ALEX HULL STUDIO LIMITED
🌳Matureactive
08273720 · ltd · incorporated 2012-10-30
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Oct 2024
Net worth
£12.6k
book net assets
Opportunity
73/100
Strong
What this business does
Primary activity: Manufacture of other furniture
Sector: Manufacturing
Investor take
PursueStrong opportunity: asset-holding vehicle with strong profile and bankable structure.
Opportunity 73/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Cash flow review and working-capital discipline. Cash down -91% YoY — forensic review of receivables, stock turns, and creditor days. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: medium (78/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
44 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
73/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
70
Active, clean filings, stable charge profile.
Acquirability
55
Some acquirability indicators.
Risk profile
82
Few red flags.
Signal strength
90
Good data coverage for analysis.
Signals from accounts
Derived from iXBRL accounts · FRS 102Positive net assets
Net assets £12,625
Net assets shrinking
Down £39,826 YoY
Cash draining
Cash down 91% YoY
Cash YoY
-91%
Year on year
Key financials
2 years extracted from filed iXBRL accountsCash
£16k
↓ 91% YoY
Net Worth
£13k
↓ 76% YoY
Current Assets
£397k
↑ 18% YoY
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-10-31 | 2023-10-31 |
|---|---|---|
| Total assets | £28.0k | £67.8k |
| Current assets | £396.7k | £335.2k |
| Cash | £16.2k | £186.0k |
| Debtors | £207.5k | £149.2k |
| Net assets | £12.6k | £52.5k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (21 events)Click to expand
- 2025-11-06📄change-person-director-company-with-change-dateofficers · CH01
- 2025-08-19📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2025-07-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-10-06📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2024-07-29📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-07-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-08-01📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-09-21📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-11-04📄change-person-director-company-with-change-dateofficers · CH01
- 2020-11-04📄change-person-director-company-with-change-dateofficers · CH01
- 2020-11-04📄change-person-director-company-with-change-dateofficers · CH01
- 2020-10-14📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2019-12-06📄legacymiscellaneous · RP04CS01
- 2019-11-18📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2019-11-11📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2019-11-11📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2019-11-11📄change-person-director-company-with-change-dateofficers · CH01
- 2019-11-11📄change-person-director-company-with-change-dateofficers · CH01
- 2013-11-05➕PARSHINA, Polina appointeddirector
- 2012-10-30🏢Company incorporatedAs ALEX HULL STUDIO LIMITED
- 2012-10-30➕HULL, Alexander Stanton appointeddirector
Owner dependency
78/100
High — earn-out structure requiredMaterial founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
FACTORS
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Founder name in company name: Company name contains director surname "HULL" — strong identity link between founder and business.
- +No director turnover: Company is 14 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
49/100
Moderate signalSome succession indicators present. Worth watching; approach if sector/strategy fits.
SIGNALS
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
- secondary12+ year tenure: Director in role 14 years.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
1 lowMultiple registered office changes
lowMultiple address changes in a short period can indicate operational instability or admin disorder.
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Alexander Hull Individual · British · DOB 12/1981 · age 45 | 50–75% | 50–75% | board control50-75% shares · 50-75% voting · board control | 06/04/2016 |
Miss Polina Parshina Individual · British · DOB 05/1982 · age 44 | 25–50% | — | 25-50% shares | 06/04/2016 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
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|---|---|---|---|---|---|---|---|
| AHEESA DIGITAL INNOVATIONS (UK) LIMITED→ 15417794 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
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| AIONE LTD→ 15041748 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| AIR MATTERS LTD→ 11682412 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
| AKOSSI LTD→ 15235512 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| AKTIUM GROUP LIMITED→ 16641570 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ALAISS ONE PRODUCTION LTD→ 12362015 · est 2019 · no financials extracted | — | — | — | — | 6y | — | — |
| ALAN HOLDINGS LTD→ 13332481 · est 2021 · no financials extracted | — | — | — | — | 5y | — | — |
| ALCHETEX LTD→ 13135785 · est 2021 · no financials extracted | — | — | — | — | 5y | — | — |
| ALDEN REPAIRS & MAINTENANCE LTD→ 13648031 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| ALEVID LTD→ 07402897 · est 2010 · no financials extracted | — | — | — | — | 15y | — | — |
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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2012-10-30
Jurisdictionengland-wales
Primary SIC31090 — Manufacture of other furniture
Registered office
Unit Hh.05f 5 Havelock Terrace
London
SW8 4AS
England
Filing status
Accounts
Next due: 2026-07-31
Last made up to: 2024-10-31
Confirmation statement
Next due: 2026-11-14
Last: 2025-10-31
Officers (2 active · 0 resigned)
HULL, Alexander Stanton→
Activedirector · ~45y · appointed 2012-10-30
View their other companies + combined net worth →
PARSHINA, Polina→
Activedirector · ~44y · appointed 2013-11-05
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Recent filings (44 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-11-06
change-person-director-company-with-change-date
officers · CH01
2025-11-06
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-08-19
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-07-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-11-05
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-10-06
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-07-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-11-02
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-07-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-11-03
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-08-01
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-11-04
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-09-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-11-04
change-person-director-company-with-change-date
officers · CH01
2020-11-04