ACTIV2 LIMITED

🌳Matureactive

09668191 · ltd · incorporated 2015-07-02

Investment thesis

Well-run mature business — low negotiation leverage; premium likely.

Why interesting: Textbook target; clean filings, stable trading.

Why risky: No pressure on seller; any deal likely at full price.

Opportunity decay

hardening · 12-months

Already tight — no obvious softening catalysts on the horizon.

· Thesis: well-run, low negotiation leverage

🔒Estimated value

—

Upgrade to see

Turnover

—

year to Jul 2025

Net worth

—

book net assets

Opportunity

78/100

Strong

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What this business does

Primary activity: Retail sale via mail order houses or via Internet

Sector: Wholesale & retail

Investor take

Pursue

Active trading company with a 65-year-old founder — textbook succession opportunity.

Opportunity 78/100 (strong), bankability 75/100. Strong seller-intent signal (68/100, director aged 65). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: high (80/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile

address, 1 SIC codes, incorporation date

100

Financials

2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed

Lenders & charges

Confirmed no charges registered

Directors & officers

2 officers (2 active, 2 linked, 2 with DOB)

Ownership & PSC

2 active PSC(s) of 2 total, 2 with control declared

Director network

2 connected companies via shared directors

Filing history

21 filings on record

Gazette notices

No matching gazette notices (standard for active companies)

Opportunity Score

78/100Strong

PassWatchWorth a lookStrongExceptional

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality

Active, clean filings, stable charge profile.

Acquirability

Strong succession / seller-readiness signals.

Risk profile

Few red flags.

Signal strength

Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts

Cash

—

Net Worth

—

Current Assets

—

Current Liabilities

—

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown

Metric	2025-07-31	2024-07-31

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days

filings

Last 90 days

filings

Last 180 days

filing

• 1 accounts

Counts from Companies House filing history.

Corporate timeline (14 events)Click to expand

2026-01-06
📄
accounts-with-accounts-type-dormant
accounts · AA
2025-05-08
📄
accounts-with-accounts-type-dormant
accounts · AA
2024-04-22
📄
accounts-with-accounts-type-dormant
accounts · AA
2023-04-20
📄
accounts-with-accounts-type-dormant
accounts · AA
2021-11-04
📄
accounts-with-accounts-type-dormant
accounts · AA
2021-01-31
📄
accounts-with-accounts-type-dormant
accounts · AA
2019-11-01
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2018-10-18
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2018-04-26
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2016-12-20
📄
accounts-with-accounts-type-micro-entity
accounts · AA
2015-07-02
🏢
Company incorporated
As ACTIV2 LIMITED
2015-07-02
➕
MCDERMOTTROE, John Gerard appointed
director
2015-07-02
➕
MCDERMOTTROE, Sarisa appointed
director
2015-07-02
📄
incorporation-company
incorporation · NEWINC

Owner dependency

86/100

Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS

+Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
+Founder age: Director aged approximately 65 — succession pressure is live.
+Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
+No director turnover: Company is 11 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

61/100

Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS

primaryFounder aged 63+: Senior director is approximately 65. Approaching typical UK retirement age — succession thinking likely.
secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean

No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners

Name	Shares	Voting rights	Nature of control	Notified
Mr John Gerard Mcdermottroe Individual · British · DOB 12/1961 · age 65	25–50%	25–50%	board controlsig. influence25-50% shares · 25-50% voting · board control · significant influence · firm interest	01/07/2016
Mrs Sarisa Mcdermottroe Individual · British · DOB 05/1976 · age 50	25–50%	25–50%	board controlsig. influence25-50% shares · 25-50% voting · board control · significant influence · firm interest	01/07/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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2ND TIME AROUND (LOFTUS) CIC→ 15103902 · est 2023 · no financials extracted	—	—	—	—	2y	—	—
3 CIRCLES LTD→ 07010771 · est 2009 · no financials extracted	—	—	—	—	16y	—	—
3RD PLANET CLOTHING LIMITED→ 15961750 · est 2024 · no financials extracted	—	—	—	—	1y	—	—
4EVER CHERISHED LTD→ 15125245 · est 2023 · no financials extracted	—	—	—	—	2y	—	—
4LYF LIMITED→ 16106321 · est 2024 · no financials extracted	—	—	—	—	1y	—	—
A & G ELECTRICAL DISTRIBUTORS LIMITED→ 05928927 · est 2006 · no financials extracted	—	—	—	—	19y	—	—
A & G LIGHTING LTD→ 07288292 · est 2010 · no financials extracted	—	—	—	—	15y	—	—
A1 LUXOR LTD→ 16623587 · est 2025 · no financials extracted	—	—	—	—	—	—	—
ABBAS SUPERSTORE LTD→ 16231677 · est 2025 · no financials extracted	—	—	—	—	1y	—	—
ABI & ASHMI PVT LTD→ 14606636 · est 2023 · no financials extracted	—	—	—	—	3y	—	—
ACCURATE WINDOWS & DOORS LTD→ 11419588 · est 2018 · no financials extracted	—	—	—	—	7y	—	—
ACTIVE AURA LTD→ 15110503 · est 2023 · no financials extracted	—	—	—	—	2y	—	—

Peers ranked by estimated value, then turnover, then opportunity score.See all →

🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →

🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive

Typeltd

Incorporated2015-07-02

Jurisdictionengland-wales

Primary SIC47910 — Retail sale via mail order houses or via Internet

Registered office

104 Marsh House Avenue

Billingham

Cleveland

TS23 3AB

United Kingdom

Filing status

Accounts

Next due: 2027-04-30

Last made up to: 2025-07-31

Confirmation statement

Next due: 2026-07-16

Last: 2025-07-02

Officers (2 active · 0 resigned)

MCDERMOTTROE, John Gerard→

director · ~65y · appointed 2015-07-02

View their other companies + combined net worth →

Active

MCDERMOTTROE, Sarisa→

director · ~50y · appointed 2015-07-02

View their other companies + combined net worth →

Active

Click a director name to see their full track record across all companies.