ACTION PLAY AND LEISURE LTD

🌳Matureactive
07918241 · ltd · incorporated 2012-01-20
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
approaching window · 12-months
Approaching a transaction window — refinance or sale event plausible in the next 12 months.
  • · Oldest live charge 10.8y old — refinance window within 12 months
🔒Estimated value
Upgrade to see
Turnover
year to Jan 2025
Net worth
£108.0k
book net assets
Opportunity
80/100
Exceptional
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What this business does
Primary activity: SIC 32409
Sector: Manufacturing
Investor take
Pursue
Strong opportunity: active trading company with exceptional profile and bankable structure.

Opportunity 80/100 (exceptional), bankability 80/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).

🏦

Refinance opportunity

1 live charge · oldest 10.8y

85/100
ready

Refinance conversation should be productive — structure clean and timing right.

  • · Oldest live charge is 10.8 years old — likely at or near maturity.
  • · Single lender — cleanest path to refinance.
  • · Legal-friction score 15/100 — clean.

Data confidence

Overall: high (80/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
1 charges (1/1 with lender, 1/1 with type)
90
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
3 active PSC(s) of 4 total, 4 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
30 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
80/100Exceptional
PassWatchWorth a lookStrongExceptional 

Strong composite across quality, acquirability, and risk. High-priority target — progress to serious diligence.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
100
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £107,963
Cash YoY
+269955%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£89k
↑ 269955% YoY
Net Worth
£108k
↑ 298% YoY
Current Assets
£272k
↑ 6.0% YoY
Current Liabilities
£0£54k£109k£163k£217k£272kJan 2024Jan 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-01-312024-01-31
Total assets£135.0k£55.9k
Current assets£271.8k£256.5k
Cash£89.1k£33
Debtors£104.7k£141.5k
Net assets£108.0k£27.1k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (19 events)Click to expand
  1. 2025-10-28
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2024-12-02
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  3. 2024-07-18
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2023-10-10
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2022-10-31
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2021-11-02
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  7. 2020-10-19
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  8. 2019-04-26
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  9. 2018-06-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2017-07-12
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  11. 2016-03-21
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  12. 2016-02-12
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  13. 2015-07-15
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  14. 2015-07-14
    🔒
    Charge registered #1
    Lender: Hsbc Bank PLC
  15. 2015-04-16
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  16. 2015-01-28
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  17. 2012-01-20
    🏢
    Company incorporated
    As ACTION PLAY AND LEISURE LTD
  18. 2012-01-20
    BARKER, Dean Elliot appointed
    director
  19. 2012-01-20
    MENAUL, Andrew John appointed
    director

Owner dependency

71/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Senior director age: Director aged approximately 63 — approaching natural succession window.
  • +No director turnover: Company is 14 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

69/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primaryFounder aged 63+: Senior director is approximately 63. Approaching typical UK retirement age — succession thinking likely.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • secondary12+ year tenure: Director in role 14 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

3 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Andrew John Menaul
Individual · British · DOB 02/1963 · age 63
sig. influencesignificant influence06/04/2016
Mr Dean Elliot Barker
Individual · British · DOB 06/1967 · age 59
sig. influencesignificant influence06/04/2016
Mrs Alison Jane Menaul
Individual · British · DOB 05/1964 · age 62
sig. influencesignificant influence06/04/2016
1 historic (ceased) PSC
  • Miss Rebecca April Cleggceased 27/03/2019· significant influence

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2012-01-20
Jurisdictionengland-wales
Primary SIC32409 — SIC 32409

Registered office

Unit 1 Old Hall Farm Barns
Hall Road
Carleton Rode
Norfolk
NR16 1ND

Filing status

Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2027-02-03
Last: 2026-01-20

Officers (2 active · 0 resigned)

BARKER, Dean Elliot
director · ~59y · appointed 2012-01-20
View their other companies + combined net worth →
Active
MENAUL, Andrew John
director · ~63y · appointed 2012-01-20
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Mortgages & charges

1
Total charges
1
Outstanding
1
Active lenders
Status:Lender:1 of 1 shown
TypeProperties
outstanding
HSBC
Hsbc Bank PLC
A registered charge1 property14/07/2015
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (30 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-01-28
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-10-28
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-13
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2024-12-02
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-07-18
confirmation-statement-with-updates
confirmation-statement · CS01
2024-02-26
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-10-10
confirmation-statement-with-updates
confirmation-statement · CS01
2023-01-26
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-10-31
confirmation-statement-with-updates
confirmation-statement · CS01
2022-02-07
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-11-02
confirmation-statement-with-updates
confirmation-statement · CS01
2021-03-03
accounts-with-accounts-type-total-exemption-full
accounts · AA
2020-10-19
confirmation-statement-with-updates
confirmation-statement · CS01
2020-01-22
accounts-with-accounts-type-total-exemption-full
accounts · AA
2019-04-26