BAITWORKS LIMITED

💤Zombieactive
08989327 · ltd · incorporated 2014-04-10
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Mar 2025
Net worth
£1.14M
book net assets
Opportunity
73/100
Strong
🔔
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What this business does
Primary activity: Non-specialised wholesale trade
Sector: Wholesale & retail
ALSO REGISTERED FOR
  • 47990Other retail sale not in stores, stalls or markets
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 73/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Cash flow review and working-capital discipline. Cash down -62% YoY — forensic review of receivables, stock turns, and creditor days. Most likely exit: share sale to pe / searcher (58/100).

🏦

Refinance opportunity

5 live charges · 2 lenders · oldest 6.1y

30/100
under pressure

Refinance would be pressure-driven, not opportunity-driven. Expect tighter margins and covenant scrutiny.

  • · Oldest live charge is 6.1 years old — likely at or near maturity.
  • · Two lenders — manageable, but coordination required.
  • · Distress signals active — lender appetite narrows.

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
5 charges (5/5 with lender, 5/5 with type)
90
Directors & officers
2 officers (1 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
46 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
73/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
55
Some acquirability indicators.
Risk profile
77
Few red flags.
Signal strength
100
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £1,139,133
Cash draining
Cash down 62% YoY
Cash YoY
-62%
Year on year

Key financials

2 years extracted from filed iXBRL accounts
Cash
£109k
↓ 62% YoY
Net Worth
£1.1m
↑ 6.0% YoY
Current Assets
£291k
↓ 64% YoY
Current Liabilities
£0£228k£456k£683k£911k£1.1mMar 2024Mar 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-03-312024-03-31
Total assets£2.08M£2.05M
Current assets£290.7k£813.8k
Cash£108.6k£287.0k
Debtors£11.3k£278.0k
Net assets£1.14M£1.08M

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
3
filings
  • 1 confirmation-statement
  • 1 officers
  • 1 capital
Last 180 days
3
filings
  • 1 confirmation-statement
  • 1 officers
  • 1 capital
Counts from Companies House filing history.
Corporate timeline (30 events)Click to expand
  1. 2026-05-08
    📄
    change-person-director-company-with-change-date
    officers · CH01
  2. 2026-04-07
    📄
    capital-allotment-shares
    capital · SH01
  3. 2025-11-10
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2025-10-20
    📄
    memorandum-articles
    incorporation · MA
  5. 2025-10-20
    📄
    capital-name-of-class-of-shares
    capital · SH08
  6. 2025-10-20
    📄
    resolution
    resolution · RESOLUTIONS
  7. 2025-10-17
    📄
    capital-variation-of-rights-attached-to-shares
    capital · SH10
  8. 2024-11-11
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  9. 2024-04-17
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  10. 2024-04-17
    📄
    mortgage-satisfy-charge-full
    mortgage · MR04
  11. 2024-04-17
    🔓
    Charge satisfied #2
  12. 2024-04-17
    🔓
    Charge satisfied #1
  13. 2023-12-23
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  14. 2023-09-19
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  15. 2023-09-14
    🔒
    Charge registered #5
    Lender: Lloyds Bank PLC
  16. 2022-11-15
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  17. 2022-04-04
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  18. 2022-01-20
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  19. 2022-01-20
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  20. 2021-12-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  21. 2020-11-16
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  22. 2020-11-11
    📄
    mortgage-create-with-deed-with-charge-number-charge-creation-date
    mortgage · MR01
  23. 2020-10-16
    🔒
    Charge registered #4
    Lender: Lloyds Bank PLC
  24. 2020-10-09
    🔒
    Charge registered #3
    Lender: Lloyds Bank PLC
  25. 2020-07-07
    🔒
    Charge registered #2
    Lender: Barclays Security Trustee Limited
  26. 2020-06-04
    🔒
    Charge registered #1
    Lender: Barclays Security Trustee Limited
  27. 2019-08-21
    BRYANT, Derek resigned
    director
  28. 2015-09-16
    BRYANT, Derek appointed
    director
  29. 2014-04-10
    🏢
    Company incorporated
    As BAITWORKS LIMITED
  30. 2014-04-10
    BRYANT, Mark Derek appointed
    director

Owner dependency

75/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.

Succession & seller-readiness

58/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondary12+ year tenure: Director in role 12 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

1 med ·
Charge satisfaction-then-recreation pattern
medium

Multiple instances where a charge was satisfied and a new charge created within 6 months. Suggests active refinancing cycle.

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Mark Bryant
Individual · British · DOB 03/1976 · age 50
5075%
50-75% shares11/04/2016
Miss Claire Lim-Newton
Individual · British · DOB 03/1982 · age 44
2550%
25-50% shares22/11/2018

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2014-04-10
Jurisdictionengland-wales
Primary SIC46900 — Non-specialised wholesale trade

Registered office

Unit 2 Waterview The Mallards
South Cerney Industrial Estate
Cirencester
Gloucestershire
GL7 5TQ
England

Filing status

Accounts
Next due: 2026-12-31
Last made up to: 2025-03-31
Confirmation statement
Next due: 2027-04-24
Last: 2026-04-10

Officers (1 active · 1 resigned)

BRYANT, Mark Derek
director · ~50y · appointed 2014-04-10
View their other companies + combined net worth →
Active
BRYANT, Derek
director · ~77y · appointed 2015-09-16 · resigned 2019-08-21
Resigned

Click a director name to see their full track record across all companies.

Mortgages & charges

5
Total charges
3
Outstanding
1
Active lenders
Status:Lender:5 of 5 shown
TypeProperties
outstanding
Lloyds Banking Group
Lloyds Bank PLC
A registered charge2 properties14/09/2023
outstanding
Lloyds Banking Group
Lloyds Bank PLC
A registered charge1 property16/10/2020
outstanding
Lloyds Banking Group
Lloyds Bank PLC
A registered charge09/10/2020
satisfied
Barclays
Barclays Security Trustee Limited
A registered charge1 property07/07/202017/04/2024
satisfied
Barclays
Barclays Security Trustee Limited
A registered charge04/06/202017/04/2024
Click column headers to sort. Use filters above to narrow by status and lender.

Recent filings (46 total)

confirmation-statement-with-updates
confirmation-statement · CS01
2026-05-20
change-person-director-company-with-change-date
officers · CH01
2026-05-08
capital-allotment-shares
capital · SH01
2026-04-07
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-11-10
memorandum-articles
incorporation · MA
2025-10-20
capital-name-of-class-of-shares
capital · SH08
2025-10-20
resolution
resolution · RESOLUTIONS
2025-10-20
capital-variation-of-rights-attached-to-shares
capital · SH10
2025-10-17
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-04-17
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-11-11
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-04-17
mortgage-satisfy-charge-full
mortgage · MR04
2024-04-17
mortgage-satisfy-charge-full
mortgage · MR04
2024-04-17
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-12-23
mortgage-create-with-deed-with-charge-number-charge-creation-date
mortgage · MR01
2023-09-19