AVON FINANCIAL ADVISERS LIMITED

💤Zombieactive
04355884 · ltd · incorporated 2002-01-18
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
not disclosed
Net worth
book net assets
Opportunity
71/100
Strong
🔔
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What this business does
Primary activity: SIC 99999
Sector: Extraterritorial bodies
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 71/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: medium (58/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
11 officers (2 active, 11 linked, 6 with DOB)
81
Ownership & PSC
1 active PSC(s) of 3 total, 3 with control declared
90
Director network
10 connected companies via shared directors
75
Filing history
97 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
55
Some acquirability indicators.
Risk profile
77
Few red flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
4
filings
  • 4 officers
Last 180 days
5
filings
  • 4 officers
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (42 events)Click to expand
  1. 2026-03-25
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  2. 2026-03-25
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  3. 2026-03-25
    📄
    appoint-person-secretary-company-with-name-date
    officers · AP03
  4. 2026-03-25
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  5. 2026-03-24
    WARD, Sam Philip appointed
    secretary
  6. 2026-03-24
    WARD, Sam Philip appointed
    director
  7. 2026-03-24
    HEPWORTH, Julie Suzanne resigned
    director
  8. 2026-03-24
    HESKETH, David John Philip resigned
    director
  9. 2026-01-20
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  10. 2025-03-19
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  11. 2024-10-02
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  12. 2023-09-08
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2023-09-08
    📄
    legacy
    accounts · PARENT_ACC
  14. 2023-09-08
    📄
    legacy
    other · GUARANTEE2
  15. 2023-09-08
    📄
    legacy
    other · AGREEMENT2
  16. 2022-09-08
    📄
    accounts-with-accounts-type-audit-exemption-subsiduary
    accounts · AA
  17. 2022-09-08
    📄
    legacy
    accounts · PARENT_ACC
  18. 2022-09-08
    📄
    legacy
    other · AGREEMENT2
  19. 2022-09-08
    📄
    legacy
    other · GUARANTEE2
  20. 2021-11-29
    📄
    change-account-reference-date-company-current-shortened
    accounts · AA01
  21. 2021-08-24
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  22. 2021-08-24
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  23. 2021-08-24
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  24. 2021-08-24
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  25. 2021-08-24
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  26. 2021-07-30
    COOK, Jane resigned
    secretary
  27. 2021-07-30
    COOK, Stephen Graham resigned
    director
  28. 2021-07-30
    HEPWORTH, Julie Suzanne appointed
    director
  29. 2021-07-30
    HESKETH, David John Philip appointed
    director
  30. 2011-04-01
    BOATMAN, John resigned
    director
  31. 2005-06-16
    COOK, Jane appointed
    secretary
  32. 2005-06-16
    TAYLOR, Maxine resigned
    secretary
  33. 2005-06-16
    COOK, Stephen Graham appointed
    director
  34. 2002-02-08
    EDWARDS, Lesley resigned
    secretary
  35. 2002-02-08
    TAYLOR, Maxine appointed
    secretary
  36. 2002-02-08
    BOATMAN, John appointed
    director
  37. 2002-02-08
    VAN GERWEN, Frederik Jurrie resigned
    director
  38. 2002-01-18
    🏢
    Company incorporated
    As AVON FINANCIAL ADVISERS LIMITED
  39. 2002-01-18
    EDWARDS, Lesley appointed
    secretary
  40. 2002-01-18
    SWIFT INCORPORATIONS LIMITED appointed
    corporate-nominee-secretary
  41. 2002-01-18
    SWIFT INCORPORATIONS LIMITED resigned
    corporate-nominee-secretary
  42. 2002-01-18
    VAN GERWEN, Frederik Jurrie appointed
    director

Owner dependency

75/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 med ·
2 director resignations in last 12 months
medium

Multiple recent departures can indicate governance disagreement, succession event, or preparation for sale/stress.

Evidence: HEPWORTH, Julie Suzanne resigned 2026-03-24; HESKETH, David John Philip resigned 2026-03-24

Group structure

Pfm Group Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Pfm Group Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
AVON FINANCIAL ADVISERS LIMITED
This company · 04355884

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Pfm Group Limited
Corporate entity
75100%
75–100%board control75-100% shares · 75-100% voting · board control30/07/2021
2 historic (ceased) PSCs
  • Ms Jane Cookceased 30/07/2021· 25-50% shares · 25-50% voting
  • Stephen Graham Cookceased 30/07/2021· significant influence

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2002-01-18
Jurisdictionengland-wales
Primary SIC99999 — SIC 99999

Registered office

Lancaster House Ackhurst Business Park
Foxhole Road
Chorley
PR7 1NY
England

Filing status

Accounts
Next due: 2027-09-30
Last made up to: 2025-12-31
Confirmation statement
Next due: 2026-06-10
Last: 2025-05-27

Officers (2 active · 9 resigned)

WARD, Sam Philip
secretary · appointed 2026-03-24
View their other companies + combined net worth →
Active
WARD, Sam Philip
director · ~40y · appointed 2026-03-24
View their other companies + combined net worth →
Active
COOK, Jane
secretary · appointed 2005-06-16 · resigned 2021-07-30
Resigned
EDWARDS, Lesley
secretary · appointed 2002-01-18 · resigned 2002-02-08
Resigned
TAYLOR, Maxine
secretary · appointed 2002-02-08 · resigned 2005-06-16
Resigned
SWIFT INCORPORATIONS LIMITED
corporate-nominee-secretary · appointed 2002-01-18 · resigned 2002-01-18
Resigned
BOATMAN, John
director · ~59y · appointed 2002-02-08 · resigned 2011-04-01
Resigned
COOK, Stephen Graham
director · ~69y · appointed 2005-06-16 · resigned 2021-07-30
Resigned
HEPWORTH, Julie Suzanne
director · ~52y · appointed 2021-07-30 · resigned 2026-03-24
Resigned
HESKETH, David John Philip
director · ~45y · appointed 2021-07-30 · resigned 2026-03-24
Resigned
VAN GERWEN, Frederik Jurrie
director · ~56y · appointed 2002-01-18 · resigned 2002-02-08
Resigned

Click a director name to see their full track record across all companies.

Recent filings (97 total)

termination-director-company-with-name-termination-date
officers · TM01
2026-03-25
termination-director-company-with-name-termination-date
officers · TM01
2026-03-25
appoint-person-secretary-company-with-name-date
officers · AP03
2026-03-25
appoint-person-director-company-with-name-date
officers · AP01
2026-03-25
accounts-with-accounts-type-dormant
accounts · AA
2026-01-20
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-06-02
accounts-with-accounts-type-dormant
accounts · AA
2025-03-19
accounts-with-accounts-type-dormant
accounts · AA
2024-10-02
confirmation-statement-with-updates
confirmation-statement · CS01
2024-06-05
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-09-08
legacy
accounts · PARENT_ACC
2023-09-08
legacy
other · GUARANTEE2
2023-09-08
legacy
other · AGREEMENT2
2023-09-08
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-06-02
accounts-with-accounts-type-audit-exemption-subsiduary
accounts · AA
2022-09-08