BY WORD OF MOUTH LIMITED

🌳Matureactive
03310603 · ltd · incorporated 1997-01-31
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
Upgrade to see
Turnover
not disclosed
Net worth
book net assets
Opportunity
72/100
Strong
🔔
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What this business does
Primary activity: Event catering activities
Sector: Accommodation & food service
ALSO REGISTERED FOR
  • 56290Other food services
Investor take
Pursue
Strong opportunity: active trading company with strong profile and acceptable with review structure.

Opportunity 72/100 (strong), bankability 67/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Consolidate lender relationships. 4 distinct lenders creates friction — refinance into single-lender structure for cleaner diligence. Most likely exit: strategic trade sale (63/100).

🏦

Refinance opportunity

5 live charges · 4 lenders · oldest 23.2y

35/100
too messy

Refinance path is blocked by complexity. Rethink structure or expect bespoke, expensive terms.

  • · Oldest live charge is 23.2 years old — likely at or near maturity.
  • · 4 lenders named — inter-creditor friction likely.
  • · Legal-friction score 30/100 — workable, but lender will want more DD.

Data confidence

Overall: medium (61/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
5 charges (5/5 with lender, 5/5 with type)
90
Directors & officers
24 officers (4 active, 24 linked, 15 with DOB)
83
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
16 connected companies via shared directors
90
Filing history
187 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
72/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
65
Some acquirability indicators.
Risk profile
66
Some moderate concerns — review flags.
Signal strength
100
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
3
filings
  • 3 officers
Last 180 days
8
filings
  • 4 officers
  • 1 confirmation-statement
  • 1 incorporation
Counts from Companies House filing history.
Corporate timeline (76 events)Click to expand
  1. 2026-04-29
    📄
    change-person-director-company-with-change-date
    officers · CH01
  2. 2026-04-29
    📄
    change-person-director-company-with-change-date
    officers · CH01
  3. 2026-04-29
    📄
    change-person-secretary-company-with-change-date
    officers · CH03
  4. 2026-01-23
    MACKAY, Francis Henry, Sir resigned
    director
  5. 2026-01-23
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  6. 2026-01-07
    📄
    memorandum-articles
    incorporation · MA
  7. 2025-12-22
    📄
    resolution
    resolution · RESOLUTIONS
  8. 2025-12-22
    📄
    statement-of-companys-objects
    change-of-constitution · CC04
  9. 2025-10-23
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  10. 2025-10-23
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  11. 2025-10-01
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  12. 2025-09-30
    WATSON, Barnaby Hugh Cochrane resigned
    director
  13. 2025-09-17
    📄
    accounts-with-accounts-type-audit-exemption-subsiduary
    accounts · AA
  14. 2025-09-17
    📄
    legacy
    accounts · PARENT_ACC
  15. 2025-09-17
    📄
    legacy
    other · GUARANTEE2
  16. 2025-09-17
    📄
    legacy
    other · AGREEMENT2
  17. 2025-08-19
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  18. 2025-08-19
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  19. 2024-08-18
    📄
    accounts-with-accounts-type-audit-exemption-subsiduary
    accounts · AA
  20. 2024-08-18
    📄
    legacy
    accounts · PARENT_ACC
  21. 2024-08-18
    📄
    legacy
    other · GUARANTEE2
  22. 2024-08-18
    📄
    legacy
    other · AGREEMENT2
  23. 2024-05-29
    📄
    change-person-director-company-with-change-date
    officers · CH01
  24. 2024-03-26
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC05
  25. 2023-01-16
    🔓
    Charge satisfied #5
  26. 2023-01-12
    MIAH, Shakamal appointed
    secretary
  27. 2023-01-12
    JOHNSON, Carl appointed
    director
  28. 2023-01-12
    MILLIGAN-SMITH, Helen Louise, Mrs. appointed
    director
  29. 2023-01-12
    WATSON, Barnaby resigned
    secretary
  30. 2023-01-04
    🔒
    Charge registered #6
    Lender: The Royal Bank of Scotland PLC
  31. 2020-10-05
    TINNE, Justin Michael Patrick resigned
    director
  32. 2013-07-01
    MORLEY, Ronald resigned
    secretary
  33. 2013-07-01
    WATSON, Barnaby appointed
    secretary
  34. 2013-07-01
    THOMAS, Nicholas Edward Heale resigned
    director
  35. 2013-07-01
    WATSON, Barnaby Hugh Cochrane appointed
    director
  36. 2013-04-18
    🔓
    Charge satisfied #3
  37. 2012-12-17
    🔒
    Charge registered #5
    Lender: The Royal Bank of Scotland PLC
  38. 2012-05-29
    IVES, Stacie Jane resigned
    secretary
  39. 2012-05-29
    MORLEY, Ronald appointed
    secretary
  40. 2012-05-29
    ROESTENBURG, Antony Adriaan resigned
    director
  41. 2012-05-29
    THOMAS, Nicholas Edward Heale appointed
    director
  42. 2010-11-19
    🔓
    Charge satisfied #4
  43. 2010-11-19
    🔓
    Charge satisfied #2
  44. 2010-11-11
    MACKAY, Francis Henry, Sir appointed
    director
  45. 2010-10-21
    IVES, Stacie Jane appointed
    secretary
  46. 2010-09-17
    WATSON, Barnaby Hugh Cochrane resigned
    secretary
  47. 2010-09-17
    WATSON, Barnaby Hugh Cochrane resigned
    director
  48. 2009-11-16
    🔒
    Charge registered #4
    Lender: Equity Harvest Fund (In Its Capacity as the Security Trustee Acting Through Its Nominee Dunedin (Sape Gp) Nominees LTD)
  49. 2005-11-10
    CONNOLLY, Mark Anthony resigned
    director
  50. 2005-11-01
    WATSON, Barnaby Hugh Cochrane appointed
    director
Showing most recent 50 of 76 events

