ACTION PROJECT (UK) LTD

🌳Matureactive

06535858 · ltd · incorporated 2008-03-17

Investment thesis

Well-run mature business — low negotiation leverage; premium likely.

Why interesting: Textbook target; clean filings, stable trading.

Why risky: No pressure on seller; any deal likely at full price.

Opportunity decay

hardening · 12-months

Already tight — no obvious softening catalysts on the horizon.

· Thesis: well-run, low negotiation leverage

🔒Estimated value

—

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Turnover

—

year to Aug 2025

Net worth

£11.1k

book net assets

Opportunity

80/100

Exceptional

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What this business does

Primary activity: Management consultancy activities other than financial management

Sector: Professional, scientific & technical

Investor take

Pursue

Asset-holding vehicle with a 60-year-old founder — textbook succession opportunity.

Opportunity 80/100 (exceptional), bankability 75/100. Strong seller-intent signal (70/100, director aged 60). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).

Data confidence

Overall: medium (76/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile

address, 1 SIC codes, incorporation date

100

Financials

2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed

Lenders & charges

Confirmed no charges registered

Directors & officers

3 officers (3 active, 3 linked, 2 with DOB)

Ownership & PSC

2 active PSC(s) of 2 total, 2 with control declared

Director network

Network not yet resolved

Filing history

42 filings on record

Gazette notices

No matching gazette notices (standard for active companies)

Opportunity Score

80/100Exceptional

PassWatchWorth a lookStrongExceptional

Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.

Business quality

Active, clean filings, stable charge profile.

Acquirability

Strong succession / seller-readiness signals.

Risk profile

Few red flags.

Signal strength

Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared

Positive net assets

Net assets £11,062

Key financials

2 years extracted from filed iXBRL accounts

Cash

—

Net Worth

£11k

Current Assets

£100

Current Liabilities

—

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown

Metric	2025-08-31	2024-08-31
Total assets	£11.1k	—
Current assets	£100	—
Net assets	£11.1k	—

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days

filings

Last 90 days

filing

• 1 accounts

Last 180 days

filings

• 1 accounts
• 1 confirmation-statement

Counts from Companies House filing history.

Corporate timeline (19 events)Click to expand

2026-05-31
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2025-05-17
📄
accounts-with-accounts-type-dormant
accounts · AA
2024-05-26
📄
accounts-with-accounts-type-dormant
accounts · AA
2023-05-29
📄
accounts-with-accounts-type-dormant
accounts · AA
2022-05-31
📄
accounts-with-accounts-type-dormant
accounts · AA
2021-05-26
📄
accounts-with-accounts-type-dormant
accounts · AA
2020-06-15
📄
accounts-with-accounts-type-dormant
accounts · AA
2019-05-31
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2018-05-30
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2017-06-09
📄
accounts-with-accounts-type-dormant
accounts · AA
2016-05-31
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2016-04-02
📄
annual-return-company-with-made-up-date-full-list-shareholders
annual-return · AR01
2015-05-31
📄
accounts-with-accounts-type-total-exemption-small
accounts · AA
2015-04-13
📄
annual-return-company-with-made-up-date-full-list-shareholders
annual-return · AR01
2014-05-31
📄
accounts-with-accounts-type-total-exemption-small
accounts · AA
2008-03-17
🏢
Company incorporated
As ACTION PROJECT (UK) LTD
2008-03-17
➕
GOOLD, Nicholas David appointed
secretary
2008-03-17
➕
GOOLD, Nicholas David appointed
director
2008-03-17
➕
GOOLD, Tracey appointed
director

Owner dependency

84/100

Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS

+Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
+Long-tenure founder: Senior director has been in place 18 years — deep operational knowledge concentrated in one person.
+Senior director age: Director aged approximately 60 — approaching natural succession window.
+Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.

Succession & seller-readiness

69/100

Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS

secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
secondary12+ year tenure: Director in role 18 years.
secondaryStable-but-static management: Company is 18 years old and no new directors in the last 3 years — succession not yet being planned internally.
supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean

No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners

Name	Shares	Voting rights	Nature of control	Notified
Mrs Tracey Goold Individual · British · DOB 02/1966 · age 60	25–50%	—	25-50% shares	06/04/2016
Mr Nicholas David Goold Individual · British · DOB 01/1967 · age 59	25–50%	—	25-50% shares	06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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A&E ANIMAL MEDICAL SERVICES LTD→ 13210822 · est 2021 · no financials extracted	—	—	—	—	5y	—	—
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ACHIEVE24HEALTH HOME CARE LTD→ 16166621 · est 2025 · no financials extracted	—	—	—	—	1y	—	—
ACHR LTD→ 13865372 · est 2022 · no financials extracted	—	—	—	—	4y	—	—
ACTIVE PERSONNEL LTD→ 12267417 · est 2019 · no financials extracted	—	—	—	—	6y	—	—
ACTUARIAL PROJECT SERVICES LIMITED→ 07375467 · est 2010 · no financials extracted	—	—	—	—	15y	—	—
ACUERDO LTD→ 12173555 · est 2019 · no financials extracted	—	—	—	—	6y	—	—
ACUMO-ACCOUNTANCY LTD→ 13305472 · est 2021 · no financials extracted	—	—	—	—	5y	—	—
AD ACCOUNTANTS LTD→ 13107518 · est 2020 · no financials extracted	—	—	—	—	5y	—	—

Peers ranked by estimated value, then turnover, then opportunity score.See all →

🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →

🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive

Typeltd

Incorporated2008-03-17

Jurisdictionengland-wales

Primary SIC70229 — Management consultancy activities other than financial management

Registered office

1 Robins Field

Wansford

Peterborough

PE8 6JW

Filing status

Accounts

Next due: 2027-05-31

Last made up to: 2025-08-31

Confirmation statement

Next due: 2027-03-31

Last: 2026-03-17

Officers (3 active · 0 resigned)

GOOLD, Nicholas David→

secretary · appointed 2008-03-17

View their other companies + combined net worth →

Active

GOOLD, Nicholas David→

director · ~59y · appointed 2008-03-17

View their other companies + combined net worth →

Active

GOOLD, Tracey→

director · ~60y · appointed 2008-03-17

View their other companies + combined net worth →

Active

Click a director name to see their full track record across all companies.