APOLLO REWARD SOLUTIONS LIMITED
Opportunity 78/100 (strong), bankability 75/100. Strong seller-intent signal (68/100, director aged 68). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: medium (70/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredKey financials
1 year extracted from filed iXBRL accountsFinancials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-10-31 |
|---|---|
| Total assets | £27.0k |
| Current assets | £36.0k |
| Cash | £36.0k |
| Net assets | £27.0k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
- • 1 accounts
- • 2 accounts
- • 2 persons-with-significant-control
- • 2 officers
- • 2 accounts
- • 2 persons-with-significant-control
- • 2 officers
Corporate timeline (21 events)Click to expand
- 2026-06-18📄change-account-reference-date-company-previous-shortenedaccounts · AA01
- 2026-05-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2026-05-18📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2026-05-18📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2026-05-18📄termination-director-company-with-name-termination-dateofficers · TM01
- 2026-05-18📄appoint-person-director-company-with-name-dateofficers · AP01
- 2026-04-29➕HALL, Natasha Morgana appointeddirector
- 2026-04-29➖HALL, Christopher Anthony resigneddirector
- 2025-05-02📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-03-11📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2022-12-21📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-05-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-07-29📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-06-20📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2019-11-09📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2019-07-25📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2018-11-06📄change-person-director-company-with-change-dateofficers · CH01
- 2018-11-06📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2018-11-06📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2012-10-26🏢Company incorporatedAs APOLLO REWARD SOLUTIONS LIMITED
- 2012-10-26➕HALL, Christopher Anthony appointeddirector
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +Founder age: Director aged approximately 68 — succession pressure is live.
Succession & seller-readiness
Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.
- primaryFounder aged 63+: Senior director is approximately 68. Approaching typical UK retirement age — succession thinking likely.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
cleanShareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mrs Natasha Morgana Hall Individual · British · DOB 05/1958 · age 68 | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 29/04/2026 |
1 historic (ceased) PSC
- Mr Christopher Anthony Hallceased 29/04/2026· 75-100% shares · 75-100% voting · board control
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (1 active · 1 resigned)
Click a director name to see their full track record across all companies.