GOSWELL MARKETING LIMITED

⚰️Wound downliquidation
06836928 · ltd · incorporated 2009-03-04
Investment thesis
Company liquidation — not a live target.
Why interesting: Historical record only; useful for precedent research.
Why risky: Not transactable.
🔒Estimated value
—
Upgrade to see
Turnover
—
not disclosed
Net worth
—
book net assets
Opportunity
52/100
Worth a look
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What this business does
Primary activity: Non-trading company
Sector: Professional, scientific & technical
Investor take
Pass (distressed without resilience)
Distressed dormant / non-trading — structural issues outweigh the discount.

Opportunity 52/100 (worth a look), bankability 50/100. High owner-dependency — earn-out structure likely required for clean transition. Asset purchase likely safer than share purchase given structural signals. Biggest value-creation lever: Resolve: Company in liquidation. Company is actively being wound up. Not a going concern. Most likely exit: distressed disposal / insolvency (65/100). Current lenders should be on monthly review.

Data confidence

Overall: medium (60/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
17 officers (4 active, 17 linked, 11 with DOB)
83
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
20 connected companies via shared directors
90
Filing history
80 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
52/100Worth a look
PassWatchWorth a lookStrongExceptional 

Mixed signal. Worth opening the full target workup before deciding to pursue.

Business quality
10
Concerning — overdue filings or status flags present.
Acquirability
85
Strong succession / seller-readiness signals.
Risk profile
46
Multiple red flags — proceed with caution.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
4
filings
  • • 2 insolvency
  • • 1 address
  • • 1 resolution
Last 180 days
7
filings
  • • 2 address
  • • 2 insolvency
  • • 1 resolution
Counts from Companies House filing history.
Corporate timeline (49 events)Click to expand
  1. 2026-05-11
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  2. 2026-05-11
    ⚠️
    liquidation-voluntary-declaration-of-solvency
    insolvency · LIQ01
  3. 2026-05-11
    ⚠️
    liquidation-voluntary-appointment-of-liquidator
    insolvency · 600
  4. 2026-05-11
    📄
    resolution
    resolution · RESOLUTIONS
  5. 2026-03-28
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2026-01-21
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  7. 2025-02-17
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  8. 2024-12-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  9. 2023-12-23
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2023-12-06
    ➕
    HILL, Steven Paul appointed
    director
  11. 2023-12-06
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  12. 2023-04-04
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2023-01-04
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  14. 2022-12-05
    ➖
    STADDON, Simon Charles resigned
    director
  15. 2022-09-22
    📄
    memorandum-articles
    incorporation · MA
  16. 2022-07-14
    📄
    resolution
    resolution · RESOLUTIONS
  17. 2021-11-17
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  18. 2021-06-10
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  19. 2020-01-20
    📄
    change-person-director-company-with-change-date
    officers · CH01
  20. 2019-12-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  21. 2019-04-02
    ➕
    ONE ADVISORY LIMITED appointed
    corporate-secretary
  22. 2019-03-04
    ➖
    HEENEY, Caroline resigned
    secretary
  23. 2017-09-13
    ➕
    HEENEY, Caroline appointed
    secretary
  24. 2017-06-15
    ➖
    COX, Melanie Rachel resigned
    secretary
  25. 2015-12-31
    ➕
    COX, Melanie Rachel appointed
    secretary
  26. 2015-12-31
    ➖
    CITY GROUP PLC resigned
    corporate-secretary
  27. 2010-04-01
    ➖
    MORGAN, Lisa Margaret Wendy resigned
    director
  28. 2010-01-20
    ➕
    BOYD, Stephen Alexander appointed
    director
  29. 2010-01-20
    ➕
    BOYD, Stephen Alexander appointed
    director
  30. 2010-01-20
    ➖
    BOYD, Stephen Alexander resigned
    director
  31. 2010-01-20
    ➕
    BOYD, Stephen Alexander appointed
    director
  32. 2010-01-20
    ➖
    BOYD, Stephen Alexander resigned
    director
  33. 2009-10-19
    ➕
    DUFFY, John Gerald appointed
    director
  34. 2009-06-17
    ➖
    LYONS, Colin Simon resigned
    secretary
  35. 2009-06-17
    ➕
    CITY GROUP PLC appointed
    corporate-secretary
  36. 2009-06-17
    ➖
    BURTON, Christopher John resigned
    director
  37. 2009-06-17
    ➖
    GOSWELL, Vivian resigned
    director
  38. 2009-06-17
    ➖
    LYONS, Colin Simon resigned
    director
  39. 2009-06-17
    ➕
    MORGAN, Lisa Margaret Wendy appointed
    director
  40. 2009-06-17
    ➕
    STADDON, Simon Charles appointed
    director
  41. 2009-03-04
    🏢
    Company incorporated
    As GOSWELL MARKETING LIMITED
  42. 2009-03-04
    ➕
    LYONS, Colin Simon appointed
    secretary
  43. 2009-03-04
    ➕
    LONDON LAW SECRETARIAL LIMITED appointed
    corporate-secretary
  44. 2009-03-04
    ➖
    LONDON LAW SECRETARIAL LIMITED resigned
    corporate-secretary
  45. 2009-03-04
    ➕
    BURTON, Christopher John appointed
    director
  46. 2009-03-04
    ➕
    COWDRY, John Jeremy Arthur appointed
    director
  47. 2009-03-04
    ➖
    COWDRY, John Jeremy Arthur resigned
    director
  48. 2009-03-04
    ➕
    GOSWELL, Vivian appointed
    director
  49. 2009-03-04
    ➕
    LYONS, Colin Simon appointed
    director

