ANIMAL AND GARDEN SUPPLIES LTD

🌳Matureactive
07858745 · ltd · incorporated 2011-11-23
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
Upgrade to see
Turnover
year to Feb 2025
Net worth
book net assets
Opportunity
79/100
Strong
🔔
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What this business does
Primary activity: SIC 46210
Sector: Wholesale & retail
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 79/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: medium (79/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
5 officers (2 active, 5 linked, 4 with DOB)
86
Ownership & PSC
2 active PSC(s) of 3 total, 3 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
45 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
79/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0Feb 2024Feb 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-02-282024-02-29
Average employees100100

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • 1 address
Last 180 days
1
filing
  • 1 address
Counts from Companies House filing history.
Corporate timeline (25 events)Click to expand
  1. 2026-05-18
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  2. 2025-11-21
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2024-11-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2023-11-17
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2022-11-29
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2021-11-25
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  7. 2021-08-19
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  8. 2021-08-18
    📄
    change-person-director-company-with-change-date
    officers · CH01
  9. 2021-02-26
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2019-11-27
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  11. 2018-11-27
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  12. 2017-11-27
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2017-11-09
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  14. 2017-11-09
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  15. 2017-07-10
    EMERY, Philip Brynmor resigned
    director
  16. 2016-11-28
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  17. 2016-11-21
    📄
    change-person-director-company-with-change-date
    officers · CH01
  18. 2016-11-01
    STRATFORD, Damian appointed
    director
  19. 2013-05-31
    ROSE, Justin resigned
    secretary
  20. 2013-05-31
    EMERY, Philip Brynmor appointed
    director
  21. 2013-05-31
    ROSE, Justin Paul resigned
    director
  22. 2011-11-23
    🏢
    Company incorporated
    As ANIMAL AND GARDEN SUPPLIES LTD
  23. 2011-11-23
    BRUEN, Michael John appointed
    director
  24. 2011-11-23
    ROSE, Justin appointed
    secretary
  25. 2011-11-23
    ROSE, Justin Paul appointed
    director

Owner dependency

66/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Senior director age: Director aged approximately 58 — approaching natural succession window.

Succession & seller-readiness

59/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 58. Early succession window.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • secondary12+ year tenure: Director in role 15 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Damian Stratford
Individual · British · DOB 02/1968 · age 58
2550%
25–50%25-50% shares · 25-50% voting06/04/2016
Mr Michael John Bruen
Individual · British · DOB 09/1974 · age 52
2550%
25–50%25-50% shares · 25-50% voting06/04/2016
1 historic (ceased) PSC
  • Mr Philip Brynmor Emeryceased 10/07/2017· 25-50% shares · 25-50% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2011-11-23
Jurisdictionengland-wales
Primary SIC46210 — SIC 46210

Registered office

Riverside House
Normandy Road
Swansea
SA1 2JA
Wales

Filing status

Accounts
Next due: 2026-11-30
Last made up to: 2025-02-28
Confirmation statement
Next due: 2026-11-28
Last: 2025-11-14

Officers (2 active · 3 resigned)

BRUEN, Michael John
director · ~52y · appointed 2011-11-23
View their other companies + combined net worth →
Active
STRATFORD, Damian
director · ~58y · appointed 2016-11-01
View their other companies + combined net worth →
Active
ROSE, Justin
secretary · appointed 2011-11-23 · resigned 2013-05-31
Resigned
EMERY, Philip Brynmor
director · ~42y · appointed 2013-05-31 · resigned 2017-07-10
Resigned
ROSE, Justin Paul
director · ~55y · appointed 2011-11-23 · resigned 2013-05-31
Resigned

Click a director name to see their full track record across all companies.

Recent filings (45 total)

change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-05-18
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-11-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-11-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-11-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-11-14
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-11-17
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-11-15
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-12-20
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-11-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-12-08
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-11-25
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2021-08-19
change-person-director-company-with-change-date
officers · CH01
2021-08-18
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-02-26
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-01-15