ACTION THIS DAY KENYA
Opportunity 79/100 (strong), bankability 75/100. Strong seller-intent signal (63/100, director aged 65). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).
Data confidence
Overall: medium (71/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredKey financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-01-31 | 2024-01-31 |
|---|---|---|
| Total assets | £1.6k | £2.6k |
| Current assets | £1.6k | £2.6k |
| Net assets | £1.6k | £2.6k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
- • 1 confirmation-statement
Corporate timeline (24 events)Click to expand
- 2025-10-25📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-10-27📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-10-17📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2022-10-23📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2022-07-21📄change-person-director-company-with-change-dateofficers · CH01
- 2022-07-21📄change-person-director-company-with-change-dateofficers · CH01
- 2022-07-20📄change-person-director-company-with-change-dateofficers · CH01
- 2022-07-20📄change-person-director-company-with-change-dateofficers · CH01
- 2021-10-28📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2020-10-17📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2020-01-29📄change-person-director-company-with-change-dateofficers · CH01
- 2019-10-22📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2018-10-14📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2018-02-04📄termination-director-company-with-name-termination-dateofficers · TM01
- 2018-02-04📄termination-director-company-with-name-termination-dateofficers · TM01
- 2018-01-31➖CAMERON, Helen Catherine resigneddirector
- 2018-01-31➖PARROTT, Eileen Heather, Dr resigneddirector
- 2017-10-10📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2013-01-23🏢Company incorporatedAs ACTION THIS DAY KENYA
- 2013-01-23➕MCIVER, Brian Gerard appointeddirector
- 2013-01-23➕SHEPPICK, Chloe appointeddirector
- 2013-01-23➕WOOD, Gena Helen appointeddirector
- 2013-01-23➕CAMERON, Helen Catherine appointeddirector
- 2013-01-23➕PARROTT, Eileen Heather, Dr appointeddirector
Owner dependency
Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
- +Founder age: Director aged approximately 65 — succession pressure is live.
Succession & seller-readiness
Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.
- primaryFounder aged 63+: Senior director is approximately 65. Approaching typical UK retirement age — succession thinking likely.
- secondary12+ year tenure: Director in role 13 years.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanRadial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (3 active · 2 resigned)
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