ADVOCACYPLUS LTD
💤Zombieactive
08786275 · ltd · incorporated 2013-11-22
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Nov 2024
Net worth
—
book net assets
Opportunity
78/100
Strong
What this business does
Primary activity: Other human health activities
Sector: Human health & social work
Investor take
PursueActive trading company with a 75-year-old founder — textbook succession opportunity.
Opportunity 78/100 (strong), bankability 75/100. Strong seller-intent signal (68/100, director aged 75). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: medium (78/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (1 active, 4 linked, 4 with DOB)
90
Ownership & PSC
1 active PSC(s) of 3 total, 3 with control declared
90
Director network
Network not yet resolved
30
Filing history
43 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2024-11-30 | 2023-11-30 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
- • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (27 events)Click to expand
- 2025-08-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-08-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-12-22📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-11-30📄withdrawal-of-a-person-with-significant-control-statementpersons-with-significant-control · PSC09
- 2022-08-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-09-28📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-04-14➖WORTH, Michael resigneddirector
- 2021-04-14📄termination-director-company-with-name-termination-dateofficers · TM01
- 2021-04-12📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2021-04-12📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2021-04-12📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2021-04-10➕MARRITT, John Simon appointeddirector
- 2021-04-10📄appoint-person-director-company-with-name-dateofficers · AP01
- 2021-04-10📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2021-04-09📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2021-04-09📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2021-02-05📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2021-02-05📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2020-10-01📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2020-08-28📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2020-05-19➖MARRITT, John Simon resigneddirector
- 2020-05-19📄termination-director-company-with-name-termination-dateofficers · TM01
- 2017-08-15➕MARRITT, John Simon appointeddirector
- 2014-01-20➖MARRITT, John Simon resigneddirector
- 2013-11-22🏢Company incorporatedAs ADVOCACYPLUS LTD
- 2013-11-22➕MARRITT, John Simon appointeddirector
- 2013-11-22➕WORTH, Michael appointeddirector
Owner dependency
90/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Sole director: Only one active director — all governance concentrated on one person.
- +Founder age: Director aged approximately 75 — succession pressure is live.
Succession & seller-readiness
75/100
Likely off-market candidateStrong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
SIGNALS
- primaryFounder aged 70+: Senior director is approximately 75 years old. Natural succession window is now.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
1 active beneficial owner| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr John Simon Marritt Individual · British · DOB 04/1951 · age 75 | — | — | sig. influencesignificant influence | 12/04/2021 |
2 historic (ceased) PSCs
- Mr John Marrittceased 12/04/2021· significant influence
- Mr John Simon Marrittceased 12/04/2021· significant influence · trust interest · firm interest
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Similar companies
Active · Healthcare & medical · NG postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| A FOR AESTHETICS LTD→ 11808225 · est 2019 · no financials extracted | — | — | — | — | 7y | — | — |
| A I CARE LTD→ 15732567 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| A-GAME CONSULTANCY LTD→ 13079327 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| A&H SURGICAL SERVICES LIMITED→ 07984790 · est 2012 · no financials extracted | — | — | — | — | 14y | — | — |
| ADULTS SUPPORTING ADULTS (ASA SHARED LIVES)→ 05045034 · est 2004 · no financials extracted | — | — | — | — | 22y | — | — |
| ADVANCE DENTAL SUITE LIMITED→ 11108291 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| ADVANCED CHILD SAFEGUARDING SERVICES LIMITED→ 11013897 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| ADVANCED CLINICAL AND PHARMACEUTICAL SOLUTIONS LTD→ 13890717 · est 2022 · no financials extracted | — | — | — | — | 4y | — | — |
| ADVICE LOCAL LTD→ 15889925 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| AEBAL LEISURE LTD→ 15004439 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| AEF LIMITED→ 15414325 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| AESTHETIC DENTAL STUDIO LIMITED→ 07557149 · est 2011 · no financials extracted | — | — | — | — | 15y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2013-11-22
Jurisdictionengland-wales
Primary SIC86900 — Other human health activities
Registered office
46 Welwyn Road
Wollaton
Nottingham
Nottinghamshire
NG8 2DD
England
Filing status
Accounts
Next due: 2026-08-31
Last made up to: 2024-11-30
Confirmation statement
Next due: 2026-12-06
Last: 2025-11-22
Officers (1 active · 3 resigned)
MARRITT, John Simon→
Activedirector · ~75y · appointed 2021-04-10
View their other companies + combined net worth →
MARRITT, John Simon→
Resigneddirector · ~75y · appointed 2017-08-15 · resigned 2020-05-19
MARRITT, John Simon→
Resigneddirector · ~75y · appointed 2013-11-22 · resigned 2014-01-20
WORTH, Michael→
Resigneddirector · ~83y · appointed 2013-11-22 · resigned 2021-04-14
Click a director name to see their full track record across all companies.
Recent filings (43 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-02-11
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-08-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-12-04
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-08-31
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-12-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-11-30
withdrawal-of-a-person-with-significant-control-statement
persons-with-significant-control · PSC09
2023-11-30
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-12-05
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-08-31
confirmation-statement-with-updates
confirmation-statement · CS01
2021-12-03
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-09-28
termination-director-company-with-name-termination-date
officers · TM01
2021-04-14
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2021-04-12
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2021-04-12
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2021-04-12