PRIME INTERACTION LIMITED

💤Zombieactive
04102260 · ltd · incorporated 2000-11-06
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Mar 2025
Net worth
£1.63M
book net assets
Opportunity
79/100
Strong
🔔
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What this business does
Primary activity: Other business support service activities n.e.c.
Sector: Administrative & support services
Investor take
Pursue
Asset-holding vehicle with a 75-year-old founder — textbook succession opportunity.

Opportunity 79/100 (strong), bankability 75/100. Strong seller-intent signal (83/100, director aged 75). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: high (80/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
11 officers (1 active, 11 linked, 5 with DOB)
79
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
10 connected companies via shared directors
75
Filing history
103 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
79/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
80
Strong succession / seller-readiness signals.
Risk profile
82
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £1,632,518
Net assets shrinking
Down £33,996 YoY
Cash YoY
+73%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£823k
↑ 73% YoY
Net Worth
£1.6m
↓ 2.0% YoY
Current Assets
—
Current Liabilities
—
£0£333k£667k£1000k£1.3m£1.7mMar 2024Mar 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-03-312024-03-31
Cash£823.0k£476.0k
Net assets£1.63M£1.67M

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
1
filing
  • • 1 confirmation-statement
Last 90 days
1
filing
  • • 1 confirmation-statement
Last 180 days
2
filings
  • • 1 confirmation-statement
  • • 1 accounts
Counts from Companies House filing history.
Corporate timeline (39 events)Click to expand
  1. 2025-11-24
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2025-04-11
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  3. 2025-04-11
    📍
    move-registers-to-sail-company-with-new-address
    address · AD03
  4. 2025-04-11
    📍
    change-sail-address-company-with-old-address-new-address
    address · AD02
  5. 2024-10-07
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2024-08-20
    ➖
    CORNHILL SECRETARIES LIMITED resigned
    corporate-secretary
  7. 2024-08-20
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  8. 2024-02-12
    📄
    capital-cancellation-shares
    capital · SH06
  9. 2024-02-12
    📄
    capital-return-purchase-own-shares
    capital · SH03
  10. 2024-02-06
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  11. 2023-12-11
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  12. 2023-12-06
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  13. 2023-11-10
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  14. 2023-10-31
    ➖
    STIEFEL, Barry Abraham resigned
    director
  15. 2023-09-21
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  16. 2022-12-06
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  17. 2021-11-15
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  18. 2021-04-01
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  19. 2019-12-19
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  20. 2014-05-12
    ➕
    CORNHILL SECRETARIES LIMITED appointed
    corporate-secretary
  21. 2012-04-30
    ➖
    AZIZ, Laila resigned
    director
  22. 2008-12-22
    ➖
    CORNHILL SECRETARIES LIMITED resigned
    corporate-nominee-secretary
  23. 2003-09-04
    ➕
    CORNHILL SECRETARIES LIMITED appointed
    corporate-nominee-secretary
  24. 2003-09-04
    ➖
    DRACLIFFE COMPANY SERVICES LIMITED resigned
    corporate-secretary
  25. 2002-09-02
    ➖
    KERSTIN, Stuart Alexander Ernest resigned
    director
  26. 2002-09-02
    ➕
    STIEFEL, Barry Abraham appointed
    director
  27. 2002-08-05
    ➖
    MILES, Geoffrey resigned
    director
  28. 2002-07-08
    ➕
    KERSTIN, Stuart Alexander Ernest appointed
    director
  29. 2001-11-01
    ➕
    AZIZ, Laila appointed
    director
  30. 2000-11-06
    🏢
    Company incorporated
    As PRIME INTERACTION LIMITED
  31. 2000-11-06
    ➕
    FISHER, Robin Charles appointed
    director
  32. 2000-11-06
    ➕
    COMBINED SECRETARIAL SERVICES LIMITED appointed
    corporate-nominee-secretary
  33. 2000-11-06
    ➖
    COMBINED SECRETARIAL SERVICES LIMITED resigned
    corporate-nominee-secretary
  34. 2000-11-06
    ➕
    DRACLIFFE COMPANY SERVICES LIMITED appointed
    corporate-secretary
  35. 2000-11-06
    ➕
    MILES, Geoffrey appointed
    director
  36. 2000-11-06
    ➕
    COMBINED NOMINEES LIMITED appointed
    corporate-nominee-director
  37. 2000-11-06
    ➖
    COMBINED NOMINEES LIMITED resigned
    corporate-nominee-director
  38. 2000-11-06
    ➕
    COMBINED SECRETARIAL SERVICES LIMITED appointed
    corporate-nominee-director
  39. 2000-11-06
    ➖
    COMBINED SECRETARIAL SERVICES LIMITED resigned
    corporate-nominee-director

