ACADEMY MARKETING LIMITED

🚨Distressedactive
05885441 · ltd · incorporated 2006-07-24
Investment thesis
Attractive distress candidate — real problems but workable structure.
Why interesting: Falling signals but no deal-breakers yet; room for negotiation and turnaround.
Why risky: Signals worsening; needs speed and capital discipline.
🔒Estimated value
Upgrade to see
Turnover
year to Jul 2024
Net worth
£-31.5k
book net assets
Opportunity
70/100
Strong
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What this business does
Primary activity: Other business support service activities n.e.c.
Sector: Administrative & support services
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 70/100 (strong), bankability 55/100. Strong seller-intent signal (78/100, director aged 68). Share purchase looks the cleaner deal structure. Biggest value-creation lever: File overdue accounts. Clears statutory overdue flag — immediate bankability uplift for refinance conversations. Most likely exit: distressed disposal / insolvency (65/100).

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (1 active, 2 linked, 1 with DOB)
80
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
44 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
55
Adequate — check latest filings for context.
Acquirability
80
Strong succession / seller-readiness signals.
Risk profile
67
Some moderate concerns — review flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Negative net assets
Liabilities exceed assets by £31,480

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
-£31k
Current Assets
£246
Current Liabilities
-£31k-£25k-£19k-£12k-£6k£246Jul 2023Jul 2024

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2024-07-312023-07-31
Total assets£-31.0k
Current assets£246
Debtors£246
Net assets£-31.5k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
2
filings
  • 1 gazette
  • 1 dissolution
Last 90 days
2
filings
  • 1 gazette
  • 1 dissolution
Last 180 days
2
filings
  • 1 gazette
  • 1 dissolution
Counts from Companies House filing history.
Corporate timeline (19 events)Click to expand
  1. 2026-05-12
    📄
    gazette-notice-voluntary
    gazette · GAZ1(A)
  2. 2026-04-29
    📄
    dissolution-application-strike-off-company
    dissolution · DS01
  3. 2025-02-10
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2024-02-29
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2023-07-26
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2022-01-05
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  7. 2021-04-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  8. 2020-02-18
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  9. 2019-03-01
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2018-04-30
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  11. 2017-01-16
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  12. 2016-04-29
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  13. 2015-07-24
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  14. 2015-05-27
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  15. 2014-07-24
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  16. 2008-06-06
    JL NOMINEES TWO LIMITED resigned
    corporate-nominee-secretary
  17. 2006-07-24
    🏢
    Company incorporated
    As ACADEMY MARKETING LIMITED
  18. 2006-07-24
    SICE, Richard Patrick appointed
    director
  19. 2006-07-24
    JL NOMINEES TWO LIMITED appointed
    corporate-nominee-secretary

Owner dependency

100/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Long-tenure founder: Senior director has been in place 20 years — deep operational knowledge concentrated in one person.
  • +Founder age: Director aged approximately 68 — succession pressure is live.

Succession & seller-readiness

83/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 63+: Senior director is approximately 68. Approaching typical UK retirement age — succession thinking likely.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondary12+ year tenure: Director in role 20 years.
  • secondaryStable-but-static management: Company is 20 years old and no new directors in the last 3 years — succession not yet being planned internally.

Red flags

1 high ·
Accounts overdue
high

Statutory accounts have not been filed by their due date. Can indicate admin breakdown, cash preservation, or deliberate delay.

Evidence: Next due: 2026-04-30

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Richard Patrick Sice
Individual · British · DOB 07/1958 · age 68
75100%
75–100%board control75-100% shares · 75-100% voting · board control01/07/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

10 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2006-07-24
Jurisdictionengland-wales
Primary SIC82990 — Other business support service activities n.e.c.

Registered office

10 Shakespeare Terrace
Sunderland
SR2 7JG

Filing status

Accounts
Next due: 2026-04-30OVERDUE
Last made up to: 2024-07-31
Confirmation statement
Next due: 2026-08-07
Last: 2025-07-24

Officers (1 active · 1 resigned)

SICE, Richard Patrick
director · ~68y · appointed 2006-07-24
View their other companies + combined net worth →
Active
JL NOMINEES TWO LIMITED
corporate-nominee-secretary · appointed 2006-07-24 · resigned 2008-06-06
Resigned

Click a director name to see their full track record across all companies.

Recent filings (44 total)

gazette-notice-voluntary
gazette · GAZ1(A)
2026-05-12
dissolution-application-strike-off-company
dissolution · DS01
2026-04-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-08-04
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-02-10
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-07-29
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-02-29
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-07-26
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-07-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-07-25
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-01-05
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-08-03
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-04-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-07-24
accounts-with-accounts-type-total-exemption-full
accounts · AA
2020-02-18
confirmation-statement-with-no-updates
confirmation-statement · CS01
2019-07-24