2 FOUR 6 MARKETING LIMITED
Opportunity 74/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: strategic trade sale (65/100).
Data confidence
Overall: high (82/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Signals from accounts
Derived from iXBRL accounts · accounting standard not declaredKey financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2025-04-30 | 2024-04-30 |
|---|---|---|
| Total assets | £424.8k | £388.0k |
| Current assets | £1.37M | £803.5k |
| Cash | — | £1.0k |
| Debtors | — | £802.5k |
| Net assets | £420.1k | £370.5k |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
- • 1 accounts
- • 1 accounts
- • 1 accounts
Corporate timeline (20 events)Click to expand
- 2026-04-30📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2025-04-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-04-23📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-01-24📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-10-25📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-10-07📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2021-03-19📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2020-01-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2019-05-24📄cessation-of-a-person-with-significant-controlpersons-with-significant-control · PSC07
- 2019-03-12📄termination-director-company-with-name-termination-dateofficers · TM01
- 2019-03-04➖HOGG, Christopher Kyle resigneddirector
- 2019-02-18📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2019-01-21📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2018-05-22📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC05
- 2018-04-30📄change-person-director-company-with-change-dateofficers · CH01
- 2018-04-30📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2018-01-18📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2016-04-20🏢Company incorporatedAs 2 FOUR 6 MARKETING LIMITED
- 2016-04-20➕ESMAIL, Tanwir appointeddirector
- 2016-04-20➕HOGG, Christopher Kyle appointeddirector
Owner dependency
Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
- +Sole director: Only one active director — all governance concentrated on one person.
Succession & seller-readiness
Some succession indicators present. Worth watching; approach if sector/strategy fits.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanGroup structure
Impulse Entertainment Limited holds 25-50% — a significant corporate investor but not a controlling parent.
Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).
Shareholders & ownership
1 active beneficial owner| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Impulse Entertainment Limited Corporate entity | 25–50% | 25–50% | 25-50% shares · 25-50% voting | 20/04/2016 |
1 historic (ceased) PSC
- Premium Leisure & Entertainment Limitedceased 01/06/2018· 25-50% shares · 25-50% voting
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (1 active · 1 resigned)
Click a director name to see their full track record across all companies.