6 WILLOW ROAD NW3 LIMITED

🌳Matureactive
02811950 · ltd · incorporated 1993-04-23
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
Upgrade to see
Turnover
year to Apr 2025
Net worth
book net assets
Opportunity
79/100
Strong
🔔
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What this business does
Primary activity: SIC 99999
Sector: Extraterritorial bodies
Investor take
Pursue
Active trading company with a 70-year-old founder — textbook succession opportunity.

Opportunity 79/100 (strong), bankability 75/100. Strong seller-intent signal (63/100, director aged 70). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).

Data confidence

Overall: medium (79/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
15 officers (4 active, 15 linked, 11 with DOB)
85
Ownership & PSC
4 active PSC(s) of 5 total, 5 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
101 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
79/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0Apr 2024Apr 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-04-302024-04-30

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • 1 confirmation-statement
Last 180 days
2
filings
  • 1 confirmation-statement
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (45 events)Click to expand
  1. 2025-12-18
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  2. 2025-01-14
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  3. 2024-01-02
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  4. 2023-03-16
    EDWARDS, Mason Robert, Lord appointed
    secretary
  5. 2023-03-16
    EDWARDS, Mason Robert, Lord appointed
    director
  6. 2023-03-16
    LEE-BACON, Avalon appointed
    director
  7. 2023-03-16
    BACON, Juliet Maud resigned
    secretary
  8. 2023-03-16
    BACON, Arthur Robin resigned
    director
  9. 2023-03-16
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  10. 2023-03-16
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  11. 2023-03-16
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  12. 2023-03-16
    📄
    appoint-person-secretary-company-with-name-date
    officers · AP03
  13. 2023-03-16
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  14. 2023-03-16
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  15. 2023-03-16
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  16. 2023-03-16
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  17. 2023-03-16
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  18. 2023-03-13
    📄
    change-person-secretary-company-with-change-date
    officers · CH03
  19. 2023-01-17
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  20. 2022-01-13
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  21. 2021-04-15
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  22. 2021-03-04
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  23. 2020-12-29
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  24. 2020-11-15
    CAMPI, Oriel resigned
    director
  25. 2016-03-11
    GOODHART, David Forbes appointed
    director
  26. 2016-03-11
    PEPPER, Tony Robert resigned
    director
  27. 2009-10-01
    FREEDMAN, Kevin David resigned
    director
  28. 2009-10-01
    PEPPER, Tony Robert appointed
    director
  29. 2002-06-01
    BRUCE-PAYNE, Sally resigned
    director
  30. 2002-06-01
    FREEDMAN, Kevin David appointed
    director
  31. 2002-06-01
    FUSSELL, Thomas resigned
    director
  32. 2000-02-26
    FUSSELL, Thomas appointed
    director
  33. 1999-05-05
    BRUCE-PAYNE, Sally appointed
    director
  34. 1998-05-05
    KNOX, Garth Alexander resigned
    director
  35. 1994-04-24
    BACON, Juliet Maud resigned
    director
  36. 1994-04-23
    CAMPI, Oriel appointed
    director
  37. 1994-04-23
    WATERLOW NOMINEES LIMITED resigned
    corporate-nominee-director
  38. 1994-03-15
    KNOX, Garth Alexander appointed
    director
  39. 1993-04-23
    🏢
    Company incorporated
    As 6 WILLOW ROAD NW3 LIMITED
  40. 1993-04-23
    BACON, Juliet Maud appointed
    secretary
  41. 1993-04-23
    WATERLOW SECRETARIES LIMITED appointed
    corporate-nominee-secretary
  42. 1993-04-23
    WATERLOW SECRETARIES LIMITED resigned
    corporate-nominee-secretary
  43. 1993-04-23
    BACON, Arthur Robin appointed
    director
  44. 1993-04-23
    BACON, Juliet Maud appointed
    director
  45. 1993-04-23
    WATERLOW NOMINEES LIMITED appointed
    corporate-nominee-director

Owner dependency

65/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Founder age: Director aged approximately 70 — succession pressure is live.

