ASSOCIATION DES SENEGALAIS(ES) DU ROYAUME-UNI (ASRU)

🌳Matureactive
09080105 · private-limited-guarant-nsc-limited-exemption · incorporated 2014-06-10
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
not disclosed
Net worth
—
book net assets
Opportunity
78/100
Strong
🔔
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What this business does
Primary activity: Activities of other membership organisations n.e.c.
Sector: Other service activities
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 78/100 (strong), bankability 75/100. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).

Data confidence

Overall: low (49/100)

Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (3 active, 4 linked, 4 with DOB)
90
Ownership & PSC
No PSCs filed (unusual — worth investigating)
35
Director network
2 connected companies via shared directors
51
Filing history
31 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • • 1 accounts
Counts from Companies House filing history.
Corporate timeline (21 events)Click to expand
  1. 2026-02-13
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2025-02-20
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2024-05-02
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2023-07-06
    📄
    change-person-director-company-with-change-date
    officers · CH01
  5. 2023-03-29
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  6. 2022-03-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  7. 2021-06-21
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  8. 2020-10-06
    📄
    notification-of-a-person-with-significant-control-statement
    persons-with-significant-control · PSC08
  9. 2020-09-15
    📄
    withdrawal-of-a-person-with-significant-control-statement
    persons-with-significant-control · PSC09
  10. 2020-07-03
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  11. 2020-06-24
    ➕
    AW, Mame Marie appointed
    director
  12. 2020-06-02
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2019-02-27
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  14. 2017-12-14
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  15. 2017-05-24
    📄
    accounts-amended-with-accounts-type-total-exemption-small
    accounts · AAMD
  16. 2017-02-16
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  17. 2016-03-29
    ➖
    BITTAR, Laila resigned
    director
  18. 2014-06-10
    🏢
    Company incorporated
    As ASSOCIATION DES SENEGALAIS(ES) DU ROYAUME-UNI (ASRU)
  19. 2014-06-10
    ➕
    MBAYE LECOCQ, Ndiaye Dicke appointed
    director
  20. 2014-06-10
    ➕
    SALLAH, Myriam Habiba Afiwa appointed
    director
  21. 2014-06-10
    ➕
    BITTAR, Laila appointed
    director

Owner dependency

58/100
Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS
  • +Senior director age: Director aged approximately 58 — approaching natural succession window.

Succession & seller-readiness

53/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 58. Early succession window.
  • secondary12+ year tenure: Director in role 12 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeprivate-limited-guarant-nsc-limited-exemption
Incorporated2014-06-10
Jurisdictionengland-wales
Primary SIC94990 — Activities of other membership organisations n.e.c.

Registered office

26 Oyster Court 85 Crampton Street
London
SE17 3BW

Filing status

Accounts
Next due: 2027-03-31
Last made up to: 2025-06-30
Confirmation statement
Next due: 2026-09-05
Last: 2025-08-22

Officers (3 active · 1 resigned)

AW, Mame Marie→
director · ~47y · appointed 2020-06-24
View their other companies + combined net worth →
Active
MBAYE LECOCQ, Ndiaye Dicke→
director · ~54y · appointed 2014-06-10
View their other companies + combined net worth →
Active
SALLAH, Myriam Habiba Afiwa→
director · ~58y · appointed 2014-06-10
View their other companies + combined net worth →
Active
BITTAR, Laila→
director · ~55y · appointed 2014-06-10 · resigned 2016-03-29
Resigned

Click a director name to see their full track record across all companies.

Recent filings (31 total)

accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-02-13
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-09-25
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-02-20
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-09-25
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-05-02
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-10-01
change-person-director-company-with-change-date
officers · CH01
2023-07-06
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-03-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-09-26
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-03-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-09-23
accounts-with-accounts-type-total-exemption-full
accounts · AA
2021-06-21
notification-of-a-person-with-significant-control-statement
persons-with-significant-control · PSC08
2020-10-06
withdrawal-of-a-person-with-significant-control-statement
persons-with-significant-control · PSC09
2020-09-15
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-08-31