AUTOMATIC CHOICE LIMITED

🌳Matureactive
02774757 · ltd · incorporated 1992-12-18
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
Upgrade to see
Turnover
year to Dec 2025
Net worth
£1.64M
book net assets
Opportunity
80/100
Exceptional
🔔
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What this business does
Primary activity: SIC 45310
Sector: Wholesale & retail
Investor take
Pursue
Asset-holding vehicle with a 60-year-old founder — textbook succession opportunity.

Opportunity 80/100 (exceptional), bankability 85/100. Strong seller-intent signal (70/100, director aged 60). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).

🏦

Refinance opportunity

1 live charge · oldest 33.3y

45/100
under pressure

Refinance would be pressure-driven, not opportunity-driven. Expect tighter margins and covenant scrutiny.

  • · Oldest live charge is 33.3 years old — likely at or near maturity.
  • · Single lender — cleanest path to refinance.
  • · Cashflow trend is negative — lender view likely cautious.

Data confidence

Overall: medium (79/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
1 charges (1/1 with lender, 1/1 with type)
90
Directors & officers
13 officers (3 active, 13 linked, 9 with DOB)
84
Ownership & PSC
1 active PSC(s) of 3 total, 3 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
138 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
80/100Exceptional
PassWatchWorth a lookStrongExceptional 

Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
85
Strong succession / seller-readiness signals.
Risk profile
77
Few red flags.
Signal strength
100
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Positive net assets
Net assets £1,638,470
Net assets shrinking
Down £201,935 YoY
Cash YoY
-19%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£799k
↓ 19% YoY
Net Worth
£1.6m
↓ 11% YoY
Current Assets
£2.0m
↓ 11% YoY
Current Liabilities
£0£441k£882k£1.3m£1.8m£2.2mDec 2024Dec 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-12-312024-12-31
Total assets£1.65M£1.86M
Current assets£1.95M£2.20M
Cash£799.2k£983.3k
Debtors£383.7k£467.2k
Net assets£1.64M£1.84M

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
2
filings
  • 1 accounts
  • 1 confirmation-statement
Last 180 days
2
filings
  • 1 accounts
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (45 events)Click to expand
  1. 2026-05-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2025-12-02
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  3. 2025-12-02
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  4. 2025-12-02
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC03
  5. 2025-12-02
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  6. 2025-12-02
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  7. 2025-12-02
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  8. 2025-12-02
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  9. 2025-12-02
    📄
    appoint-person-secretary-company-with-name-date
    officers · AP03
  10. 2025-12-02
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  11. 2025-11-25
    VAN ESSEN, Pieter Henrik appointed
    secretary
  12. 2025-11-25
    VAN ESSEN, Pieter Henrik appointed
    director
  13. 2025-11-25
    WITHEY, Robert John resigned
    secretary
  14. 2025-11-25
    HANCORN, Joanne Mary resigned
    director
  15. 2025-11-25
    WITHEY, Julie Dawn resigned
    director
  16. 2025-11-25
    WITHEY, Robert John resigned
    director
  17. 2025-04-09
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  18. 2025-03-11
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  19. 2025-03-11
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  20. 2025-03-11
    📄
    change-person-director-company-with-change-date
    officers · CH01
  21. 2024-04-02
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  22. 2023-04-04
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  23. 2022-06-30
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  24. 2021-05-06
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  25. 2020-12-02
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  26. 2015-06-16
    🔓
    Charge satisfied #1
  27. 2013-04-06
    HANCORN, Joanne Mary appointed
    director
  28. 2013-04-06
    WITHEY, Julie Dawn appointed
    director
  29. 2006-10-31
    PRICE, Peter Frank resigned
    director
  30. 2005-05-01
    HANCORN, Warren appointed
    director
  31. 2002-01-30
    GLOVER, Robin Clifford resigned
    secretary
  32. 2002-01-30
    WITHEY, Robert John appointed
    secretary
  33. 2002-01-30
    GLOVER, Robin Clifford resigned
    director
  34. 2002-01-30
    MACKIE, John W H resigned
    director
  35. 1998-10-16
    WITHEY, Robert John appointed
    director
  36. 1998-03-01
    MACKIE, John W H appointed
    director
  37. 1997-06-14
    CLOTHIER, Michael Anthony resigned
    director
  38. 1993-03-19
    🔒
    Charge registered #1
    Lender: National Westminster Bank PLC
  39. 1992-12-18
    🏢
    Company incorporated
    As AUTOMATIC CHOICE LIMITED
  40. 1992-12-18
    GLOVER, Robin Clifford appointed
    secretary
  41. 1992-12-18
    SWIFT INCORPORATIONS LIMITED appointed
    corporate-nominee-secretary
  42. 1992-12-18
    SWIFT INCORPORATIONS LIMITED resigned
    corporate-nominee-secretary
  43. 1992-12-18
    CLOTHIER, Michael Anthony appointed
    director
  44. 1992-12-18
    GLOVER, Robin Clifford appointed
    director
  45. 1992-12-18
    PRICE, Peter Frank appointed
    director

