?WHAT IF! LIMITED

⚰️Wound downdissolved
03293412 · ltd · incorporated 1996-12-17
Investment thesis
Company dissolved — not a live target.
Why interesting: Historical record only; useful for precedent research.
Why risky: Not transactable.
🔒Estimated value
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Turnover
not disclosed
Net worth
book net assets
Opportunity
43/100
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What this business does
Primary activity: Other business support service activities n.e.c.
Sector: Administrative & support services
Investor take
Pass (distressed without resilience)
Distressed unclear — structural issues outweigh the discount.

Opportunity 43/100 (watch), bankability 52/100. Asset purchase likely safer than share purchase given structural signals. Biggest value-creation lever: Consolidate lender relationships. 4 distinct lenders creates friction — refinance into single-lender structure for cleaner diligence. Most likely exit: refinance and hold (35/100). Current lenders should be on monthly review.

🏦

Refinance opportunity

5 live charges · 4 lenders · oldest 26.4y

25/100
too messy

Structure is too messy for a clean refinance right now — clean up first or expect bespoke terms.

  • · Oldest live charge is 26.4 years old — likely at or near maturity.
  • · 4 lenders named — inter-creditor friction likely.
  • · Legal-friction score 50/100 (high).

Data confidence

Overall: medium (61/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
5 charges (5/5 with lender, 5/5 with type)
90
Directors & officers
27 officers (2 active, 27 linked, 21 with DOB)
86
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
20 connected companies via shared directors
90
Filing history
145 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
43/100Watch
PassWatchWorth a lookStrongExceptional 

Not actionable now, but monitor — distressed, succession, or structural changes could flip this into a real opportunity.

Business quality
10
Concerning — overdue filings or status flags present.
Acquirability
50
Some acquirability indicators.
Risk profile
41
Multiple red flags — proceed with caution.
Signal strength
100
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (87 events)Click to expand
  1. 2024-04-25
    ⚠️
    gazette-dissolved-liquidation
    gazette · GAZ2
  2. 2024-04-25
    🏁
    Company dissolved
  3. 2024-01-25
    ⚠️
    liquidation-voluntary-members-return-of-final-meeting
    insolvency · LIQ13
  4. 2023-03-16
    ⚠️
    liquidation-voluntary-statement-of-receipts-and-payments-with-brought-down-date
    insolvency · LIQ03
  5. 2022-03-14
    ⚠️
    liquidation-voluntary-statement-of-receipts-and-payments-with-brought-down-date
    insolvency · LIQ03
  6. 2021-08-13
    ⚠️
    liquidation-voluntary-declaration-of-solvency
    insolvency · LIQ01
  7. 2021-02-05
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  8. 2021-02-05
    ⚠️
    liquidation-voluntary-appointment-of-liquidator
    insolvency · 600
  9. 2021-02-05
    📄
    resolution
    resolution · RESOLUTIONS
  10. 2020-10-28
    📄
    change-account-reference-date-company-previous-shortened
    accounts · AA01
  11. 2020-10-19
    📄
    capital-statement-capital-company-with-date-currency-figure
    capital · SH19
  12. 2020-10-19
    📄
    legacy
    capital · SH20
  13. 2020-10-19
    ⚠️
    legacy
    insolvency · CAP-SS
  14. 2020-10-19
    📄
    resolution
    resolution · RESOLUTIONS
  15. 2020-10-06
    BURTON, Daniel Kenneth resigned
    director
  16. 2020-10-06
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  17. 2020-10-06
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  18. 2020-10-06
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  19. 2020-10-05
    ROWE, Patrick Brian Francis resigned
    director
  20. 2020-10-05
    SIMPSON, Derek Boyd resigned
    director
  21. 2020-01-15
    📄
    change-person-director-company-with-change-date
    officers · CH01
  22. 2019-12-30
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  23. 2019-09-04
    📄
    change-account-reference-date-company-current-extended
    accounts · AA01
  24. 2019-03-12
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  25. 2019-03-11
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  26. 2019-03-11
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  27. 2019-03-11
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  28. 2019-02-28
    MCLAUGHLIN, John Anthony appointed
    director
  29. 2019-02-28
    RICE, Anthony Jan appointed
    director
  30. 2019-02-28
    ALLAN, David resigned
    director
  31. 2019-02-28
    BURTON, Daniel Kenneth appointed
    director
  32. 2019-02-28
    ROWE, Patrick Brian Francis appointed
    director
  33. 2019-02-28
    SIMPSON, Derek Boyd appointed
    director
  34. 2018-05-31
    HOARE, Julia Louise resigned
    director
  35. 2018-05-31
    REAL, Elizabeth Grace resigned
    director
  36. 2018-05-31
    WHATLEY, Andrew resigned
    director
  37. 2018-05-04
    KINGDON, Alice resigned
    secretary
  38. 2017-07-25
    🔓
    Charge satisfied #5
  39. 2017-07-25
    🔓
    Charge satisfied #4
  40. 2017-07-25
    🔓
    Charge satisfied #2
  41. 2017-07-01
    REAL, Elizabeth Grace appointed
    director
  42. 2015-12-21
    WHATLEY, Andrew appointed
    director
  43. 2015-03-10
    ALLAN, David appointed
    director
  44. 2015-03-10
    PAJWANI, Salil resigned
    director
  45. 2014-11-14
    SHEIKH, Atif resigned
    director
  46. 2014-03-02
    SCOFFIELD, Ian Michael resigned
    director
  47. 2013-10-08
    PRICE, Robin Mark Dodgson resigned
    director
  48. 2013-09-30
    BORROWS, Louise resigned
    director
  49. 2013-03-14
    SCOFFIELD, Ian Michael appointed
    director
  50. 2012-06-15
    SALMONS, Daniel Quentin resigned
    director
Showing most recent 50 of 87 events

Owner dependency

58/100
Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.

