ALTERNATIVES TRADING LIMITED

💤Zombieactive
08536100 · ltd · incorporated 2013-05-20
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Mar 2025
Net worth
book net assets
Opportunity
78/100
Strong
🔔
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What this business does
Primary activity: Other retail sale in non-specialised stores
Sector: Wholesale & retail
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 78/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: high (82/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (1 active, 4 linked, 4 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
10 connected companies via shared directors
75
Filing history
33 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0Mar 2024Mar 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-03-312024-03-31
Average employees600700

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • 1 confirmation-statement
Last 180 days
1
filing
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (23 events)Click to expand
  1. 2025-12-11
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2024-12-19
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2024-10-11
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  4. 2023-12-19
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  5. 2023-11-15
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  6. 2023-07-14
    BOYALL, Sharon Alice resigned
    director
  7. 2023-02-28
    BOYALL, Sharon Alice appointed
    director
  8. 2023-02-28
    SUCH, Angela Jane resigned
    director
  9. 2023-02-28
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  10. 2023-02-28
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  11. 2022-10-24
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  12. 2021-10-15
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2020-10-13
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  14. 2019-11-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  15. 2018-11-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  16. 2017-09-25
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  17. 2016-10-11
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  18. 2016-05-23
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  19. 2014-07-14
    STREVENS, Christopher John appointed
    director
  20. 2014-07-14
    GUNNING, Brett Nigel Travers resigned
    director
  21. 2013-05-20
    🏢
    Company incorporated
    As ALTERNATIVES TRADING LIMITED
  22. 2013-05-20
    GUNNING, Brett Nigel Travers appointed
    director
  23. 2013-05-20
    SUCH, Angela Jane appointed
    director

Owner dependency

83/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Senior director age: Director aged approximately 64 — approaching natural succession window.

Succession & seller-readiness

78/100
Likely off-market candidate

Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.

SIGNALS
  • primaryFounder aged 63+: Senior director is approximately 64. Approaching typical UK retirement age — succession thinking likely.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondary12+ year tenure: Director in role 12 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Group structure

Alternatives Watford is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Alternatives Watford
Corporate parent · holds 75-100% shares
ultimate parent
ALTERNATIVES TRADING LIMITED
This company · 08536100

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Alternatives Watford
Corporate entity
75100%
75–100%75-100% shares · 75-100% voting06/04/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2013-05-20
Jurisdictionengland-wales
Primary SIC47190 — Other retail sale in non-specialised stores

Registered office

Unit 3 160 Marlowes
Hemel Hempstead
HP1 1BA
England

Filing status

Accounts
Next due: 2026-12-31
Last made up to: 2025-03-31
Confirmation statement
Next due: 2027-06-03
Last: 2026-05-20

Officers (1 active · 3 resigned)

STREVENS, Christopher John
director · ~64y · appointed 2014-07-14
View their other companies + combined net worth →
Active
BOYALL, Sharon Alice
director · ~52y · appointed 2023-02-28 · resigned 2023-07-14
Resigned
GUNNING, Brett Nigel Travers
director · ~53y · appointed 2013-05-20 · resigned 2014-07-14
Resigned
SUCH, Angela Jane
director · ~56y · appointed 2013-05-20 · resigned 2023-02-28
Resigned

Click a director name to see their full track record across all companies.

Recent filings (33 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-05-21
accounts-with-accounts-type-micro-entity
accounts · AA
2025-12-11
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-05-28
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-12-19
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2024-10-11
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-05-22
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-12-19
termination-director-company-with-name-termination-date
officers · TM01
2023-11-15
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-05-22
appoint-person-director-company-with-name-date
officers · AP01
2023-02-28
termination-director-company-with-name-termination-date
officers · TM01
2023-02-28
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-10-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-05-20
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-10-15
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-05-27