AFRM LIMITED

💤Zombieactive
08210183 · ltd · incorporated 2012-09-11
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Sept 2025
Net worth
—
book net assets
Opportunity
73/100
Strong
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What this business does
Primary activity: Information technology consultancy activities
Sector: Information & communication
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 73/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: strategic trade sale (65/100).

Data confidence

Overall: medium (76/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 1 with DOB)
80
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
38 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
73/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
£0£0£0£0£0£0Sept 2024Sept 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-09-302024-09-30
Average employees100100

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • • 1 accounts
Counts from Companies House filing history.
Corporate timeline (19 events)Click to expand
  1. 2026-01-19
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2025-03-18
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  3. 2024-06-03
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2023-05-16
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2022-09-13
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  6. 2021-09-23
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  7. 2021-09-23
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  8. 2021-09-23
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  9. 2021-05-06
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  10. 2020-06-09
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  11. 2018-12-17
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  12. 2018-09-27
    📄
    change-person-director-company-with-change-date
    officers · CH01
  13. 2018-09-27
    📄
    change-person-secretary-company-with-change-date
    officers · CH03
  14. 2018-09-27
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  15. 2018-09-27
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  16. 2018-09-27
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  17. 2013-01-07
    ➕
    MARGISON, Rebecca appointed
    secretary
  18. 2012-09-11
    🏢
    Company incorporated
    As AFRM LIMITED
  19. 2012-09-11
    ➕
    MARGISON, Adam Frank Richard appointed
    director

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +No director turnover: Company is 14 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

58/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondary12+ year tenure: Director in role 14 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Adam Frank Richard Margison
Individual · British · DOB 06/1975 · age 51
50–75%
50–75%board control50-75% shares · 50-75% voting · board control06/04/2016
Mrs Rebecca Margison
Individual · British · DOB 11/1974 · age 52
25–50%
25–50%board control25-50% shares · 25-50% voting · board control06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2012-09-11
Jurisdictionengland-wales
Primary SIC62020 — Information technology consultancy activities

Registered office

Flat 3, York Court York Road
Deganwy
Conwy
LL31 9PX
Wales

Filing status

Accounts
Next due: 2027-06-30
Last made up to: 2025-09-30
Confirmation statement
Next due: 2026-10-06
Last: 2025-09-22

Officers (2 active · 0 resigned)

MARGISON, Rebecca→
secretary · appointed 2013-01-07
View their other companies + combined net worth →
Active
MARGISON, Adam Frank Richard→
director · ~51y · appointed 2012-09-11
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (38 total)

accounts-with-accounts-type-micro-entity
accounts · AA
2026-01-19
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-09-22
accounts-with-accounts-type-micro-entity
accounts · AA
2025-03-18
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-11-18
accounts-with-accounts-type-micro-entity
accounts · AA
2024-06-03
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-11-10
accounts-with-accounts-type-micro-entity
accounts · AA
2023-05-16
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-09-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-09-20
accounts-with-accounts-type-micro-entity
accounts · AA
2022-09-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-10-18
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2021-09-23
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2021-09-23
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2021-09-23
accounts-with-accounts-type-micro-entity
accounts · AA
2021-05-06