Owner dependency

60/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Long-tenure founder: Senior director has been in place 25 years — deep operational knowledge concentrated in one person.

Succession & seller-readiness

60/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primary20+ year tenure: Director in role 25 years. Very long tenure is a classic succession signal.
  • secondaryStable-but-static management: Company is 29 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

2 med · 1 low
2 director resignations in last 12 months
medium

Multiple recent departures can indicate governance disagreement, succession event, or preparation for sale/stress.

Evidence: MACKAY, Francis Henry, Sir resigned 2026-01-23; WATSON, Barnaby Hugh Cochrane resigned 2025-09-30

Charge satisfaction-then-recreation pattern
medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Group structure

Graysons Hospitality Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Graysons Hospitality Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
BY WORD OF MOUTH LIMITED
This company · 03310603

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Graysons Hospitality Limited
Corporate entity
75100%
75–100%board control75-100% shares · 75-100% voting · board control01/01/2018
1 historic (ceased) PSC
  • The Simply Smart Group Limitedceased 01/01/2018· 75-100% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated1997-01-31
Jurisdictionengland-wales
Primary SIC56210 — Event catering activities

Registered office

The Lighthouse
368 Gray's Inn Road
London
WC1X 8BB
England

Filing status

Accounts
Next due: 2026-09-30
Last made up to: 2024-12-29
Confirmation statement
Next due: 2027-02-14
Last: 2026-01-31

Officers (4 active · 20 resigned)

