202 DESIGN LIMITED

🌳Matureactive
04137427 · ltd · incorporated 2001-01-09
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
Upgrade to see
Turnover
year to Dec 2025
Net worth
£922.5k
book net assets
Opportunity
76/100
Strong
🔔
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What this business does
Primary activity: Retail sale of furniture, lighting, and similar (not musical instruments or scores) in specialised stores
Sector: Wholesale & retail
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and bankable structure.

Opportunity 76/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Cash flow review and working-capital discipline. Cash down -71% YoY — forensic review of receivables, stock turns, and creditor days. Most likely exit: strategic trade sale (63/100).

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
9 officers (4 active, 9 linked, 5 with DOB)
81
Ownership & PSC
1 active PSC(s) of 3 total, 3 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
87 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
76/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
65
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £922,532
Cash draining
Cash down 71% YoY
Cash YoY
-71%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£264k
↓ 71% YoY
Net Worth
£923k
~ YoY
Current Assets
£1.2m
↓ 9.7% YoY
Current Liabilities
£0£274k£547k£821k£1.1m£1.4mDec 2024Dec 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-12-312024-12-31
Total assets£957.2k£948.6k
Current assets£1.24M£1.37M
Cash£264.2k£909.3k
Debtors£526.0k£159.1k
Net assets£922.5k£913.9k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
1
filing
  • 1 accounts
Last 90 days
1
filing
  • 1 accounts
Last 180 days
1
filing
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (33 events)Click to expand
  1. 2026-04-28
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2025-09-26
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2024-05-20
    TAYLER BRADSHAW LIMITED appointed
    corporate-secretary
  4. 2024-05-20
    📄
    appoint-corporate-secretary-company-with-name-date
    officers · AP04
  5. 2024-02-21
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  6. 2024-02-03
    📄
    memorandum-articles
    incorporation · MA
  7. 2024-02-03
    📄
    resolution
    resolution · RESOLUTIONS
  8. 2024-02-02
    📄
    capital-allotment-shares
    capital · SH01
  9. 2024-02-02
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  10. 2024-02-02
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  11. 2024-02-02
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  12. 2023-05-11
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  13. 2022-07-18
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  14. 2022-02-15
    PECK, Adam appointed
    director
  15. 2022-02-15
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  16. 2021-08-06
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  17. 2020-11-18
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  18. 2019-09-25
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  19. 2019-05-28
    📄
    change-person-director-company-with-change-date
    officers · CH01
  20. 2019-05-28
    📄
    change-person-director-company-with-change-date
    officers · CH01
  21. 2016-11-06
    KEMPTON, Harriet May resigned
    director
  22. 2013-12-01
    KEMPTON, Harriet May appointed
    director
  23. 2010-01-20
    WICKSTEED, Thomas Michael appointed
    director
  24. 2010-01-20
    OSBORNE, Richard resigned
    secretary
  25. 2010-01-20
    OSBORNE, Richard resigned
    director
  26. 2001-01-09
    🏢
    Company incorporated
    As 202 DESIGN LIMITED
  27. 2001-01-09
    KEMPTON, Benjamin Roy appointed
    director
  28. 2001-01-09
    OSBORNE, Richard appointed
    secretary
  29. 2001-01-09
    SAME-DAY COMPANY SERVICES LIMITED appointed
    corporate-nominee-secretary
  30. 2001-01-09
    SAME-DAY COMPANY SERVICES LIMITED resigned
    corporate-nominee-secretary
  31. 2001-01-09
    OSBORNE, Richard appointed
    director
  32. 2001-01-09
    WILDMAN & BATTELL LIMITED appointed
    corporate-nominee-director
  33. 2001-01-09
    WILDMAN & BATTELL LIMITED resigned
    corporate-nominee-director

Owner dependency

60/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Long-tenure founder: Senior director has been in place 25 years — deep operational knowledge concentrated in one person.

Succession & seller-readiness

50/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primary20+ year tenure: Director in role 25 years. Very long tenure is a classic succession signal.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Group structure

202 Holdings Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
202 Holdings Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
202 DESIGN LIMITED
This company · 04137427

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
202 Holdings Limited
Corporate entity
75100%
75–100%board control75-100% shares · 75-100% voting · board control31/01/2024
2 historic (ceased) PSCs
  • Mr Benjamin Roy Kemptonceased 31/01/2024· 25-50% shares
  • Mr Thomas Michael Wicksteedceased 31/01/2024· 25-50% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2001-01-09
Jurisdictionengland-wales
Primary SIC47599 — Retail sale of furniture, lighting, and similar (not musical instruments or scores) in specialised stores

Registered office

6-8 Warwick Road
London
SW5 9UG
United Kingdom

Filing status

Accounts
Next due: 2027-09-30
Last made up to: 2025-12-31
Confirmation statement
Next due: 2026-05-24
Last: 2025-05-10

Officers (4 active · 5 resigned)

TAYLER BRADSHAW LIMITED
corporate-secretary · appointed 2024-05-20
View their other companies + combined net worth →
Active
KEMPTON, Benjamin Roy
director · ~56y · appointed 2001-01-09
View their other companies + combined net worth →
Active
PECK, Adam
director · ~36y · appointed 2022-02-15
View their other companies + combined net worth →
Active
WICKSTEED, Thomas Michael
director · ~48y · appointed 2010-01-20
View their other companies + combined net worth →
Active
OSBORNE, Richard
secretary · appointed 2001-01-09 · resigned 2010-01-20
Resigned
SAME-DAY COMPANY SERVICES LIMITED
corporate-nominee-secretary · appointed 2001-01-09 · resigned 2001-01-09
Resigned
KEMPTON, Harriet May
director · ~42y · appointed 2013-12-01 · resigned 2016-11-06
Resigned
OSBORNE, Richard
director · ~69y · appointed 2001-01-09 · resigned 2010-01-20
Resigned
WILDMAN & BATTELL LIMITED
corporate-nominee-director · appointed 2001-01-09 · resigned 2001-01-09
Resigned

Click a director name to see their full track record across all companies.

Recent filings (87 total)

accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-04-28
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-09-26
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-05-19
confirmation-statement-with-updates
confirmation-statement · CS01
2024-05-24
appoint-corporate-secretary-company-with-name-date
officers · AP04
2024-05-20
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2024-02-21
memorandum-articles
incorporation · MA
2024-02-03
resolution
resolution · RESOLUTIONS
2024-02-03
capital-allotment-shares
capital · SH01
2024-02-02
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2024-02-02
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2024-02-02
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC02
2024-02-02
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2023-05-11
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-05-10
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-01-12