BRAND EXCHANGE LTD
- · Thesis: well-run, low negotiation leverage
- 56301Licenced clubs
Opportunity 78/100 (strong), bankability 75/100. Strong seller-intent signal (68/100, director aged 72). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: medium (59/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Recent activity
- • 1 confirmation-statement
- • 2 accounts
- • 2 other
- • 1 confirmation-statement
Corporate timeline (21 events)Click to expand
- 2025-12-21📄accounts-with-accounts-type-audit-exemption-subsiduaryaccounts · AA
- 2025-12-21📄legacyaccounts · PARENT_ACC
- 2025-12-21📄legacyother · GUARANTEE2
- 2025-12-21📄legacyother · AGREEMENT2
- 2024-12-16📄accounts-with-accounts-type-audit-exemption-subsiduaryaccounts · AA
- 2024-12-16📄legacyaccounts · PARENT_ACC
- 2024-12-16📄legacyother · GUARANTEE2
- 2024-12-16📄legacyother · AGREEMENT2
- 2024-01-11📄accounts-with-accounts-type-audit-exemption-subsiduaryaccounts · AA
- 2024-01-11📄legacyaccounts · PARENT_ACC
- 2024-01-11📄legacyother · GUARANTEE2
- 2024-01-11📄legacyother · AGREEMENT2
- 2022-11-01📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-09-16📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-04-23📄change-person-director-company-with-change-dateofficers · CH01
- 2021-04-23📄change-person-director-company-with-change-dateofficers · CH01
- 2020-09-07📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2020-09-02📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2017-01-10➕HAIGH, Cherry Alison appointeddirector
- 2013-09-09🏢Company incorporatedAs BRAND EXCHANGE LTD
- 2013-09-09➕HAIGH, David Edward Bickerton appointeddirector
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Founder age: Director aged approximately 72 — succession pressure is live.
- +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
- +No director turnover: Company is 13 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- primaryFounder aged 70+: Senior director is approximately 72 years old. Natural succession window is now.
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
- secondary12+ year tenure: Director in role 13 years.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanGroup structure
Brand Finance Plc is the ultimate parent — holding 75%+ shares. This company sits inside their group.
Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Brand Finance Plc Corporate entity | 75–100% | 75–100% | board controlsig. influence75-100% shares · 75-100% voting · board control · significant influence | 06/04/2016 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (2 active · 0 resigned)
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