ADVANCE LINK LIMITED

🌳Matureactive
07130829 · ltd · incorporated 2010-01-20
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Jan 2025
Net worth
£6.9k
book net assets
Opportunity
76/100
Strong
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What this business does
Primary activity: Other service activities n.e.c.
Sector: Other service activities
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and bankable structure.

Opportunity 76/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (63/100).

Data confidence

Overall: medium (77/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (3 active, 4 linked, 3 with DOB)
85
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
39 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
76/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
65
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £6,878

Key financials

2 years extracted from filed iXBRL accounts
Cash
—
Net Worth
£7k
↑ 11% YoY
Current Assets
£5k
↓ 68% YoY
Current Liabilities
—
£0£3k£6k£9k£11k£14kJan 2024Jan 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-01-312024-01-31
Total assets£6.9k£6.2k
Current assets£4.6k£14.2k
Net assets£6.9k£6.2k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (21 events)Click to expand
  1. 2025-10-21
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2024-10-29
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  3. 2023-10-19
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2022-09-28
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2022-06-19
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  6. 2022-06-06
    ➕
    MUZAFFAR, Parveen appointed
    director
  7. 2021-10-27
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  8. 2020-10-22
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  9. 2019-10-25
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  10. 2018-10-31
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  11. 2017-10-30
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  12. 2017-06-12
    📄
    change-person-secretary-company-with-change-date
    officers · CH03
  13. 2017-06-12
    📄
    change-person-director-company-with-change-date
    officers · CH01
  14. 2016-10-30
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  15. 2016-01-22
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  16. 2016-01-22
    📄
    change-person-director-company-with-change-date
    officers · CH01
  17. 2013-01-21
    ➖
    MUZAFFAR, Parveen resigned
    director
  18. 2010-11-01
    ➕
    MUZAFFAR, Parveen appointed
    director
  19. 2010-01-20
    🏢
    Company incorporated
    As ADVANCE LINK LIMITED
  20. 2010-01-20
    ➕
    SHAH, Muzaffar appointed
    secretary
  21. 2010-01-20
    ➕
    SHAH, Muzaffar appointed
    director

Owner dependency

68/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Long-tenure founder: Senior director has been in place 16 years — deep operational knowledge concentrated in one person.

Succession & seller-readiness

59/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • secondary12+ year tenure: Director in role 16 years.
  • secondaryStable-but-static management: Company is 16 years old and no new directors in the last 3 years — succession not yet being planned internally.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Muzaffar Shah
Individual · British · DOB 05/1973 · age 53
75–100%
75–100%board control75-100% shares · 75-100% voting · board control06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

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Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2010-01-20
Jurisdictionengland-wales
Primary SIC96090 — Other service activities n.e.c.

Registered office

115 London Road
Morden
Surrey
SM4 5HP

Filing status

Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2027-02-03
Last: 2026-01-20

Officers (3 active · 1 resigned)

SHAH, Muzaffar→
secretary · appointed 2010-01-20
View their other companies + combined net worth →
Active
MUZAFFAR, Parveen→
director · ~44y · appointed 2022-06-06
View their other companies + combined net worth →
Active
SHAH, Muzaffar→
director · ~53y · appointed 2010-01-20
View their other companies + combined net worth →
Active
MUZAFFAR, Parveen→
director · ~44y · appointed 2010-11-01 · resigned 2013-01-21
Resigned

Click a director name to see their full track record across all companies.

Recent filings (39 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-02-02
accounts-with-accounts-type-micro-entity
accounts · AA
2025-10-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-01-27
accounts-with-accounts-type-micro-entity
accounts · AA
2024-10-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-01-23
accounts-with-accounts-type-micro-entity
accounts · AA
2023-10-19
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-01-27
accounts-with-accounts-type-micro-entity
accounts · AA
2022-09-28
appoint-person-director-company-with-name-date
officers · AP01
2022-06-19
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-01-21
accounts-with-accounts-type-micro-entity
accounts · AA
2021-10-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-02-08
accounts-with-accounts-type-micro-entity
accounts · AA
2020-10-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-01-20
accounts-with-accounts-type-micro-entity
accounts · AA
2019-10-25