CREMATE-A-PET LIMITED
💤Zombieactive
04556175 · ltd · incorporated 2002-10-08
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Oct 2024
Net worth
—
book net assets
Opportunity
78/100
Strong
What this business does
Primary activity: SIC 38210
Sector: Water supply & waste
Investor take
PursueStrong opportunity: active trading company with strong profile and bankable structure.
Opportunity 78/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: medium (76/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (1 active, 3 linked, 2 with DOB)
83
Ownership & PSC
2 active PSC(s) of 4 total, 4 with control declared
90
Director network
Network not yet resolved
30
Filing history
61 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-10-31 | 2023-10-31 |
|---|---|---|
| Average employees | 100 | 100 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (22 events)Click to expand
- 2025-07-04📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-11-13📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2024-07-17📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-11-17📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2023-05-03📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-02-28📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2023-02-28📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2023-02-28📄termination-director-company-with-name-termination-dateofficers · TM01
- 2022-11-19➖WINFIELD, Peter resigneddirector
- 2022-07-15📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-11-03📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2021-10-22📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2021-10-22📄termination-secretary-company-with-name-termination-dateofficers · TM02
- 2021-07-21📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-10-31➖WINFIELD, Joyce Elizabeth resignedsecretary
- 2020-07-29📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2019-07-09📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-07-24📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2012-02-01➕KENNEALLY, Susan appointeddirector
- 2002-10-08🏢Company incorporatedAs CREMATE-A-PET LIMITED
- 2002-10-08➕WINFIELD, Joyce Elizabeth appointedsecretary
- 2002-10-08➕WINFIELD, Peter appointeddirector
Owner dependency
83/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
- +Senior director age: Director aged approximately 63 — approaching natural succession window.
Succession & seller-readiness
88/100
Likely off-market candidateStrong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
SIGNALS
- primaryFounder aged 63+: Senior director is approximately 63. Approaching typical UK retirement age — succession thinking likely.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- secondary12+ year tenure: Director in role 14 years.
- secondaryStable-but-static management: Company is 24 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mrs Sue Kenneally Individual · British · DOB 07/1963 · age 63 | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 19/11/2022 |
Mr Michael Winfield Individual · British · DOB 11/1960 · age 66 | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 19/11/2022 |
2 historic (ceased) PSCs
- Mrs Joyce Winfieldceased 31/10/2020· 25-50% shares · 25-50% voting
- Mr Peter Winfieldceased 19/11/2022· 75-100% shares · 75-100% voting
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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| B WILTON DIGGER HIRE LTD→ 06233674 · est 2007 · no financials extracted | — | — | — | — | 18y | — | — |
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| COEGA SOLAR PARK LIMITED→ 12575392 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| COMMERCIAL ENVIRONMENTAL SERVICES LTD→ 15546154 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| CORTECH BUILDING SERVICES LIMITED→ 11349277 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2002-10-08
Jurisdictionengland-wales
Primary SIC38210 — SIC 38210
Registered office
42 Stanmore Lane
Winchester
Hampshire
SO22 4AJ
Filing status
Accounts
Next due: 2026-07-31
Last made up to: 2024-10-31
Confirmation statement
Next due: 2026-11-17
Last: 2025-11-03
Officers (1 active · 2 resigned)
KENNEALLY, Susan→
Activedirector · ~63y · appointed 2012-02-01
View their other companies + combined net worth →
WINFIELD, Joyce Elizabeth→
Resignedsecretary · appointed 2002-10-08 · resigned 2020-10-31
WINFIELD, Peter→
Resigneddirector · ~94y · appointed 2002-10-08 · resigned 2022-11-19
Click a director name to see their full track record across all companies.
Recent filings (61 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-11-10
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-07-04
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2024-11-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-11-13
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-07-17
confirmation-statement-with-updates
confirmation-statement · CS01
2023-11-17
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2023-11-17
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-05-03
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2023-02-28
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2023-02-28
termination-director-company-with-name-termination-date
officers · TM01
2023-02-28
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-11-04
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-07-15
confirmation-statement-with-updates
confirmation-statement · CS01
2021-11-03
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2021-11-03