2B OR NOT LIMITED

🌳Matureactive

05084751 · ltd · incorporated 2004-03-25

Investment thesis

Well-run mature business — low negotiation leverage; premium likely.

Why interesting: Textbook target; clean filings, stable trading.

Why risky: No pressure on seller; any deal likely at full price.

Why now

Window steady · low confidence

Steady and tidy — no seller pressure yet. Approach only if an angle opens.

Opportunity decay

hardening · 12-months

Already tight — no obvious softening catalysts on the horizon.

· Thesis: well-run, low negotiation leverage

What changed my view

Last 30 days

No material changes in the last 30 days.

Last 90 days

No snapshot from 90 days ago — start tracking from today.

Last 180 days

No snapshot from 180 days ago — start tracking from today.

🔒Estimated value

—

Upgrade to see

Turnover

—

year to Mar 2025

Net worth

£100.6k

book net assets

Opportunity

81/100

Exceptional

🔒Generate AI memo →🔒Outreach pack →🔒Corporate story →📑 Reports →Sign in to watch

What this business does

Primary activity: Business and domestic software development

Sector: Information & communication

ALSO REGISTERED FOR

62020Information technology consultancy activities

Investor take

Pursue

Strong opportunity: asset-holding vehicle with exceptional profile and bankable structure.

Opportunity 81/100 (exceptional), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (73/100).

Data confidence

Overall: medium (77/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile

address, 2 SIC codes, incorporation date

100

Financials

2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed

Lenders & charges

Confirmed no charges registered

Directors & officers

9 officers (8 active, 9 linked, 7 with DOB)

Ownership & PSC

2 active PSC(s) of 2 total, 2 with control declared

Director network

Network not yet resolved

Filing history

63 filings on record

Gazette notices

No matching gazette notices (standard for active companies)

Opportunity Score

81/100Exceptional

PassWatchWorth a lookStrongExceptional

Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.

Business quality

Active, clean filings, stable charge profile.

Acquirability

Strong succession / seller-readiness signals.

Risk profile

Few red flags.

Signal strength

Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 105 (micro)

Positive net assets

Net assets £100,578

Key financials

2 years extracted from filed iXBRL accounts

Cash

—

Net Worth

£101k

↑ 11% YoY

Current Assets

£209k

↑ 8.4% YoY

Current Liabilities

—

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 105 (micro)

Metric	2025-03-31	2024-03-31
Total assets	£122.2k	£92.0k
Current assets	£209.1k	£192.8k
Net assets	£100.6k	£90.4k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days

filings

Last 90 days

filing

• 1 confirmation-statement

Last 180 days

filing

• 1 confirmation-statement

Counts from Companies House filing history.

Corporate timeline (28 events)Click to expand

2025-11-26
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2025-08-06
📄
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-08-06
📄
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2024-08-20
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2023-12-06
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2023-10-25
📄
appoint-person-director-company-with-name-date
officers · AP01
2023-10-25
📄
appoint-person-director-company-with-name-date
officers · AP01
2023-10-25
📄
appoint-person-director-company-with-name-date
officers · AP01
2023-10-25
📄
appoint-person-director-company-with-name-date
officers · AP01
2023-10-15
➕
CLARK, Hannah Elizabeth appointed
director
2023-10-15
➕
CLARK, Jeremy Peter appointed
director
2023-10-15
➕
KERLEY, Stephen James appointed
director
2023-10-15
➕
KERLEY, Victoria Anne appointed
director
2023-07-26
📍
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2022-12-19
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2021-12-20
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2020-12-03
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2020-09-07
📍
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2019-11-28
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2019-02-19
📍
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2018-12-10
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2008-04-01
➕
KERLEY, Joseph William appointed
director
2004-03-25
🏢
Company incorporated
As 2B OR NOT LIMITED
2004-03-25
➕
BUSS, Lydia Jane appointed
secretary
2004-03-25
➕
BUSS, Edmund Robert Charles appointed
director
2004-03-25
➕
BUSS, Lydia Jane appointed
director
2004-03-25
➕
SWIFT INCORPORATIONS LIMITED appointed
corporate-nominee-secretary
2004-03-25
➖
SWIFT INCORPORATIONS LIMITED resigned
corporate-nominee-secretary

Owner dependency

66/100

High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS

-7 active directors: Broader management team in place — suggests transferable governance.
+Long-tenure founder: Senior director has been in place 22 years — deep operational knowledge concentrated in one person.
+Senior director age: Director aged approximately 58 — approaching natural succession window.
+Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.

Succession & seller-readiness

60/100

Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS

secondaryFounder aged 58+: Senior director is approximately 58. Early succession window.
primary20+ year tenure: Director in role 22 years. Very long tenure is a classic succession signal.
supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean

No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners

Name	Shares	Voting rights	Nature of control	Notified
Mr Edmund Robert Charles Buss Individual · English · DOB 09/1968 · age 58	25–50%	25–50%	25-50% shares · 25-50% voting	01/06/2016
Mr Joseph William Kerley Individual · British · DOB 06/1981 · age 45	—	—	sig. influencesignificant influence	06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

Similar companies

Active · Technology · CB postcode area

Company	Est. value	Turnover	Net worth	Staff	Age	Opp	Director
ALETHEIA TECHNOLOGIES LIMITED→ 16016855 · est 2024 · no financials extracted	—	—	—	—	1y	—	—
ALPS SOFTWARE LTD→ 12825662 · est 2020 · no financials extracted	—	—	—	—	5y	—	—
ALTURAS LTD→ 05000900 · est 2003 · no financials extracted	—	—	—	—	22y	—	—
AMANDLA ACADEMIC UK LTD→ 12615434 · est 2020 · no financials extracted	—	—	—	—	5y	—	—
AMDEO LIMITED→ 06413494 · est 2007 · no financials extracted	—	—	—	—	18y	—	—
AMHM HOLDINGS LTD→ 16142610 · est 2024 · no financials extracted	—	—	—	—	1y	—	—
ANTLER PRODUCTIONS LIMITED→ 14671913 · est 2023 · no financials extracted	—	—	—	—	3y	—	—
APP STREET LIMITED→ 07626850 · est 2011 · no financials extracted	—	—	—	—	14y	—	—
APPSHERPAS LIMITED→ 03682604 · est 1998 · no financials extracted	—	—	—	—	27y	—	—
APPSUBHUB LIMITED→ 17115534 · est 2026 · no financials extracted	—	—	—	—	—	—	—
APPWORKS LIMITED→ 07362668 · est 2010 · no financials extracted	—	—	—	—	15y	—	—
APTAPP LIMITED→ 09004446 · est 2014 · no financials extracted	—	—	—	—	11y	—	—

Peers ranked by estimated value, then turnover, then opportunity score.See all →

🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →

🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive

Typeltd

Incorporated2004-03-25

Jurisdictionengland-wales

Primary SIC62012 — Business and domestic software development

Registered office

137 Station Road

Impington

Cambridgeshire

CB24 9NP

England

Filing status

Accounts

Next due: 2026-12-31

Last made up to: 2025-03-31

Confirmation statement

Next due: 2027-04-08

Last: 2026-03-25