AFFINITY ASSOCIATES (EA) LIMITED

🏛️Establishedactive
10741786 · ltd · incorporated 2017-04-26
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Jul 2025
Net worth
£-106.1k
book net assets
Opportunity
77/100
Strong
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What this business does
Primary activity: Bookkeeping activities
Sector: Professional, scientific & technical
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 77/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).

Data confidence

Overall: medium (76/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
1 year of iXBRL accounts extracted (no YoY comparison) + narrative notes parsed
50
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (3 active, 4 linked, 4 with DOB)
90
Ownership & PSC
1 active PSC(s) of 7 total, 7 with control declared
90
Director network
28 connected companies via shared directors
90
Filing history
45 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
77/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
65
Adequate — check latest filings for context.
Acquirability
75
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · FRS 102
Negative net assets
Liabilities exceed assets by £106,148

Key financials

1 year extracted from filed iXBRL accounts
Cash
£26k
Net Worth
-£106k
Current Assets
£152k
Current Liabilities
—

Financials

Extracted from Companies House accounts · FRS 102
Metric2025-07-31
Total assets£159.8k
Current assets£151.8k
Cash£26.3k
Debtors£125.5k
Net assets£-106.1k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • • 1 accounts
Last 180 days
1
filing
  • • 1 accounts
Counts from Companies House filing history.
Corporate timeline (23 events)Click to expand
  1. 2026-04-17
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  2. 2025-05-15
    📄
    accounts-amended-with-accounts-type-total-exemption-full
    accounts · AAMD
  3. 2025-04-29
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  4. 2024-04-30
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2023-08-24
    📄
    accounts-amended-with-accounts-type-total-exemption-full
    accounts · AAMD
  6. 2023-04-30
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  7. 2023-03-31
    📄
    accounts-amended-with-accounts-type-micro-entity
    accounts · AAMD
  8. 2022-04-29
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  9. 2022-04-08
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  10. 2022-04-08
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  11. 2022-04-08
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  12. 2022-03-31
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  13. 2022-03-31
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  14. 2022-03-31
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC01
  15. 2021-08-28
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  16. 2021-08-28
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  17. 2021-07-21
    📄
    resolution
    resolution · RESOLUTIONS
  18. 2021-07-20
    ➕
    AMIN, Mukund appointed
    director
  19. 2019-08-16
    ➖
    LUKIES, Simon Michael resigned
    director
  20. 2017-07-06
    ➕
    LUKIES, Simon Michael appointed
    director
  21. 2017-06-30
    ➕
    AMIN, Dharmeshkumar appointed
    director
  22. 2017-04-26
    🏢
    Company incorporated
    As AFFINITY ASSOCIATES (EA) LIMITED
  23. 2017-04-26
    ➕
    TURNER, Richard John appointed
    director

Owner dependency

73/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Founder age: Director aged approximately 72 — succession pressure is live.
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.

Succession & seller-readiness

60/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primaryFounder aged 70+: Senior director is approximately 72 years old. Natural succession window is now.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Group structure

Affinity Associates Group Limited is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Affinity Associates Group Limited
Corporate parent · holds 75-100% shares · board control
ultimate parent
⬇
AFFINITY ASSOCIATES (EA) LIMITED
This company · 10741786

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Affinity Associates Group Limited
Corporate entity
75–100%
75–100%board control75-100% shares · 75-100% voting · board control08/04/2022
6 historic (ceased) PSCs
  • Mr Mukund Aminceased 08/04/2022· 50-75% shares · 50-75% voting · board control
  • Mr Dharmeshkumar Aminceased 08/04/2022· 25-50% shares · 25-50% voting · board control
  • Affinity Accountants Limitedceased 31/03/2022· 75-100% shares · 75-100% voting · board control
  • Mr Dharmeshkumar Aminceased 20/07/2021· 75-100% shares · 75-100% voting · board control
  • Affinity Accountants Limitedceased 01/05/2020· 75-100% shares · 75-100% voting
  • Mr Dharmeshkumar Aminceased 01/11/2017· 75-100% shares · 75-100% voting · board control

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2017-04-26
Jurisdictionengland-wales
Primary SIC69202 — Bookkeeping activities

Registered office

24e Norwich Street
Dereham
NR19 1BX
United Kingdom

Filing status

Accounts
Next due: 2027-04-30
Last made up to: 2025-07-31
Confirmation statement
Next due: 2026-06-06
Last: 2025-05-23

Officers (3 active · 1 resigned)

AMIN, Dharmeshkumar→
director · ~60y · appointed 2017-06-30
View their other companies + combined net worth →
Active
AMIN, Mukund→
director · ~72y · appointed 2021-07-20
View their other companies + combined net worth →
Active
TURNER, Richard John→
director · ~66y · appointed 2017-04-26
View their other companies + combined net worth →
Active
LUKIES, Simon Michael→
director · ~56y · appointed 2017-07-06 · resigned 2019-08-16
Resigned

Click a director name to see their full track record across all companies.

Recent filings (45 total)

accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-04-17
confirmation-statement-with-updates
confirmation-statement · CS01
2025-05-23
accounts-amended-with-accounts-type-total-exemption-full
accounts · AAMD
2025-05-15
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-04-29
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-05-23
confirmation-statement-with-updates
confirmation-statement · CS01
2024-05-17
accounts-with-accounts-type-micro-entity
accounts · AA
2024-04-30
accounts-amended-with-accounts-type-total-exemption-full
accounts · AAMD
2023-08-24
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-05-16
accounts-with-accounts-type-micro-entity
accounts · AA
2023-04-30
confirmation-statement-with-updates
confirmation-statement · CS01
2023-04-12
accounts-amended-with-accounts-type-micro-entity
accounts · AAMD
2023-03-31
accounts-with-accounts-type-micro-entity
accounts · AA
2022-04-29
confirmation-statement-with-updates
confirmation-statement · CS01
2022-04-08
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2022-04-08