EASYCHOICE FINANCE LIMITED
Opportunity 80/100 (exceptional), bankability 75/100. Strong seller-intent signal (83/100, director aged 65). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Deleverage or restructure. Leverage at 100% of assets — consider sale of non-core assets or equity injection. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: high (80/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredKey financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-12-31 | 2024-12-31 |
|---|---|---|
| Total assets | £11.3k | £22.4k |
| Current assets | £11.3k | £21.4k |
| Net assets | £7.9k | £15.3k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
- • 1 accounts
Corporate timeline (18 events)Click to expand
- 2026-01-22📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2025-01-22📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-01-11📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-01-30📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2022-02-01📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2021-02-05📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-06-03📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2020-02-10📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2019-05-01📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-08-22📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-08-18📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2017-03-15📄gazette-filings-brought-up-to-dategazette · DISS40
- 2017-03-14📄gazette-notice-compulsorygazette · GAZ1
- 2016-09-30📄accounts-with-accounts-type-total-exemption-smallaccounts · AA
- 2016-03-03📄annual-return-company-with-made-up-date-full-list-shareholdersannual-return · AR01
- 2009-12-11🏢Company incorporatedAs EASYCHOICE FINANCE LIMITED
- 2009-12-11➕JONES, John appointeddirector
- 2009-12-11➕SULLIVAN, Brian appointeddirector
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Long-tenure founder: Senior director has been in place 17 years — deep operational knowledge concentrated in one person.
- +Founder age: Director aged approximately 65 — succession pressure is live.
- +No director turnover: Company is 17 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- primaryFounder aged 63+: Senior director is approximately 65. Approaching typical UK retirement age — succession thinking likely.
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
- secondary12+ year tenure: Director in role 17 years.
- secondaryStable-but-static management: Company is 17 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
1 active beneficial owner| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr John Fitzgerald Jones Individual · British · DOB 12/1964 · age 62 | 25–50% | — | 25-50% shares | 01/05/2016 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
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| EDEN HOUSE MORTGAGES LTD→ 14104545 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
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| EDON ACCOUNTANTS LIMITED→ 06620139 · est 2008 · no financials extracted | — | — | — | — | 17y | — | — |
8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (2 active · 0 resigned)
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