MIAH, Shakamal
secretary · appointed 2023-01-12
View their other companies + combined net worth →
Active
JOHNSON, Carl
director · ~42y · appointed 2023-01-12
View their other companies + combined net worth →
Active
MILLIGAN-SMITH, Helen Louise, Mrs.
director · ~46y · appointed 2023-01-12
View their other companies + combined net worth →
Active
PERRY, Richard Charles Lewis
director · ~52y · appointed 2001-05-01
View their other companies + combined net worth →
Active
BREWSTER, Nigel David
secretary · appointed 2003-08-01 · resigned 2005-07-31
Resigned
IVES, Stacie Jane
secretary · appointed 2010-10-21 · resigned 2012-05-29
Resigned
LLOYD OWEN, Michael David Hugo
secretary · appointed 1997-02-04 · resigned 2003-08-01
Resigned
MORLEY, Ronald
secretary · appointed 2012-05-29 · resigned 2013-07-01
Resigned
WATSON, Barnaby
secretary · appointed 2013-07-01 · resigned 2023-01-12
Resigned
WATSON, Barnaby Hugh Cochrane
secretary · appointed 2005-08-01 · resigned 2010-09-17
Resigned
SWIFT INCORPORATIONS LIMITED
corporate-nominee-secretary · appointed 1997-01-31 · resigned 1997-02-04
Resigned
BREWSTER, Nigel David
director · ~64y · appointed 2003-03-07 · resigned 2005-07-31
Resigned
CONNOLLY, Mark Anthony
director · ~57y · appointed 2005-01-10 · resigned 2005-11-10
Resigned
HAWKINS, Sarah Louise
director · ~53y · appointed 2001-05-01 · resigned 2004-09-30
Resigned
LLOYD OWEN, Jane Elizabeth
director · ~78y · appointed 1997-02-04 · resigned 2005-07-31
Resigned
LLOYD OWEN, Michael David Hugo
director · ~78y · appointed 1997-02-04 · resigned 2005-07-31
Resigned
MACKAY, Francis Henry, Sir
director · ~82y · appointed 2010-11-11 · resigned 2026-01-23
Resigned
MILLER BROWN, Hugo James
director · ~54y · appointed 2001-05-01 · resigned 2005-09-30
Resigned
ROESTENBURG, Antony Adriaan
director · ~80y · appointed 2003-03-07 · resigned 2012-05-29
Resigned
THOMAS, Nicholas Edward Heale
director · ~64y · appointed 2012-05-29 · resigned 2013-07-01
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

5
Total charges
1
Outstanding
1
Active lenders
Status:Lender:5 of 5 shown
TypeProperties
outstanding
Lloyds Banking Group
The Royal Bank of Scotland PLC
A registered charge04/01/2023
satisfied
Lloyds Banking Group
The Royal Bank of Scotland PLC
Debenture1 property17/12/201216/01/2023
satisfied
Equity Harvest Fund (In Its Capacity as the Security Trustee Acting Through Its Nominee Dunedin (Sape Gp) Nominees )
Equity Harvest Fund (In Its Capacity as the Security Trustee Acting Through Its Nominee Dunedin (Sape Gp) Nominees LTD)
Composite guarantee and debenture1 property16/11/200919/11/2010
satisfied
Barclays
Barclays Bank PLC
Guarantee and debenture1 property07/03/200318/04/2013
satisfied
Sand Aire Private Equity as Security Trustee
Sand Aire Private Equity Limited as Security Trustee
Composite guarantee and debenture between (1) the chargor, london catering services (2003) limited and joycount limited and (2) sand aire private equity limited1 property07/03/200319/11/2010
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (187 total)

change-person-director-company-with-change-date
officers · CH01
2026-04-29
change-person-director-company-with-change-date
officers · CH01
2026-04-29
change-person-secretary-company-with-change-date
officers · CH03
2026-04-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-02-14
termination-director-company-with-name-termination-date
officers · TM01
2026-01-23
memorandum-articles
incorporation · MA
2026-01-07
resolution
resolution · RESOLUTIONS
2025-12-22
statement-of-companys-objects
change-of-constitution · CC04
2025-12-22
change-to-a-person-with-significant-control
persons-with-significant-control · PSC05
2025-10-23
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-10-23
termination-director-company-with-name-termination-date
officers · TM01
2025-10-01
accounts-with-accounts-type-audit-exemption-subsiduary
accounts · AA
2025-09-17
legacy
accounts · PARENT_ACC
2025-09-17
legacy
other · GUARANTEE2
2025-09-17
legacy
other · AGREEMENT2
2025-09-17