Succession & seller-readiness

46/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • secondaryStable-but-static management: Company is 30 years old and no new directors in the last 3 years — succession not yet being planned internally.

Red flags

2 high · 1 med ·
Company dissolved
high

Company has been dissolved — it no longer legally exists. Any diligence here is historical only.

Evidence: Dissolved on 2024-04-25

7 insolvency-related filings on record
high

Filings relating to insolvency, liquidation, or administration exist in the company's history. Review before proceeding.

Evidence: 2024-04-25: gazette-dissolved-liquidation; 2024-01-25: liquidation-voluntary-members-return-of-final-meeting

Charge satisfaction-then-recreation pattern
medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Group structure

?What If! Holdings Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
?What If! Holdings Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
?WHAT IF! LIMITED
This company · 03293412

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
?What If! Holdings Limited
Corporate entity
75100%
75–100%board control75-100% shares · 75-100% voting · board control06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

9 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusdissolved
Typeltd
Incorporated1996-12-17
Jurisdictionengland-wales
Primary SIC82990 — Other business support service activities n.e.c.

Registered office

C/O Quantuma Advisory Limited High Holborn House
52-54 High Holborn
London
WC1V 6RL

Filing status

Accounts
Next due:
Last made up to: 2018-09-30
Confirmation statement
Next due:
Last:

Officers (0 active · 25 resigned)

MCLAUGHLIN, John Anthony
director · ~52y · appointed 2019-02-28
View their other companies + combined net worth →
Active
RICE, Anthony Jan
director · ~52y · appointed 2019-02-28
View their other companies + combined net worth →
Active
ALLAN, David
secretary · appointed 1996-12-17 · resigned 2000-01-13
Resigned
HOARE, Julia Louise
secretary · appointed 2005-05-12 · resigned 2012-01-09
Resigned
KINGDON, Alice
secretary · appointed 2007-04-30 · resigned 2018-05-04
Resigned
KINGDON, Alice
secretary · appointed 2000-01-13 · resigned 2005-05-12
Resigned
TEMPLE SECRETARIES LIMITED
corporate-nominee-secretary · appointed 1996-12-17 · resigned 1996-12-17
Resigned
ALLAN, David
director · ~63y · appointed 2015-03-10 · resigned 2019-02-28
Resigned
ALLAN, David
director · ~63y · appointed 1996-12-17 · resigned 2005-05-12
Resigned
BORROWS, Louise
director · ~66y · appointed 2010-06-01 · resigned 2013-09-30
Resigned
BURTON, Daniel Kenneth
director · ~53y · appointed 2019-02-28 · resigned 2020-10-06
Resigned
FOSTER, Sarah Joanne
director · ~58y · appointed 2005-05-12 · resigned 2006-01-01
Resigned
HOARE, Julia Louise
director · ~65y · appointed 2006-10-16 · resigned 2018-05-31
Resigned
KINGDON, Matthew
director · ~63y · appointed 1996-12-17 · resigned 2005-05-12
Resigned
MURRIN, Kristina Jane
director · ~58y · appointed 1999-12-07 · resigned 2006-09-28
Resigned
PAJWANI, Salil
director · ~62y · appointed 2003-01-01 · resigned 2015-03-10
Resigned
PARSONS, Edward
director · ~59y · appointed 2005-01-01 · resigned 2006-10-13
Resigned
PRICE, Robin Mark Dodgson
director · ~70y · appointed 2009-12-15 · resigned 2013-10-08
Resigned
REAL, Elizabeth Grace
director · ~52y · appointed 2017-07-01 · resigned 2018-05-31
Resigned
ROWE, Patrick Brian Francis
director · ~62y · appointed 2019-02-28 · resigned 2020-10-05
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

5
Total charges
0
Outstanding
0
Active lenders
Status:Lender:5 of 5 shown
TypeProperties
satisfied
HSBC
Hsbc Bank PLC
Debenture1 property17/07/200825/07/2017
satisfied
Edmonlight
Edmonlight Limited
Rent deposit deed1 property25/09/200325/07/2017
satisfied
Barclays
Barclays Bank PLC
Legal charge1 property25/09/200310/02/2010
satisfied
Howard De Walden Estates
Howard De Walden Estates Limited
Supplemental deed1 property07/02/200325/07/2017
satisfied
Barclays
Barclays Bank PLC
Guarantee & debenture1 property03/03/200010/02/2010

Recent filings (145 total)

gazette-dissolved-liquidation
gazette · GAZ2
2024-04-25
liquidation-voluntary-members-return-of-final-meeting
insolvency · LIQ13
2024-01-25
liquidation-voluntary-statement-of-receipts-and-payments-with-brought-down-date
insolvency · LIQ03
2023-03-16
liquidation-voluntary-statement-of-receipts-and-payments-with-brought-down-date
insolvency · LIQ03
2022-03-14
liquidation-voluntary-declaration-of-solvency
insolvency · LIQ01
2021-08-13
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2021-02-05
liquidation-voluntary-appointment-of-liquidator
insolvency · 600
2021-02-05
resolution
resolution · RESOLUTIONS
2021-02-05
confirmation-statement-with-updates
confirmation-statement · CS01
2021-01-07
change-account-reference-date-company-previous-shortened
accounts · AA01
2020-10-28
capital-statement-capital-company-with-date-currency-figure
capital · SH19
2020-10-19
legacy
capital · SH20
2020-10-19
legacy
insolvency · CAP-SS
2020-10-19
resolution
resolution · RESOLUTIONS
2020-10-19
termination-director-company-with-name-termination-date
officers · TM01
2020-10-06