ANALYTICSCAMBRIDGE LTD

💤Zombieactive
07697095 · ltd · incorporated 2011-07-07
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Jul 2025
Net worth
£48.6k
book net assets
Opportunity
78/100
Strong
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What this business does
Primary activity: Other information service activities n.e.c.
Sector: Information & communication
ALSO REGISTERED FOR
  • 70229Management consultancy activities other than financial management
  • 73200Market research and public opinion polling
Investor take
Pursue
Asset-holding vehicle with a 68-year-old founder — textbook succession opportunity.

Opportunity 78/100 (strong), bankability 75/100. Strong seller-intent signal (68/100, director aged 68). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: medium (76/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 3 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 1 with DOB)
80
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
32 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £48,646

Key financials

2 years extracted from filed iXBRL accounts
Cash
—
Net Worth
£49k
↑ 2.3% YoY
Current Assets
£49k
~ YoY
Current Liabilities
—
£0£10k£20k£29k£39k£49kJul 2024Jul 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-07-312024-07-31
Total assets£50.8k£50.6k
Current assets£49.0k£49.1k
Net assets£48.6k£47.5k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
2
filings
  • • 1 accounts
  • • 1 confirmation-statement
Last 180 days
2
filings
  • • 1 accounts
  • • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (17 events)Click to expand
  1. 2026-04-27
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2025-04-29
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  3. 2024-04-27
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2023-05-03
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  5. 2023-04-26
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  6. 2023-03-29
    📄
    capital-allotment-shares
    capital · SH01
  7. 2022-04-25
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  8. 2021-04-27
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  9. 2020-04-27
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  10. 2019-04-29
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  11. 2018-04-23
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  12. 2017-04-21
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  13. 2016-02-29
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  14. 2015-07-09
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  15. 2011-07-07
    🏢
    Company incorporated
    As ANALYTICSCAMBRIDGE LTD
  16. 2011-07-07
    ➕
    HORGAN, Veronica appointed
    secretary
  17. 2011-07-07
    ➕
    POTTER, Richard Michael appointed
    director

Owner dependency

95/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Founder age: Director aged approximately 68 — succession pressure is live.
  • +No director turnover: Company is 15 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

78/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 63+: Senior director is approximately 68. Approaching typical UK retirement age — succession thinking likely.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondary12+ year tenure: Director in role 15 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Richard Michael Potter
Individual · British · DOB 11/1958 · age 68
25–50%
—25-50% shares06/04/2016
Ms Catherine Veronica Horgan
Individual · Irish · DOB 03/1959 · age 67
25–50%
—25-50% shares06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2011-07-07
Jurisdictionengland-wales
Primary SIC63990 — Other information service activities n.e.c.

Registered office

8 Leyburn Close
Cambridge
CB1 9XR

Filing status

Accounts
Next due: 2027-04-30
Last made up to: 2025-07-31
Confirmation statement
Next due: 2027-04-12
Last: 2026-03-29

Officers (2 active · 0 resigned)

HORGAN, Veronica→
secretary · appointed 2011-07-07
View their other companies + combined net worth →
Active
POTTER, Richard Michael→
director · ~68y · appointed 2011-07-07
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (32 total)

accounts-with-accounts-type-micro-entity
accounts · AA
2026-04-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-04-21
accounts-with-accounts-type-micro-entity
accounts · AA
2025-04-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-03-31
accounts-with-accounts-type-micro-entity
accounts · AA
2024-04-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-04-09
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2023-05-03
accounts-with-accounts-type-micro-entity
accounts · AA
2023-04-26
confirmation-statement-with-updates
confirmation-statement · CS01
2023-03-29
capital-allotment-shares
capital · SH01
2023-03-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-07-07
accounts-with-accounts-type-micro-entity
accounts · AA
2022-04-25
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-07-07
accounts-with-accounts-type-micro-entity
accounts · AA
2021-04-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-07-07