Succession & seller-readiness

75/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 70 years old. Natural succession window is now.
  • secondaryStable-but-static management: Company is 33 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

4 active beneficial owners · fragmented
NameSharesVoting rightsNature of controlNotified
Ms Avalon Lee-Bacon
Individual · British · DOB 03/1991 · age 35
2550%
25–50%25-50% shares · 25-50% voting04/03/2023
Mrs Ruth Lylian Vaughan
Individual · British · DOB 08/1936 · age 90
2550%
25–50%25-50% shares · 25-50% voting04/03/2023
Lord Mason Robert Edwards
Individual · British · DOB 05/1991 · age 35
2550%
25–50%25-50% shares · 25-50% voting04/03/2023
Mr David Forbes Goodhart
Individual · British · DOB 09/1956 · age 70
2550%
25–50%25-50% shares · 25-50% voting11/06/2016
1 historic (ceased) PSC
  • Mr Oriol Guardiola Campiceased 29/12/2020· 25-50% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1993-04-23
Jurisdictionengland-wales
Primary SIC99999 — SIC 99999

Registered office

6 Willow Road
London
NW3 1TH

Filing status

Accounts
Next due: 2027-01-31
Last made up to: 2025-04-30
Confirmation statement
Next due: 2027-03-18
Last: 2026-03-04

Officers (4 active · 11 resigned)

EDWARDS, Mason Robert, Lord
secretary · appointed 2023-03-16
View their other companies + combined net worth →
Active
EDWARDS, Mason Robert, Lord
director · ~35y · appointed 2023-03-16
View their other companies + combined net worth →
Active
GOODHART, David Forbes
director · ~70y · appointed 2016-03-11
View their other companies + combined net worth →
Active
LEE-BACON, Avalon
director · ~35y · appointed 2023-03-16
View their other companies + combined net worth →
Active
BACON, Juliet Maud
secretary · appointed 1993-04-23 · resigned 2023-03-16
Resigned
WATERLOW SECRETARIES LIMITED
corporate-nominee-secretary · appointed 1993-04-23 · resigned 1993-04-23
Resigned
BACON, Arthur Robin
director · ~84y · appointed 1993-04-23 · resigned 2023-03-16
Resigned
BACON, Juliet Maud
director · ~79y · appointed 1993-04-23 · resigned 1994-04-24
Resigned
BRUCE-PAYNE, Sally
director · ~56y · appointed 1999-05-05 · resigned 2002-06-01
Resigned
CAMPI, Oriel
director · ~93y · appointed 1994-04-23 · resigned 2020-11-15
Resigned
FREEDMAN, Kevin David
director · ~64y · appointed 2002-06-01 · resigned 2009-10-01
Resigned
FUSSELL, Thomas
director · ~56y · appointed 2000-02-26 · resigned 2002-06-01
Resigned
KNOX, Garth Alexander
director · ~70y · appointed 1994-03-15 · resigned 1998-05-05
Resigned
PEPPER, Tony Robert
director · ~48y · appointed 2009-10-01 · resigned 2016-03-11
Resigned
WATERLOW NOMINEES LIMITED
corporate-nominee-director · appointed 1993-04-23 · resigned 1994-04-23
Resigned

Click a director name to see their full track record across all companies.

Recent filings (101 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2026-03-18
accounts-with-accounts-type-dormant
accounts · AA
2025-12-18
confirmation-statement-with-updates
confirmation-statement · CS01
2025-03-06
accounts-with-accounts-type-dormant
accounts · AA
2025-01-14
confirmation-statement-with-updates
confirmation-statement · CS01
2024-03-13
accounts-with-accounts-type-dormant
accounts · AA
2024-01-02
termination-secretary-company-with-name-termination-date
officers · TM02
2023-03-16
termination-director-company-with-name-termination-date
officers · TM01
2023-03-16
appoint-person-director-company-with-name-date
officers · AP01
2023-03-16
appoint-person-secretary-company-with-name-date
officers · AP03
2023-03-16
appoint-person-director-company-with-name-date
officers · AP01
2023-03-16
confirmation-statement-with-updates
confirmation-statement · CS01
2023-03-16
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2023-03-16
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2023-03-16
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2023-03-16