ACADEMY OF FACE DESIGN LIMITED

💤Zombieactive
10751811 · ltd · incorporated 2017-05-03
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to May 2025
Net worth
book net assets
Opportunity
72/100
Strong
🔔
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What this business does
Primary activity: Other business support service activities n.e.c.
Sector: Administrative & support services
Investor take
Pursue
Strong opportunity: active trading company with strong profile and bankable structure.

Opportunity 72/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: medium (77/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (1 active, 4 linked, 3 with DOB)
85
Ownership & PSC
1 active PSC(s) of 4 total, 4 with control declared
90
Director network
Network not yet resolved
30
Filing history
50 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
72/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
65
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0May 2024May 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-05-312024-05-31
Average employees100100

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (27 events)Click to expand
  1. 2025-09-16
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2024-10-31
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  3. 2024-02-27
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  4. 2024-02-26
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  5. 2023-10-31
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  6. 2023-04-05
    P & T SECRETARIES LIMITED resigned
    corporate-secretary
  7. 2023-04-05
    📄
    termination-secretary-company-with-name-termination-date
    officers · TM02
  8. 2023-03-20
    📄
    change-person-director-company-with-change-date
    officers · CH01
  9. 2023-03-20
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  10. 2023-03-17
    📄
    change-corporate-secretary-company-with-change-date
    officers · CH04
  11. 2023-03-17
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  12. 2023-03-13
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  13. 2022-05-06
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  14. 2022-04-20
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  15. 2022-04-14
    📄
    change-corporate-secretary-company-with-change-date
    officers · CH04
  16. 2022-04-14
    📄
    change-person-director-company-with-change-date
    officers · CH01
  17. 2022-04-01
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  18. 2022-02-25
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  19. 2022-01-14
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  20. 2022-01-13
    📄
    change-person-director-company-with-change-date
    officers · CH01
  21. 2021-04-26
    P & T SECRETARIES LIMITED appointed
    corporate-secretary
  22. 2019-06-17
    SABALIC, Maja resigned
    director
  23. 2019-06-17
    SHELLEY, Bernita Lynn resigned
    director
  24. 2017-05-03
    🏢
    Company incorporated
    As ACADEMY OF FACE DESIGN LIMITED
  25. 2017-05-03
    IGERC, Ivona appointed
    director
  26. 2017-05-03
    SABALIC, Maja appointed
    director
  27. 2017-05-03
    SHELLEY, Bernita Lynn appointed
    director

Owner dependency

75/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Group structure

Facedesign Group Ltd is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Facedesign Group Ltd
Corporate parent · holds 75-100% shares · board control
ultimate parent
ACADEMY OF FACE DESIGN LIMITED
This company · 10751811

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Facedesign Group Ltd
Corporate entity
75100%
75–100%board control75-100% shares · 75-100% voting · board control04/02/2024
3 historic (ceased) PSCs
  • Ivona Igercceased 04/02/2024· 75-100% shares · 75-100% voting
  • Maja Sabalicceased 17/06/2019· 25-50% shares · 25-50% voting
  • Mrs Bernita Lynn Shelleyceased 17/06/2019· 25-50% shares · 25-50% voting

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2017-05-03
Jurisdictionengland-wales
Primary SIC82990 — Other business support service activities n.e.c.

Registered office

190 Billet Road
London
E17 5DX
United Kingdom

Filing status

Accounts
Next due: 2027-02-28
Last made up to: 2025-05-31
Confirmation statement
Next due: 2027-03-12
Last: 2026-02-26

Officers (1 active · 3 resigned)

IGERC, Ivona
director · ~50y · appointed 2017-05-03
View their other companies + combined net worth →
Active
P & T SECRETARIES LIMITED
corporate-secretary · appointed 2021-04-26 · resigned 2023-04-05
Resigned
SABALIC, Maja
director · ~38y · appointed 2017-05-03 · resigned 2019-06-17
Resigned
SHELLEY, Bernita Lynn
director · ~50y · appointed 2017-05-03 · resigned 2019-06-17
Resigned

Click a director name to see their full track record across all companies.

Recent filings (50 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-02-26
accounts-with-accounts-type-micro-entity
accounts · AA
2025-09-16
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-26
accounts-with-accounts-type-micro-entity
accounts · AA
2024-10-31
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC02
2024-02-27
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2024-02-26
confirmation-statement-with-updates
confirmation-statement · CS01
2024-02-26
accounts-with-accounts-type-micro-entity
accounts · AA
2023-10-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-05-03
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-05-03
termination-secretary-company-with-name-termination-date
officers · TM02
2023-04-05
change-person-director-company-with-change-date
officers · CH01
2023-03-20
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2023-03-20
change-corporate-secretary-company-with-change-date
officers · CH04
2023-03-17
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2023-03-17