4LW CREATIVE BY DESIGN LIMITED

🌳Matureactive
08508565 · ltd · incorporated 2013-04-29
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
Upgrade to see
Turnover
year to Oct 2024
Net worth
book net assets
Opportunity
71/100
Strong
🔔
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What this business does
Primary activity: Video production activities
Sector: Information & communication
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 71/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (65/100).

Data confidence

Overall: medium (72/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
3 connected companies via shared directors
54
Filing history
40 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
55
Some acquirability indicators.
Risk profile
77
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

1 year extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities

Financials

Extracted from Companies House accounts · FRS 102
Metric2024-10-31
Average employees200

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
1
filing
  • 1 change-of-name
Last 90 days
2
filings
  • 1 change-of-name
  • 1 confirmation-statement
Last 180 days
2
filings
  • 1 change-of-name
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (19 events)Click to expand
  1. 2026-04-30
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  2. 2025-04-09
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2024-07-26
    📄
    change-account-reference-date-company-current-extended
    accounts · AA01
  4. 2024-07-24
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2023-08-23
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2023-07-21
    📄
    change-account-reference-date-company-previous-shortened
    accounts · AA01
  7. 2023-02-24
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  8. 2023-02-24
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  9. 2022-07-21
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  10. 2021-09-07
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  11. 2021-07-19
    📄
    change-account-reference-date-company-previous-shortened
    accounts · AA01
  12. 2020-11-06
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2020-02-13
    📄
    resolution
    resolution · RESOLUTIONS
  14. 2019-07-24
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  15. 2018-07-19
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  16. 2017-07-07
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  17. 2017-04-01
    WILLS, Leanne appointed
    director
  18. 2013-04-29
    🏢
    Company incorporated
    As 4LW CREATIVE BY DESIGN LIMITED
  19. 2013-04-29
    WILLS, Lester appointed
    director

Owner dependency

71/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
  • +No director turnover: Company is 13 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

49/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • secondary12+ year tenure: Director in role 13 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

1 med ·
Name changed recently
medium

Name changes can be benign (rebrand) but can also precede distress, phoenix activity, or buyer concealment.

Evidence: 2026-04-30: certificate-change-of-name-company

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mrs Leanne Wills
Individual · British · DOB 04/1986 · age 40
2550%
25–50%25-50% shares · 25-50% voting17/04/2017
Mr Lester Wills
Individual · British · DOB 11/1980 · age 46
2550%
25–50%25-50% shares · 25-50% voting06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2013-04-29
Jurisdictionengland-wales
Primary SIC59112 — Video production activities

Registered office

Brickyard Road
Aldridge
Walsall
West Midlands
WS9 8SR

Filing status

Accounts
Next due: 2026-07-31
Last made up to: 2024-10-31
Confirmation statement
Next due: 2027-02-28
Last: 2026-02-14

Officers (2 active · 0 resigned)

WILLS, Leanne
director · ~40y · appointed 2017-04-01
View their other companies + combined net worth →
Active
WILLS, Lester
director · ~46y · appointed 2013-04-29
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (40 total)

certificate-change-of-name-company
change-of-name · CERTNM
2026-04-30
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-02-25
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-04-09
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-28
change-account-reference-date-company-current-extended
accounts · AA01
2024-07-26
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-07-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-02-26
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-08-23
change-account-reference-date-company-previous-shortened
accounts · AA01
2023-07-21
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2023-02-24
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2023-02-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-02-24
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-07-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-02-21
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-09-07