APRIL RUSSELL DESIGN LIMITED
- · Thesis: well-run, low negotiation leverage
Opportunity 80/100 (exceptional), bankability 75/100. Strong seller-intent signal (83/100, director aged 68). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).
Data confidence
Overall: medium (78/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.
Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-04-30 | 2024-04-30 |
|---|---|---|
| Average employees | 1 | 100 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
- • 1 confirmation-statement
- • 1 accounts
- • 1 confirmation-statement
- • 1 accounts
Corporate timeline (32 events)Click to expand
- 2026-04-30📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2025-04-27📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-11-06📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2024-04-18📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-08-02📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2023-05-04📄change-person-director-company-with-change-dateofficers · CH01
- 2023-05-04📄change-person-director-company-with-change-dateofficers · CH01
- 2023-05-04📄change-person-secretary-company-with-change-dateofficers · CH03
- 2023-02-23📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2023-02-22📄appoint-person-director-company-with-name-dateofficers · AP01
- 2023-02-22📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2022-12-12📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2022-06-14➕GIBBS, Pauline Alexandra Daisy appointeddirector
- 2022-04-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2021-04-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2020-01-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2019-01-17📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2013-02-20➕THOMSON, April Mckenzie, Lady appointedsecretary
- 2013-02-20➖THOMSON, Mark Wilfred Home, Sir resignedsecretary
- 2013-02-20➖THOMSON, Mark Wilfred Home, Sir resigneddirector
- 2010-02-04➕THOMSON, Mark Wilfred Home, Sir appointeddirector
- 2001-01-29➖HUGHES, Timothy George resignedsecretary
- 2001-01-29➕THOMSON, Mark Wilfred Home, Sir appointedsecretary
- 2001-01-29➖KENYON, Bruce Russel resigneddirector
- 1999-04-21🏢Company incorporatedAs APRIL RUSSELL DESIGN LIMITED
- 1999-04-21➕THOMSON, April Mckenzie, Lady appointeddirector
- 1999-04-21➕HUGHES, Timothy George appointedsecretary
- 1999-04-21➕CETC (NOMINEES) LIMITED appointedcorporate-secretary
- 1999-04-21➖CETC (NOMINEES) LIMITED resignedcorporate-secretary
- 1999-04-21➕HUGHES, Timothy George appointeddirector
- 1999-04-21➖HUGHES, Timothy George resigneddirector
- 1999-04-21➕KENYON, Bruce Russel appointeddirector
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Long-tenure founder: Senior director has been in place 27 years — deep operational knowledge concentrated in one person.
- +Founder age: Director aged approximately 68 — succession pressure is live.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- primaryFounder aged 63+: Senior director is approximately 68. Approaching typical UK retirement age — succession thinking likely.
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
- primary20+ year tenure: Director in role 27 years. Very long tenure is a classic succession signal.
- secondaryStable-but-static management: Company is 27 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mrs Pauline Alexandra Daisy Gibbs Individual · British · DOB 11/1983 · age 43 | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 14/06/2022 |
1 historic (ceased) PSC
- Lady April Mckenzie Thomsonceased 14/06/2022· 75-100% shares · 75-100% voting
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (3 active · 6 resigned)
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