222 SPORTS LIMITED

🌳Matureactive
07019129 · ltd · incorporated 2009-09-15
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
approaching window · 12-months
Approaching a transaction window — refinance or sale event plausible in the next 12 months.
  • · Oldest live charge 15.5y old — refinance window within 12 months
🔒Estimated value
Upgrade to see
Turnover
year to Sept 2024
Net worth
£383.8k
book net assets
Opportunity
78/100
Strong
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What this business does
Primary activity: SIC 27900
Sector: Manufacturing
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and bankable structure.

Opportunity 78/100 (strong), bankability 85/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (63/100).

🏦

Refinance opportunity

1 live charge · oldest 15.5y

85/100
ready

Refinance conversation should be productive — structure clean and timing right.

  • · Oldest live charge is 15.5 years old — likely at or near maturity.
  • · Single lender — cleanest path to refinance.
  • · Legal-friction score 15/100 — clean.

Data confidence

Overall: medium (79/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
1 charges (1/1 with lender, 1/1 with type)
90
Directors & officers
4 officers (3 active, 4 linked, 3 with DOB)
85
Ownership & PSC
3 active PSC(s) of 3 total, 3 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
62 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
65
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
100
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £383,812

Key financials

2 years extracted from filed iXBRL accounts
Cash
£362k
Net Worth
£384k
Current Assets
£408k
Current Liabilities
£0£82k£163k£245k£326k£408kSept 2023Sept 2024

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2024-09-302023-09-30
Total assets£383.8k
Current assets£408.1k
Cash£361.6k
Debtors£22.6k
Net assets£383.8k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (25 events)Click to expand
  1. 2025-04-23
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2024-11-15
    📄
    capital-return-purchase-own-shares
    capital · SH03
  3. 2024-11-13
    📄
    capital-cancellation-shares
    capital · SH06
  4. 2024-11-02
    📄
    resolution
    resolution · RESOLUTIONS
  5. 2024-02-19
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2024-01-16
    📄
    change-person-director-company-with-change-date
    officers · CH01
  7. 2024-01-16
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  8. 2022-11-10
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  9. 2022-05-05
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2021-03-18
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  11. 2020-08-10
    📄
    change-person-director-company-with-change-date
    officers · CH01
  12. 2020-08-10
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  13. 2020-07-13
    ABA CORPORATE DIRECTORS LIMITED resigned
    corporate-director
  14. 2020-07-13
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  15. 2020-06-17
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  16. 2019-10-08
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  17. 2019-10-08
    🔓
    Charge satisfied #1
  18. 2019-01-29
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  19. 2018-07-31
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  20. 2011-02-16
    ABA CORPORATE DIRECTORS LIMITED appointed
    corporate-director
  21. 2010-10-27
    🔒
    Charge registered #1
    Lender: Hsbc Bank PLC
  22. 2009-09-15
    🏢
    Company incorporated
    As 222 SPORTS LIMITED
  23. 2009-09-15
    BADDELEY, David William appointed
    director
  24. 2009-09-15
    MAXWELL, Philip appointed
    director
  25. 2009-09-15
    SLOYAN, Kieran James appointed
    director

Owner dependency

60/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Long-tenure founder: Senior director has been in place 17 years — deep operational knowledge concentrated in one person.

Succession & seller-readiness

53/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • secondary12+ year tenure: Director in role 17 years.
  • secondaryStable-but-static management: Company is 17 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

3 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Kieran James Sloyan
Individual · British · DOB 05/1984 · age 42
2550%
25–50%25-50% shares · 25-50% voting15/09/2016
Mr Philip Maxwell
Individual · British · DOB 04/1984 · age 42
2550%
25–50%25-50% shares · 25-50% voting15/09/2016
Mr David William Baddeley
Individual · British · DOB 08/1984 · age 42
2550%
25–50%25-50% shares · 25-50% voting15/09/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2009-09-15
Jurisdictionengland-wales
Primary SIC27900 — SIC 27900

Registered office

6 Charlotte Street
Bath
BA1 2NE
England

Filing status

Accounts
Next due: 2026-06-30
Last made up to: 2024-09-30
Confirmation statement
Next due: 2026-09-29
Last: 2025-09-15

Officers (3 active · 1 resigned)

BADDELEY, David William
director · ~42y · appointed 2009-09-15
View their other companies + combined net worth →
Active
MAXWELL, Philip
director · ~42y · appointed 2009-09-15
View their other companies + combined net worth →
Active
SLOYAN, Kieran James
director · ~42y · appointed 2009-09-15
View their other companies + combined net worth →
Active
ABA CORPORATE DIRECTORS LIMITED
corporate-director · appointed 2011-02-16 · resigned 2020-07-13
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

1
Total charges
0
Outstanding
0
Active lenders
Status:Lender:1 of 1 shown
TypeProperties
satisfied
HSBC
Hsbc Bank PLC
Debenture1 property27/10/201008/10/2019

Recent filings (62 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2025-09-29
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-04-23
capital-return-purchase-own-shares
capital · SH03
2024-11-15
capital-cancellation-shares
capital · SH06
2024-11-13
resolution
resolution · RESOLUTIONS
2024-11-02
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-09-16
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-02-19
change-person-director-company-with-change-date
officers · CH01
2024-01-16
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2024-01-16
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-09-18
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-11-10
confirmation-statement-with-updates
confirmation-statement · CS01
2022-09-15
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-05-05
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-09-15
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-03-18