ADVISOR MARKETING LIMITED
Opportunity 79/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: high (80/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-12-31 | 2023-12-31 |
|---|---|---|
| Average employees | 0 | 0 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
3 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
- • 2 confirmation-statement
- • 1 officers
- • 1 persons-with-significant-control
Corporate timeline (20 events)Click to expand
- 2026-01-06📄change-person-director-company-with-change-dateofficers · CH01
- 2026-01-05📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2025-09-25📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2024-10-22📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2024-03-26📄change-account-reference-date-company-previous-extendedaccounts · AA01
- 2023-06-12📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2022-03-08📄appoint-person-director-company-with-name-dateofficers · AP01
- 2022-03-03📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2022-03-03📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2022-03-03📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2022-02-08📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2022-01-31➕BISHOP, Jacqueline Ann appointeddirector
- 2021-06-09📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2019-11-12📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2018-10-12📄accounts-with-accounts-type-dormantaccounts · AA
- 2018-07-30📄change-person-director-company-with-change-dateofficers · CH01
- 2011-06-27🏢Company incorporatedAs ADVISOR MARKETING LIMITED
- 2011-06-27➕BISHOP, Richard Charles appointeddirector
- 2011-06-27➕KAHAN, Barbara appointeddirector
- 2011-06-27➖KAHAN, Barbara resigneddirector
Owner dependency
Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Senior director age: Director aged approximately 61 — approaching natural succession window.
- +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
Succession & seller-readiness
Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.
- secondaryFounder aged 58+: Senior director is approximately 61. Early succession window.
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
- secondary12+ year tenure: Director in role 15 years.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Richard Charles Bishop Individual · British · DOB 11/1965 · age 61 | 25–50% | — | 25-50% shares | 31/01/2022 |
Jacqueline Ann Bishop Individual · British · DOB 07/1967 · age 59 | 25–50% | — | 25-50% shares | 31/01/2022 |
1 historic (ceased) PSC
- Mr Richard Charles Bishopceased 31/01/2022· 75-100% shares
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (2 active · 1 resigned)
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