AD-ROYCE LIMITED
💤Zombieactive
07115152 · ltd · incorporated 2010-01-04
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Jan 2025
Net worth
—
book net assets
Opportunity
75/100
Strong
What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
ALSO REGISTERED FOR
- 73120Media representation services
- 90020Support activities to performing arts
- 90030Artistic creation
Investor take
PursueStrong opportunity: active trading company with strong profile and bankable structure.
Opportunity 75/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: medium (78/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 4 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (1 active, 3 linked, 3 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
48 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
75/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
70
Active, clean filings, stable charge profile.
Acquirability
60
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-01-31 | 2024-01-31 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (20 events)Click to expand
- 2025-10-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2025-08-18📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-08-15➖SOLANKE-OKE, Adebisi Faderera, Dr (Mrs) resigneddirector
- 2024-10-22📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-10-04📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-09-18📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2022-10-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-11-14📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-08-11📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-07-01📄appoint-person-director-company-with-name-dateofficers · AP01
- 2020-06-20➕SOLANKE-OKE, Adebisi Faderera, Dr (Mrs) appointeddirector
- 2020-05-20📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2019-10-23📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-11-16📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2018-01-15📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2017-10-16📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2013-05-15➖SOLANKE-OKE, Adebisi Moninuola Faderera, Dr resigneddirector
- 2010-01-04🏢Company incorporatedAs AD-ROYCE LIMITED
- 2010-01-04➕OKE, Ebenezer appointeddirector
- 2010-01-04➕SOLANKE-OKE, Adebisi Moninuola Faderera, Dr appointeddirector
Owner dependency
85/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
- +Long-tenure founder: Senior director has been in place 16 years — deep operational knowledge concentrated in one person.
Succession & seller-readiness
68/100
Strong succession signalMultiple signals suggest succession is on the horizon. Candidate for proactive outreach.
SIGNALS
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- secondary12+ year tenure: Director in role 16 years.
- secondaryStable-but-static management: Company is 16 years old and no new directors in the last 3 years — succession not yet being planned internally.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Ebenezer Olusegun Oke Individual · British · DOB 08/1973 · age 53 | 75–100% | — | 75-100% shares | 04/01/2017 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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|---|---|---|---|---|---|---|---|
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| ACE GOODS LTD→ 13459429 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| ACHIEVE HEALTH AND BEAUTY LTD→ 16982615 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| ACHINEOAM LIMITED→ 16878842 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ACID RUNNING LIMITED→ 13396463 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| ACIU LTD→ 09026545 · est 2014 · no financials extracted | — | — | — | — | 11y | — | — |
| ACTIFITNESS LTD→ 13117151 · est 2021 · no financials extracted | — | — | — | — | 5y | — | — |
| ACTIVE3SPORTS LTD→ 12962351 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| ACTUAL FASHION STYLE LTD→ 15897561 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| ADAAN LIMITED→ 06278306 · est 2007 · no financials extracted | — | — | — | — | 18y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2010-01-04
Jurisdictionengland-wales
Primary SIC47910 — Retail sale via mail order houses or via Internet
Registered office
5, Jeffery Row
Horn Park Lane
London
SE12 8UX
England
Filing status
Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2026-08-24
Last: 2025-08-10
Officers (1 active · 2 resigned)
OKE, Ebenezer→
Activedirector · ~53y · appointed 2010-01-04
View their other companies + combined net worth →
SOLANKE-OKE, Adebisi Faderera, Dr (Mrs)→
Resigneddirector · ~53y · appointed 2020-06-20 · resigned 2025-08-15
SOLANKE-OKE, Adebisi Moninuola Faderera, Dr→
Resigneddirector · ~53y · appointed 2010-01-04 · resigned 2013-05-15
Click a director name to see their full track record across all companies.
Recent filings (48 total)
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-10-27
termination-director-company-with-name-termination-date
officers · TM01
2025-08-18
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-08-11
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-10-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-08-10
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-10-04
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-09-18
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2023-09-18
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-10-31
confirmation-statement-with-updates
confirmation-statement · CS01
2022-08-10
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-07-16
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-11-14
confirmation-statement-with-updates
confirmation-statement · CS01
2021-06-24
accounts-with-accounts-type-total-exemption-full
accounts · AA
2020-08-11
appoint-person-director-company-with-name-date
officers · AP01
2020-07-01