AFFORDABLE PRICES LIMITED

💤Zombieactive
08830152 · ltd · incorporated 2014-01-02
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Jan 2024
Net worth
£48.6k
book net assets
Opportunity
73/100
Strong
🔔
Follow this company (free)
Email alerts on filings, charges, director changes, gazette notices. No account needed.

Unsubscribe any time from any email. GDPR-respectful.

What this business does
Primary activity: Retail sale via mail order houses or via Internet
Sector: Wholesale & retail
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and bankable structure.

Opportunity 73/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: medium (72/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
39 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
73/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Positive net assets
Net assets £48,588

Key financials

1 year extracted from filed iXBRL accounts
Cash
£23k
Net Worth
£49k
Current Assets
£89k
Current Liabilities

Financials

Extracted from Companies House accounts · FRS 102
Metric2024-01-31
Total assets£48.6k
Current assets£88.6k
Cash£23.4k
Debtors£851
Net assets£48.6k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (20 events)Click to expand
  1. 2025-09-25
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2024-10-30
    📄
    accounts-with-accounts-type-unaudited-abridged
    accounts · AA
  3. 2023-10-16
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2023-01-31
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2023-01-06
    📄
    change-person-director-company-with-change-date
    officers · CH01
  6. 2023-01-06
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  7. 2022-06-17
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  8. 2022-01-27
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  9. 2021-02-23
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  10. 2020-10-02
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  11. 2020-03-16
    📄
    accounts-amended-with-accounts-type-micro-entity
    accounts · AAMD
  12. 2020-01-19
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  13. 2020-01-17
    📄
    change-person-director-company-with-change-date
    officers · CH01
  14. 2020-01-17
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  15. 2020-01-16
    📄
    change-person-director-company-with-change-date
    officers · CH01
  16. 2020-01-16
    📄
    change-person-director-company-with-change-date
    officers · CH01
  17. 2020-01-16
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  18. 2019-11-27
    📄
    change-person-director-company-with-change-date
    officers · CH01
  19. 2014-01-02
    🏢
    Company incorporated
    As AFFORDABLE PRICES LIMITED
  20. 2014-01-02
    EAVES, Andrew appointed
    director

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +No director turnover: Company is 12 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

58/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondary12+ year tenure: Director in role 12 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr Andrew Eaves
Individual · British · DOB 10/1975 · age 51
75100%
75–100%75-100% shares · 75-100% voting06/12/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

Similar companies

Active · Retail · FY postcode area
CompanyEst. valueTurnoverNet worthStaffAgeOppDirector
4TRENDUK LTD
15127610 · est 2023 · no financials extracted
2y
AA RETAIL LTD
12929288 · est 2020 · no financials extracted
5y
ABDUL WALI LTD
16996369 · est 2026 · no financials extracted
ABINASH LTD
10499100 · est 2016 · no financials extracted
9y
ABT GLOBAL LIMITED
09278782 · est 2014 · no financials extracted
11y
ADAM BLACKPOOL STORE LTD
16413885 · est 2025 · no financials extracted
ADAMAPPLE LTD
10218612 · est 2016 · no financials extracted
9y
ADZ DISTRIBUTION LTD
11592853 · est 2018 · no financials extracted
7y
AFRICAN FOODIES LTD
15875696 · est 2024 · no financials extracted
1y
AG PRO TRADING LTD
15855369 · est 2024 · no financials extracted
1y
AJ PREMIER STORE LTD
14695404 · est 2023 · no financials extracted
3y
AJ8 LTD
15765783 · est 2024 · no financials extracted
1y
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2014-01-02
Jurisdictionengland-wales
Primary SIC47910 — Retail sale via mail order houses or via Internet

Registered office

203 Ashfield Road
Thornton-Cleveleys
FY5 3JA
England

Filing status

Accounts
Next due: 2026-10-31
Last made up to: 2025-01-31
Confirmation statement
Next due: 2027-01-16
Last: 2026-01-02

Officers (1 active · 0 resigned)

EAVES, Andrew
director · ~51y · appointed 2014-01-02
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (39 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-01-02
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-09-25
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-01-06
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2024-10-30
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-01-02
accounts-with-accounts-type-micro-entity
accounts · AA
2023-10-16
accounts-with-accounts-type-micro-entity
accounts · AA
2023-01-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-01-06
change-person-director-company-with-change-date
officers · CH01
2023-01-06
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2023-01-06
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2022-06-17
accounts-with-accounts-type-micro-entity
accounts · AA
2022-01-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-01-03
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2021-02-23
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-01-13