCCART, Patrick→
director · ~68y · appointed 1992-02-19
View their other companies + combined net worth →
Active
STEVENS, Gareth John→
director · ~48y · appointed 2005-06-13
View their other companies + combined net worth →
Active
DWYER, Daniel John→
nominee-secretary · appointed 1992-02-14 · resigned 1992-02-19
Resigned
LEADBETTER, Raymond Michael→
secretary · appointed 2000-03-02 · resigned 2005-11-30
Resigned
MCCART, Patrick→
secretary · appointed 1992-02-19 · resigned 2001-01-31
Resigned
DEACON, Ismena→
director · ~58y · appointed 2005-02-08 · resigned 2009-06-08
Resigned
DWYER, Daniel John→
nominee-director · ~85y · appointed 1992-02-14 · resigned 1992-02-19
Resigned
FLINDALL, Ian Edward→
director · ~74y · appointed 2001-12-01 · resigned 2002-09-06
Resigned
LLOYD, Samuel George Alan→
nominee-director · ~66y · appointed 1992-02-14 · resigned 1992-02-19
Resigned
MCCART, Lewis→
director · ~39y · appointed 2020-05-24 · resigned 2022-06-24
Resigned
MCCART, William→
director · ~103y · appointed 1992-02-19 · resigned 2004-08-04
Resigned
STEVENS, Jayne→
director · ~49y · appointed 1998-08-12 · resigned 2005-11-07
Resigned
WHITEHOUSE, Godfrey David→
director · ~78y · appointed 2001-12-01 · resigned 2004-08-20
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

2
Total charges
0
Outstanding
0
Active lenders
Status:Lender:2 of 2 shown
TypeProperties
satisfied
HSBC
Hsbc UK Bank PLC
A registered charge1 property21/03/202408/09/2025
satisfied
Midland Bank
Midland Bank PLC
Fixed and floating charge1 property31/12/199327/04/2000

Recent filings (159 total)

accounts-with-accounts-type-group
accounts · AA
2025-12-10
confirmation-statement-with-updates
confirmation-statement · CS01
2025-10-29
mortgage-satisfy-charge-full
mortgage · MR04
2025-09-08
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2025-07-23
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-07-23
accounts-with-accounts-type-medium
accounts · AA
2024-12-20
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC02
2024-10-28
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2024-10-28
confirmation-statement-with-updates
confirmation-statement · CS01
2024-10-28
confirmation-statement-with-updates
confirmation-statement · CS01
2024-07-17
accounts-with-accounts-type-medium
accounts · AA
2024-03-28
mortgage-create-with-deed-with-charge-number-charge-creation-date
mortgage · MR01
2024-03-23
confirmation-statement-with-updates
confirmation-statement · CS01
2024-03-11
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC02
2024-03-11
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2024-03-11