388 DIRECT LTD

💤Zombieactive
09087521 · ltd · incorporated 2014-06-16
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Jun 2025
Net worth
£4.3k
book net assets
Opportunity
72/100
Strong
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What this business does
Primary activity: SIC 46520
Sector: Wholesale & retail
ALSO REGISTERED FOR
  • 47190Other retail sale in non-specialised stores
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and bankable structure.

Opportunity 72/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (1 active, 3 linked, 3 with DOB)
90
Ownership & PSC
1 active PSC(s) of 3 total, 3 with control declared
90
Director network
Network not yet resolved
30
Filing history
66 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
72/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
66
Some moderate concerns — review flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £4,298
Net assets shrinking
Down £2,866 YoY

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
£4k
↓ 40% YoY
Current Assets
£24k
↑ 11% YoY
Current Liabilities
£0£5k£10k£14k£19k£24kJun 2024Jun 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-06-302024-06-30
Total assets£11.7k£5.3k
Current assets£23.8k£21.3k
Net assets£4.3k£7.2k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • 1 accounts
Last 180 days
1
filing
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (29 events)Click to expand
  1. 2026-04-01
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2025-10-11
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  3. 2025-10-10
    📄
    dissolved-compulsory-strike-off-suspended
    dissolution · DISS16(SOAS)
  4. 2025-10-09
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  5. 2025-09-29
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  6. 2025-09-29
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  7. 2025-09-29
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  8. 2025-09-29
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  9. 2025-09-20
    STORER, John Richard appointed
    director
  10. 2025-09-20
    ANJUM, Rameez resigned
    director
  11. 2025-09-04
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  12. 2025-09-02
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  13. 2025-09-01
    ✏️
    certificate-change-of-name-company
    change-of-name · CERTNM
  14. 2025-08-29
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  15. 2025-08-29
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  16. 2025-08-29
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  17. 2025-08-29
    📄
    termination-director-company-with-name-termination-date
    officers · TM01
  18. 2025-08-01
    ANJUM, Rameez appointed
    director
  19. 2025-08-01
    JHAND, Sandeep Singh, Mr. resigned
    director
  20. 2025-07-01
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  21. 2025-06-30
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  22. 2025-06-26
    📄
    dissolved-compulsory-strike-off-suspended
    dissolution · DISS16(SOAS)
  23. 2025-06-03
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  24. 2024-12-25
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  25. 2024-12-24
    📄
    gazette-notice-compulsory
    gazette · GAZ1
  26. 2024-12-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  27. 2024-08-10
    📄
    gazette-filings-brought-up-to-date
    gazette · DISS40
  28. 2014-06-16
    🏢
    Company incorporated
    As 388 DIRECT LTD
  29. 2014-06-16
    JHAND, Sandeep Singh, Mr. appointed
    director

Owner dependency

83/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Senior director age: Director aged approximately 60 — approaching natural succession window.

Succession & seller-readiness

55/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 60. Early succession window.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

2 med · 1 low
2 director resignations in last 12 months
medium

Multiple recent departures can indicate governance disagreement, succession event, or preparation for sale/stress.

Evidence: ANJUM, Rameez resigned 2025-09-20; JHAND, Sandeep Singh, Mr. resigned 2025-08-01

Name changed recently
medium

Name changes can be benign (rebrand) but can also precede distress, phoenix activity, or buyer concealment.

Evidence: 2025-09-01: certificate-change-of-name-company

Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr John Richard Storer
Individual · British · DOB 09/1966 · age 60
75100%
75–100%board control75-100% shares · 75-100% voting · board control20/09/2025
2 historic (ceased) PSCs
  • Mr Rameez Anjumceased 20/09/2025· 75-100% shares · 75-100% voting · board control
  • Mr. Sandeep Singh Jhandceased 01/08/2025· 75-100% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2014-06-16
Jurisdictionengland-wales
Primary SIC46520 — SIC 46520

Registered office

344-348 High Road
Ilford
IG1 1QP
England

Filing status

Accounts
Next due: 2027-03-31
Last made up to: 2025-06-30
Confirmation statement
Next due: 2026-11-24
Last: 2025-11-10

Officers (1 active · 2 resigned)

STORER, John Richard
director · ~60y · appointed 2025-09-20
View their other companies + combined net worth →
Active
ANJUM, Rameez
director · ~37y · appointed 2025-08-01 · resigned 2025-09-20
Resigned
JHAND, Sandeep Singh, Mr.
director · ~42y · appointed 2014-06-16 · resigned 2025-08-01
Resigned

Click a director name to see their full track record across all companies.

Recent filings (66 total)

accounts-with-accounts-type-micro-entity
accounts · AA
2026-04-01
confirmation-statement-with-updates
confirmation-statement · CS01
2025-11-10
gazette-filings-brought-up-to-date
gazette · DISS40
2025-10-11
dissolved-compulsory-strike-off-suspended
dissolution · DISS16(SOAS)
2025-10-10
confirmation-statement-with-updates
confirmation-statement · CS01
2025-10-09
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-10-09
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-09-29
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-09-29
appoint-person-director-company-with-name-date
officers · AP01
2025-09-29
termination-director-company-with-name-termination-date
officers · TM01
2025-09-29
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-09-04
gazette-notice-compulsory
gazette · GAZ1
2025-09-02
certificate-change-of-name-company
change-of-name · CERTNM
2025-09-01
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2025-08-29
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-08-29