DIRECT AUTO FINANCIAL SERVICES LIMITED

⚰️Wound downdissolved
03444409 · ltd · incorporated 1997-10-03
Investment thesis
Company dissolved — not a live target.
Why interesting: Historical record only; useful for precedent research.
Why risky: Not transactable.
🔒Estimated value
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Turnover
not disclosed
Net worth
book net assets
Opportunity
49/100
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What this business does
Primary activity: Financial intermediation not elsewhere classified
Sector: Financial & insurance
Investor take
Pass (distressed without resilience)
Distressed unclear — structural issues outweigh the discount.

Opportunity 49/100 (watch), bankability 52/100. Strong seller-intent signal (73/100, director aged 68). Asset purchase likely safer than share purchase given structural signals. Biggest value-creation lever: Consolidate lender relationships. 4 distinct lenders creates friction — refinance into single-lender structure for cleaner diligence. Most likely exit: strategic trade sale (38/100). Current lenders should be on monthly review.

🏦

Refinance opportunity

7 live charges · 4 lenders · oldest 28.5y

25/100
too messy

Structure is too messy for a clean refinance right now — clean up first or expect bespoke terms.

  • · Oldest live charge is 28.5 years old — likely at or near maturity.
  • · 4 lenders named — inter-creditor friction likely.
  • · Legal-friction score 50/100 (high).

Data confidence

Overall: medium (60/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
7 charges (7/7 with lender, 7/7 with type)
90
Directors & officers
36 officers (3 active, 36 linked, 28 with DOB)
86
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
12 connected companies via shared directors
81
Filing history
168 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
49/100Watch
PassWatchWorth a lookStrongExceptional 

Not actionable now, but monitor — distressed, succession, or structural changes could flip this into a real opportunity.

Business quality
10
Concerning — overdue filings or status flags present.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
41
Multiple red flags — proceed with caution.
Signal strength
100
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (107 events)Click to expand
  1. 2022-07-06
    ⚠️
    gazette-dissolved-liquidation
    gazette · GAZ2
  2. 2022-07-06
    🏁
    Company dissolved
  3. 2022-04-06
    ⚠️
    liquidation-voluntary-members-return-of-final-meeting
    insolvency · LIQ13
  4. 2021-08-07
    ⚠️
    liquidation-voluntary-appointment-of-liquidator
    insolvency · 600
  5. 2021-08-07
    📄
    resolution
    resolution · RESOLUTIONS
  6. 2021-08-07
    ⚠️
    liquidation-voluntary-declaration-of-solvency
    insolvency · LIQ01
  7. 2021-07-30
    📄
    capital-allotment-shares
    capital · SH01
  8. 2020-11-06
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  9. 2020-11-06
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  10. 2020-11-06
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  11. 2020-11-06
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  12. 2020-11-06
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  13. 2020-11-06
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  14. 2020-11-06
    🔓
    Charge satisfied #7
  15. 2020-11-06
    🔓
    Charge satisfied #6
  16. 2020-11-06
    🔓
    Charge satisfied #5
  17. 2020-11-06
    🔓
    Charge satisfied #4
  18. 2020-11-06
    🔓
    Charge satisfied #3
  19. 2020-11-06
    🔓
    Charge satisfied #2
  20. 2020-10-12
    📄
    accounts-with-accounts-type-full
    accounts · AA
  21. 2020-04-01
    KAPUR, Neeraj appointed
    director
  22. 2020-04-01
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  23. 2020-03-31
    THOMAS, Simon George resigned
    director
  24. 2020-03-31
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  25. 2019-09-23
    📄
    accounts-with-accounts-type-full
    accounts · AA
  26. 2018-12-05
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  27. 2018-12-05
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  28. 2018-12-03
    FISHER, Andrew Charles resigned
    director
  29. 2018-12-03
    THOMAS, Simon George appointed
    director
  30. 2018-08-15
    📄
    appoint-person-secretary-company-with-name-date
    officers · AP03
  31. 2018-07-27
    📄
    legacy
    miscellaneous · ANNOTATION
  32. 2018-07-16
    WHINCUP, David George appointed
    secretary
  33. 2018-04-26
    📄
    accounts-with-accounts-type-full
    accounts · AA
  34. 2018-04-12
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  35. 2018-03-31
    WATTS, Paula resigned
    secretary
  36. 2018-03-12
    LE MAY, Malcolm John appointed
    director
  37. 2017-08-21
    CROOK, Peter Stuart resigned
    director
  38. 2017-05-12
    VERSLUYS, Emma Gayle resigned
    secretary
  39. 2017-05-12
    WATTS, Paula appointed
    secretary
  40. 2009-12-31
    PLOWMAN, Stephen Russell resigned
    director
  41. 2007-02-01
    CROOK, Peter Stuart appointed
    director
  42. 2007-02-01
    FISHER, Andrew Charles appointed
    director
  43. 2007-02-01
    GLEN, Robert John resigned
    director
  44. 2007-02-01
    LINDSEY, Ian Walter resigned
    director
  45. 2006-04-28
    HARRISON, Richard resigned
    director
  46. 2006-04-28
    SHAW, Simon Andrew resigned
    director
  47. 2006-02-03
    COOPER, Julian Edward Peregrine resigned
    director
  48. 2006-02-03
    MACLEOD, Gregory Ian resigned
    director
  49. 2006-02-03
    PLOWMAN, Stephen Russell appointed
    director
  50. 2006-02-03
    YATES, Stuart William resigned
    director
Showing most recent 50 of 107 events