Owner dependency

68/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Long-tenure founder: Senior director has been in place 17 years — deep operational knowledge concentrated in one person.
  • +Senior director age: Director aged approximately 64 — approaching natural succession window.

Succession & seller-readiness

63/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primaryFounder aged 63+: Senior director is approximately 64. Approaching typical UK retirement age — succession thinking likely.
  • secondary12+ year tenure: Director in role 17 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

2 high · 1 low
Company in liquidation
high

Company is actively being wound up. Not a going concern.

2 insolvency-related filings on record
high

Filings relating to insolvency, liquidation, or administration exist in the company's history. Review before proceeding.

Evidence: 2026-05-11: liquidation-voluntary-declaration-of-solvency; 2026-05-11: liquidation-voluntary-appointment-of-liquidator

Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Group structure

Goswell Enterprises Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Goswell Enterprises Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
⬇
GOSWELL MARKETING LIMITED
This company · 06836928

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Goswell Enterprises Limited
Corporate entity
75–100%
75–100%board control75-100% shares · 75-100% voting · board control06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

9 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusliquidation
Typeltd
Incorporated2009-03-04
Jurisdictionengland-wales
Primary SIC74990 — Non-trading company

Registered office

1st Floor 34 Falcon Court
Preston Business Park
Stockton-On-Tees
TS18 3TX

Filing status

Accounts
Next due: 2027-03-31
Last made up to: 2025-06-28
Confirmation statement
Next due: 2027-01-28
Last: 2026-01-14

Officers (4 active · 13 resigned)

ONE ADVISORY LIMITED→
corporate-secretary · appointed 2019-04-02
View their other companies + combined net worth →
Active
BOYD, Stephen Alexander→
director · ~64y · appointed 2010-01-20
View their other companies + combined net worth →
Active
DUFFY, John Gerald→
director · ~61y · appointed 2009-10-19
View their other companies + combined net worth →
Active
HILL, Steven Paul→
director · ~43y · appointed 2023-12-06
View their other companies + combined net worth →
Active
COX, Melanie Rachel→
secretary · appointed 2015-12-31 · resigned 2017-06-15
Resigned
HEENEY, Caroline→
secretary · appointed 2017-09-13 · resigned 2019-03-04
Resigned
LYONS, Colin Simon→
secretary · appointed 2009-03-04 · resigned 2009-06-17
Resigned
CITY GROUP PLC→
corporate-secretary · appointed 2009-06-17 · resigned 2015-12-31
Resigned
LONDON LAW SECRETARIAL LIMITED→
corporate-secretary · appointed 2009-03-04 · resigned 2009-03-04
Resigned
BOYD, Stephen Alexander→
director · ~64y · appointed 2010-01-20 · resigned 2010-01-20
Resigned
BOYD, Stephen Alexander→
director · ~64y · appointed 2010-01-20 · resigned 2010-01-20
Resigned
BURTON, Christopher John→
director · ~68y · appointed 2009-03-04 · resigned 2009-06-17
Resigned
COWDRY, John Jeremy Arthur→
director · ~82y · appointed 2009-03-04 · resigned 2009-03-04
Resigned
GOSWELL, Vivian→
director · ~94y · appointed 2009-03-04 · resigned 2009-06-17
Resigned
LYONS, Colin Simon→
director · ~72y · appointed 2009-03-04 · resigned 2009-06-17
Resigned
MORGAN, Lisa Margaret Wendy→
director · ~55y · appointed 2009-06-17 · resigned 2010-04-01
Resigned
STADDON, Simon Charles→
director · ~64y · appointed 2009-06-17 · resigned 2022-12-05
Resigned

Click a director name to see their full track record across all companies.

Recent filings (80 total)

change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-05-11
liquidation-voluntary-declaration-of-solvency
insolvency · LIQ01
2026-05-11
liquidation-voluntary-appointment-of-liquidator
insolvency · 600
2026-05-11
resolution
resolution · RESOLUTIONS
2026-05-11
accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-03-28
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-01-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-01-20
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-19
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-02-17
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-12-20
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-02-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-12-23
appoint-person-director-company-with-name-date
officers · AP01
2023-12-06
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-04-04
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-03-15