Owner dependency

100/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Long-tenure founder: Senior director has been in place 26 years — deep operational knowledge concentrated in one person.
  • +Founder age: Director aged approximately 75 — succession pressure is live.

Succession & seller-readiness

100/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 75 years old. Natural succession window is now.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • primary20+ year tenure: Director in role 26 years. Very long tenure is a classic succession signal.
  • secondaryStable-but-static management: Company is 26 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

1 low
Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Robin Charles Fisher
Individual · British · DOB 11/1951 · age 75
75–100%
75–100%board control75-100% shares · 75-100% voting · board control · trust interest06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2000-11-06
Jurisdictionengland-wales
Primary SIC82990 — Other business support service activities n.e.c.

Registered office

8-12 York Gate Marylebone Road
London
NW1 5DX
England

Filing status

Accounts
Next due: 2026-12-31
Last made up to: 2025-03-31
Confirmation statement
Next due: 2027-05-08
Last: 2026-04-24

Officers (1 active · 10 resigned)

FISHER, Robin Charles→
director · ~75y · appointed 2000-11-06
View their other companies + combined net worth →
Active
COMBINED SECRETARIAL SERVICES LIMITED→
corporate-nominee-secretary · appointed 2000-11-06 · resigned 2000-11-06
Resigned
CORNHILL SECRETARIES LIMITED→
corporate-secretary · appointed 2014-05-12 · resigned 2024-08-20
Resigned
CORNHILL SECRETARIES LIMITED→
corporate-nominee-secretary · appointed 2003-09-04 · resigned 2008-12-22
Resigned
DRACLIFFE COMPANY SERVICES LIMITED→
corporate-secretary · appointed 2000-11-06 · resigned 2003-09-04
Resigned
AZIZ, Laila→
director · ~67y · appointed 2001-11-01 · resigned 2012-04-30
Resigned
KERSTIN, Stuart Alexander Ernest→
director · ~65y · appointed 2002-07-08 · resigned 2002-09-02
Resigned
MILES, Geoffrey→
director · ~57y · appointed 2000-11-06 · resigned 2002-08-05
Resigned
STIEFEL, Barry Abraham→
director · ~77y · appointed 2002-09-02 · resigned 2023-10-31
Resigned
COMBINED NOMINEES LIMITED→
corporate-nominee-director · appointed 2000-11-06 · resigned 2000-11-06
Resigned
COMBINED SECRETARIAL SERVICES LIMITED→
corporate-nominee-director · appointed 2000-11-06 · resigned 2000-11-06
Resigned

Click a director name to see their full track record across all companies.

Recent filings (103 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-05-15
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-11-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-04-24
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-04-11
move-registers-to-sail-company-with-new-address
address · AD03
2025-04-11
change-sail-address-company-with-old-address-new-address
address · AD02
2025-04-11
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-10-07
termination-secretary-company-with-name-termination-date
officers · TM02
2024-08-20
confirmation-statement-with-updates
confirmation-statement · CS01
2024-04-24
capital-cancellation-shares
capital · SH06
2024-02-12
capital-return-purchase-own-shares
capital · SH03
2024-02-12
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2024-02-06
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2023-12-11
termination-director-company-with-name-termination-date
officers · TM01
2023-12-06
confirmation-statement-with-updates
confirmation-statement · CS01
2023-12-06