Owner dependency

73/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Founder age: Director aged approximately 68 — succession pressure is live.

Succession & seller-readiness

66/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primaryFounder aged 63+: Senior director is approximately 68. Approaching typical UK retirement age — succession thinking likely.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • secondaryStable-but-static management: Company is 29 years old and no new directors in the last 3 years — succession not yet being planned internally.

Red flags

2 high · 1 med ·
Company dissolved
high

Company has been dissolved — it no longer legally exists. Any diligence here is historical only.

Evidence: Dissolved on 2022-07-06

4 insolvency-related filings on record
high

Filings relating to insolvency, liquidation, or administration exist in the company's history. Review before proceeding.

Evidence: 2022-07-06: gazette-dissolved-liquidation; 2022-04-06: liquidation-voluntary-members-return-of-final-meeting

Charge satisfaction-then-recreation pattern
medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Group structure

Provident Financial Plc is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Provident Financial Plc
Corporate parent · holds 75-100% shares · board control
ultimate parent
DIRECT AUTO FINANCIAL SERVICES LIMITED
This company · 03444409

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Provident Financial Plc
Corporate entity
75100%
75–100%board control75-100% shares · 75-100% voting · board control06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

10 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusdissolved
Typeltd
Incorporated1997-10-03
Jurisdictionengland-wales
Primary SIC64999 — Financial intermediation not elsewhere classified

Registered office

No. 1 Godwin Street
Bradford
West Yorkshire
BD1 2SU

Filing status

Accounts
Next due:
Last made up to: 2019-12-31
Confirmation statement
Next due:
Last:

Officers (0 active · 33 resigned)