Owner dependency

76/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Long-tenure founder: Senior director has been in place 21 years — deep operational knowledge concentrated in one person.
  • +Senior director age: Director aged approximately 60 — approaching natural succession window.

Succession & seller-readiness

66/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • primary20+ year tenure: Director in role 21 years. Very long tenure is a classic succession signal.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

1 med ·
4 director resignations in last 12 months
medium

Multiple recent departures can indicate governance disagreement, succession event, or preparation for sale/stress.

Evidence: WITHEY, Robert John resigned 2025-11-25; HANCORN, Joanne Mary resigned 2025-11-25; WITHEY, Julie Dawn resigned 2025-11-25

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Automatic Choice Group Bv
Individual
75100%
75–100%board control75-100% shares · 75-100% voting · board control25/11/2025
2 historic (ceased) PSCs
  • Mr Robert John Witheyceased 25/11/2025· 25-50% shares · 25-50% voting · board control
  • Mr Warren Hancornceased 25/11/2025· 25-50% shares · 25-50% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1992-12-18
Jurisdictionengland-wales
Primary SIC45310 — SIC 45310

Registered office

Herston Cross House
230 High Street
Swanage
Dorset
BH19 2PQ
United Kingdom

Filing status

Accounts
Next due: 2027-09-30
Last made up to: 2025-12-31
Confirmation statement
Next due: 2027-04-26
Last: 2026-04-12

Officers (3 active · 10 resigned)

VAN ESSEN, Pieter Henrik
secretary · appointed 2025-11-25
View their other companies + combined net worth →
Active
HANCORN, Warren
director · ~60y · appointed 2005-05-01
View their other companies + combined net worth →
Active
VAN ESSEN, Pieter Henrik
director · ~47y · appointed 2025-11-25
View their other companies + combined net worth →
Active
GLOVER, Robin Clifford
secretary · appointed 1992-12-18 · resigned 2002-01-30
Resigned
WITHEY, Robert John
secretary · appointed 2002-01-30 · resigned 2025-11-25
Resigned
SWIFT INCORPORATIONS LIMITED
corporate-nominee-secretary · appointed 1992-12-18 · resigned 1992-12-18
Resigned
CLOTHIER, Michael Anthony
director · ~80y · appointed 1992-12-18 · resigned 1997-06-14
Resigned
GLOVER, Robin Clifford
director · ~78y · appointed 1992-12-18 · resigned 2002-01-30
Resigned
HANCORN, Joanne Mary
director · ~49y · appointed 2013-04-06 · resigned 2025-11-25
Resigned
MACKIE, John W H
director · ~70y · appointed 1998-03-01 · resigned 2002-01-30
Resigned
PRICE, Peter Frank
director · ~71y · appointed 1992-12-18 · resigned 2006-10-31
Resigned
WITHEY, Julie Dawn
director · ~66y · appointed 2013-04-06 · resigned 2025-11-25
Resigned
WITHEY, Robert John
director · ~62y · appointed 1998-10-16 · resigned 2025-11-25
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

1
Total charges
0
Outstanding
0
Active lenders
Status:Lender:1 of 1 shown
TypeProperties
satisfied
National Westminster Bank
National Westminster Bank PLC
Mortgage debenture1 property19/03/199316/06/2015

Recent filings (138 total)

accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-05-20
confirmation-statement-with-updates
confirmation-statement · CS01
2026-04-20
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-12-02
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-12-02
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC03
2025-12-02
termination-director-company-with-name-termination-date
officers · TM01
2025-12-02
termination-director-company-with-name-termination-date
officers · TM01
2025-12-02
termination-director-company-with-name-termination-date
officers · TM01
2025-12-02
termination-secretary-company-with-name-termination-date
officers · TM02
2025-12-02
appoint-person-secretary-company-with-name-date
officers · AP03
2025-12-02
appoint-person-director-company-with-name-date
officers · AP01
2025-12-02
confirmation-statement-with-updates
confirmation-statement · CS01
2025-04-15
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-04-09
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-03-11
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-03-11