BRAND EVENTS LIMITED
Opportunity 50/100 (worth a look), bankability 52/100. Strong seller-intent signal (67/100, director aged 62). Asset purchase likely safer than share purchase given structural signals. Biggest value-creation lever: Consolidate lender relationships. 5 distinct lenders creates friction — refinance into single-lender structure for cleaner diligence. Most likely exit: share sale to pe / searcher (38/100). Current lenders should be on monthly review.
Refinance opportunity
9 live charges · 5 lenders · oldest 21.5y
Structure is too messy for a clean refinance right now — clean up first or expect bespoke terms.
- · Oldest live charge is 21.5 years old — likely at or near maturity.
- · 5 lenders named — inter-creditor friction likely.
- · Legal-friction score 50/100 (high).
Data confidence
Overall: medium (59/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Mixed signal. Worth opening the full target workup before deciding to pursue.
Recent activity
Corporate timeline (76 events)Click to expand
- 2025-11-19⚠️gazette-dissolved-liquidationgazette · GAZ2
- 2025-11-19🏁Company dissolved
- 2025-08-19⚠️liquidation-voluntary-creditors-return-of-final-meetinginsolvency · LIQ14
- 2025-07-28⚠️liquidation-voluntary-appointment-of-liquidatorinsolvency · 600
- 2025-07-28⚠️liquidation-voluntary-removal-of-liquidator-by-courtinsolvency · LIQ10
- 2025-03-13⚠️liquidation-voluntary-removal-of-liquidator-by-courtinsolvency · LIQ10
- 2025-03-13⚠️liquidation-voluntary-appointment-of-liquidatorinsolvency · 600
- 2024-09-20⚠️liquidation-voluntary-statement-of-receipts-and-payments-with-brought-down-dateinsolvency · LIQ03
- 2023-08-15📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2023-08-15⚠️liquidation-voluntary-statement-of-affairsinsolvency · LIQ02
- 2023-08-15⚠️liquidation-voluntary-appointment-of-liquidatorinsolvency · 600
- 2023-08-15📄resolutionresolution · RESOLUTIONS
- 2023-03-24📄gazette-filings-brought-up-to-dategazette · DISS40
- 2023-03-22📄dissolved-compulsory-strike-off-suspendeddissolution · DISS16(SOAS)
- 2023-03-07📄gazette-notice-compulsorygazette · GAZ1
- 2022-12-10📄termination-director-company-with-name-termination-dateofficers · TM01
- 2022-11-03➖PHILLIPS, Justin Myles Jonathan resigneddirector
- 2021-12-30📄accounts-with-accounts-type-smallaccounts · AA
- 2020-12-31📄accounts-with-accounts-type-smallaccounts · AA
- 2020-10-21📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2020-05-29📄termination-director-company-with-name-termination-dateofficers · TM01
- 2020-05-05📄termination-director-company-with-name-termination-dateofficers · TM01
- 2020-04-27➖SOAR, Phil William resigneddirector
- 2019-09-30📄accounts-with-accounts-type-smallaccounts · AA
- 2019-07-16➖LEVENE, Neil James resigneddirector
- 2019-01-21➖COOKE-PRIEST, James Robin resigneddirector
- 2018-06-01➖HANRAHAN-SOAR, Alexander Oliver resigneddirector
- 2017-05-08➕HANRAHAN-SOAR, Alexander Oliver appointeddirector
- 2017-05-08➕PHILLIPS, Justin Myles Jonathan appointeddirector
- 2017-05-08➕SOAR, Phil William appointeddirector
- 2016-03-04🔓Charge satisfied #9
- 2016-03-04🔓Charge satisfied #7
- 2016-03-04🔓Charge satisfied #5
- 2016-03-04🔓Charge satisfied #1
- 2015-05-29➖WILDERSPIN, Mark resignedsecretary
- 2015-05-29➖WILDERSPIN, Mark Paul resigneddirector
- 2013-10-07🔒Charge registered #9Lender: Ingenious Media Active Capital Limited
- 2013-09-05🔓Charge satisfied #3
- 2013-02-05🔓Charge satisfied #8
- 2013-02-05🔓Charge satisfied #4
- 2013-02-05🔓Charge satisfied #2
- 2013-01-31➖CLARK, Justin resigneddirector
- 2012-12-22🔓Charge satisfied #6
- 2011-12-02🔒Charge registered #8Lender: Taste Xmas Live Limited
- 2011-11-07🔒Charge registered #7Lender: Barclays Bank PLC
- 2011-05-31➕COOKE-PRIEST, James Robin appointeddirector
- 2011-05-31➖EVANS, Andrew resigneddirector
- 2011-05-31➕LEVENE, Neil James appointeddirector
- 2010-09-03🔒Charge registered #6Lender: Opulent Events Limited
- 2010-03-31🔒Charge registered #5Lender: Ingenious Media Active Capital Limited
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +Long-tenure founder: Senior director has been in place 22 years — deep operational knowledge concentrated in one person.
- +Senior director age: Director aged approximately 62 — approaching natural succession window.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- secondaryFounder aged 58+: Senior director is approximately 62. Early succession window.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- primary20+ year tenure: Director in role 22 years. Very long tenure is a classic succession signal.
- secondaryStable-but-static management: Company is 23 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
2 high · 1 med ·Company has been dissolved — it no longer legally exists. Any diligence here is historical only.
Evidence: Dissolved on 2025-11-19
Filings relating to insolvency, liquidation, or administration exist in the company's history. Review before proceeding.
Evidence: 2025-11-19: gazette-dissolved-liquidation; 2025-08-19: liquidation-voluntary-creditors-return-of-final-meeting
Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.
Group structure
Brand Events Holdings Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.
Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Brand Events Holdings Limited Corporate entity | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 06/04/2016 |
1 historic (ceased) PSC
- Mr Christopher Paul Hughesceased 06/04/2016· significant influence
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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10 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (0 active · 17 resigned)
Click a director name to see their full track record across all companies.
Mortgages & charges
| Type | Properties | |||||
|---|---|---|---|---|---|---|
| satisfied | Ingenious Media Active Capital Ingenious Media Active Capital Limited | A registered charge | 1 property | 07/10/2013 | 04/03/2016 | |
| satisfied | Taste Xmas Live Taste Xmas Live Limited | Deed of charge | 1 property | 02/12/2011 | 05/02/2013 | |
| satisfied | Barclays Barclays Bank PLC | Guarantee & debenture | 1 property | 07/11/2011 | 04/03/2016 | |
| satisfied | Opulent Events Opulent Events Limited | Equitable mortgage of shares | 1 property | 03/09/2010 | 22/12/2012 | |
| satisfied | Ingenious Media Active Capital Ingenious Media Active Capital Limited | Security agreement | 1 property | 31/03/2010 | 04/03/2016 | |
| satisfied | Taste Xmas Live Taste Xmas Live Limited | Deed of charge | 1 property | 27/10/2009 | 05/02/2013 | |
| satisfied | Brand Events Live Brand Events Live Limited | Deed of charge | 1 property | 17/04/2009 | 05/09/2013 | |
| satisfied | Taste Xmas Live Taste Xmas Live Limited | Deed of charge | 1 property | 08/09/2008 | 05/02/2013 | |
| satisfied | Barclays Barclays Bank PLC | Debenture | 1 property | 18/12/2004 | 04/03/2016 |