WHINCUP, David George
secretary · appointed 2018-07-16
View their other companies + combined net worth →
Active
KAPUR, Neeraj
director · ~61y · appointed 2020-04-01
View their other companies + combined net worth →
Active
LE MAY, Malcolm John
director · ~68y · appointed 2018-03-12
View their other companies + combined net worth →
Active
MARSHALL SMITH, Rosamond Joy
secretary · appointed 2002-12-18 · resigned 2005-09-29
Resigned
MEYRICK, Stephen John
secretary · appointed 1998-07-01 · resigned 2002-12-10
Resigned
NEWBY, Leonard John
secretary · appointed 1997-10-03 · resigned 2002-12-10
Resigned
VERSLUYS, Emma Gayle
secretary · appointed 2005-09-29 · resigned 2017-05-12
Resigned
WATTS, Paula
secretary · appointed 2017-05-12 · resigned 2018-03-31
Resigned
L & A SECRETARIAL LIMITED
corporate-nominee-secretary · appointed 1997-10-03 · resigned 1997-10-03
Resigned
COOPER, Julian Edward Peregrine
director · ~64y · appointed 2005-09-29 · resigned 2006-02-03
Resigned
CROOK, Peter Stuart
director · ~63y · appointed 2007-02-01 · resigned 2017-08-21
Resigned
DUNKLEY, Paul John
director · ~68y · appointed 1997-12-17 · resigned 2002-12-10
Resigned
FARBRIDGE, Caroline Louise
director · ~60y · appointed 2003-09-30 · resigned 2004-12-31
Resigned
FARBRIDGE, Caroline Louise
director · ~60y · appointed 2002-12-18 · resigned 2003-05-21
Resigned
FISHER, Andrew Charles
director · ~68y · appointed 2007-02-01 · resigned 2018-12-03
Resigned
GLEN, Robert John
director · ~64y · appointed 2005-09-29 · resigned 2007-02-01
Resigned
HARRISON, Richard
director · ~58y · appointed 2004-09-22 · resigned 2006-04-28
Resigned
JOHNSTONE, Christopher Charles
director · ~67y · appointed 2002-12-18 · resigned 2005-12-31
Resigned
LINDSEY, Ian Walter
director · ~80y · appointed 2005-08-17 · resigned 2007-02-01
Resigned
MACLEOD, Gregory Ian
director · ~66y · appointed 2005-09-29 · resigned 2006-02-03
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

7
Total charges
0
Outstanding
0
Active lenders
Status:Lender:7 of 7 shown
TypeProperties
satisfied
Spartacus One,
Spartacus One, Inc
Supplemental deed of charge1 property12/06/200206/11/2020
satisfied
Spartacus One, .
Spartacus One, Inc.
Supplemental deed of charge1 property09/03/200106/11/2020
satisfied
Spartacus One, .
Spartacus One, Inc.
Scottish trust security1 property08/03/200106/11/2020
satisfied
Spartacus One, .
Spartacus One, Inc.
Debenture1 property08/03/200106/11/2020
satisfied
Lloyds Banking Group
The Royal Bank of Scotland PLC on Behalf of Itself and and the Banks Fromtime to Time Parties to the Facility Agreement
First supplemental deed to composite guarantee and debenture dated 26 july 19991 property08/03/200106/11/2020
satisfied
Lloyds Banking Group
The Royal Bank of Scotland PLC
Composite guarantee and debenture1 property26/07/199906/11/2020
satisfied
Lloyds Banking Group
The Royal Bank of Scotland PLC
Composite guarantee and debenture1 property16/12/199707/06/2001

Recent filings (168 total)

gazette-dissolved-liquidation
gazette · GAZ2
2022-07-06
liquidation-voluntary-members-return-of-final-meeting
insolvency · LIQ13
2022-04-06
liquidation-voluntary-appointment-of-liquidator
insolvency · 600
2021-08-07
resolution
resolution · RESOLUTIONS
2021-08-07
liquidation-voluntary-declaration-of-solvency
insolvency · LIQ01
2021-08-07
capital-allotment-shares
capital · SH01
2021-07-30
mortgage-satisfy-charge-full
mortgage · MR04
2020-11-06
mortgage-satisfy-charge-full
mortgage · MR04
2020-11-06
mortgage-satisfy-charge-full
mortgage · MR04
2020-11-06
mortgage-satisfy-charge-full
mortgage · MR04
2020-11-06
mortgage-satisfy-charge-full
mortgage · MR04
2020-11-06
mortgage-satisfy-charge-full
mortgage · MR04
2020-11-06
accounts-with-accounts-type-full
accounts · AA
2020-10-12
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-09-30
appoint-person-director-company-with-name-date
officers · AP01
2020-04-01