AFRICAN ONLINE SHOP LIMITED
💤Zombieactive
04326971 · ltd · incorporated 2001-11-22
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Nov 2024
Net worth
—
book net assets
Opportunity
80/100
Exceptional
What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
Investor take
PursueActive trading company with a 60-year-old founder — textbook succession opportunity.
Opportunity 80/100 (exceptional), bankability 75/100. Strong seller-intent signal (70/100, director aged 60). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: medium (75/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (2 active, 4 linked, 1 with DOB)
75
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
57 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
80/100Exceptional
PassWatchWorth a lookStrongExceptional
Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.
Business quality
70
Active, clean filings, stable charge profile.
Acquirability
80
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-11-30 | 2023-11-30 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (22 events)Click to expand
- 2025-07-23📄accounts-with-accounts-type-dormantaccounts · AA
- 2024-08-29📄accounts-with-accounts-type-dormantaccounts · AA
- 2023-08-16📄accounts-with-accounts-type-dormantaccounts · AA
- 2022-12-08📄gazette-filings-brought-up-to-dategazette · DISS40
- 2022-12-07📄accounts-with-accounts-type-dormantaccounts · AA
- 2022-11-01📄gazette-notice-compulsorygazette · GAZ1
- 2021-08-11📄accounts-with-accounts-type-dormantaccounts · AA
- 2020-11-23📄accounts-with-accounts-type-dormantaccounts · AA
- 2019-08-24📄accounts-with-accounts-type-dormantaccounts · AA
- 2018-08-06📄accounts-with-accounts-type-dormantaccounts · AA
- 2017-08-10📄accounts-with-accounts-type-dormantaccounts · AA
- 2016-08-16📄accounts-with-accounts-type-dormantaccounts · AA
- 2015-12-04📄annual-return-company-with-made-up-date-full-list-shareholdersannual-return · AR01
- 2015-08-24📄accounts-with-accounts-type-dormantaccounts · AA
- 2014-12-02📄annual-return-company-with-made-up-date-full-list-shareholdersannual-return · AR01
- 2001-11-22🏢Company incorporatedAs AFRICAN ONLINE SHOP LIMITED
- 2001-11-22➕OLOKO, Olufunmilayo Obayomi appointedsecretary
- 2001-11-22➕OLOKO, Adedotun Oludare appointeddirector
- 2001-11-22➕PARAMOUNT COMPANY SEARCHES LIMITED appointedcorporate-nominee-secretary
- 2001-11-22➖PARAMOUNT COMPANY SEARCHES LIMITED resignedcorporate-nominee-secretary
- 2001-11-22➕PARAMOUNT PROPERTIES (UK) LIMITED appointedcorporate-nominee-director
- 2001-11-22➖PARAMOUNT PROPERTIES (UK) LIMITED resignedcorporate-nominee-director
Owner dependency
93/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
- +Long-tenure founder: Senior director has been in place 25 years — deep operational knowledge concentrated in one person.
- +Senior director age: Director aged approximately 60 — approaching natural succession window.
Succession & seller-readiness
85/100
Likely off-market candidateStrong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
SIGNALS
- secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- primary20+ year tenure: Director in role 25 years. Very long tenure is a classic succession signal.
- secondaryStable-but-static management: Company is 25 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
1 active beneficial owner| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mrs Olufunmilayo Oloko Individual · British · DOB 04/1967 · age 59 | 25–50% | — | 25-50% shares | 19/11/2016 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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|---|---|---|---|---|---|---|---|
| 365 ASTRONOMY LIMITED→ 13287583 · est 2021 · no financials extracted | — | — | — | — | 5y | — | — |
| 4 BOSS LTD→ 11725565 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
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| ACORNS EDUCATION GROUP LTD→ 15662450 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| ADAL MARKETING LTD→ 15629421 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| ADAR DIAMOND EXPERTISE LTD→ 10727540 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| ADELE'S EMPORIUM LTD→ 15617350 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| ADFIELD GROUP LIMITED→ 15262158 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| AELIA COLLECTION LIMITED→ 12369421 · est 2019 · no financials extracted | — | — | — | — | 6y | — | — |
| AFFIRMED COLLECTIVE LIMITED→ 13948843 · est 2022 · no financials extracted | — | — | — | — | 4y | — | — |
| AFRORI BOOKS LTD→ 13652215 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| AFTER NYNE CONTEMPORARY LIMITED→ 12452237 · est 2020 · no financials extracted | — | — | — | — | 6y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2001-11-22
Jurisdictionengland-wales
Primary SIC47910 — Retail sale via mail order houses or via Internet
Registered office
2 Surrenden Road
Brighton
East Sussex
BN1 6PP
Filing status
Accounts
Next due: 2026-08-31
Last made up to: 2024-11-30
Confirmation statement
Next due: 2026-11-23
Last: 2025-11-09
Officers (2 active · 2 resigned)
OLOKO, Olufunmilayo Obayomi→
Activesecretary · appointed 2001-11-22
View their other companies + combined net worth →
OLOKO, Adedotun Oludare→
Activedirector · ~60y · appointed 2001-11-22
View their other companies + combined net worth →
PARAMOUNT COMPANY SEARCHES LIMITED→
Resignedcorporate-nominee-secretary · appointed 2001-11-22 · resigned 2001-11-22
PARAMOUNT PROPERTIES (UK) LIMITED→
Resignedcorporate-nominee-director · appointed 2001-11-22 · resigned 2001-11-22
Click a director name to see their full track record across all companies.
Recent filings (57 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-11-09
accounts-with-accounts-type-dormant
accounts · AA
2025-07-23
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-12-04
accounts-with-accounts-type-dormant
accounts · AA
2024-08-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-11-29
accounts-with-accounts-type-dormant
accounts · AA
2023-08-16
gazette-filings-brought-up-to-date
gazette · DISS40
2022-12-08
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-12-07
accounts-with-accounts-type-dormant
accounts · AA
2022-12-07
gazette-notice-compulsory
gazette · GAZ1
2022-11-01
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-12-05
accounts-with-accounts-type-dormant
accounts · AA
2021-08-11
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-12-02
accounts-with-accounts-type-dormant
accounts · AA
2020-11-23
confirmation-statement-with-no-updates
confirmation-statement · CS01
2019-12-02