ADSSERTIVE LTD

💤Zombieactive
11531272 · ltd · incorporated 2018-08-22
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
Upgrade to see
Turnover
year to Aug 2024
Net worth
book net assets
Opportunity
61/100
Worth a look
🔔
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What this business does
Primary activity: Information technology consultancy activities
Sector: Information & communication
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 61/100 (worth a look), bankability 55/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: File overdue accounts. Clears statutory overdue flag — immediate bankability uplift for refinance conversations. Most likely exit: strategic trade sale (40/100).

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
20 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
61/100Worth a look
PassWatchWorth a lookStrongExceptional 

Mixed signal. Worth opening the full target workup before deciding to pursue.

Business quality
50
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
67
Some moderate concerns — review flags.
Signal strength
90
Good data coverage for analysis.

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
Current Assets
Current Liabilities
£0£0£0£0£0£0Aug 2023Aug 2024

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2024-08-312023-08-31

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (15 events)Click to expand
  1. 2025-09-17
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  2. 2025-09-17
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  3. 2025-09-17
    📄
    change-person-director-company-with-change-date
    officers · CH01
  4. 2025-05-27
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2024-04-30
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  6. 2023-05-24
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  7. 2022-08-30
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  8. 2022-08-30
    📄
    change-person-director-company-with-change-date
    officers · CH01
  9. 2022-05-30
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  10. 2022-03-31
    📄
    change-person-director-company-with-change-date
    officers · CH01
  11. 2021-05-21
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  12. 2019-10-22
    📄
    accounts-with-accounts-type-dormant
    accounts · AA
  13. 2018-08-22
    🏢
    Company incorporated
    As ADSSERTIVE LTD
  14. 2018-08-22
    BURGESS, James appointed
    director
  15. 2018-08-22
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +No director turnover: Company is 8 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 high ·
Accounts overdue
high

Statutory accounts have not been filed by their due date. Can indicate admin breakdown, cash preservation, or deliberate delay.

Evidence: Next due: 2026-05-31

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mr James Burgess
Individual · British · DOB 03/1988 · age 38
75100%
75–100%board control75-100% shares · 75-100% voting · board control22/08/2018

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

9 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2018-08-22
Jurisdictionengland-wales
Primary SIC62020 — Information technology consultancy activities

Registered office

114 Akerman Road
London
SW9 6AZ
United Kingdom

Filing status

Accounts
Next due: 2026-05-31OVERDUE
Last made up to: 2024-08-31
Confirmation statement
Next due: 2026-09-04
Last: 2025-08-21

Officers (1 active · 0 resigned)

BURGESS, James
director · ~38y · appointed 2018-08-22
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (20 total)

change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-09-17
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-09-17
change-person-director-company-with-change-date
officers · CH01
2025-09-17
confirmation-statement-with-updates
confirmation-statement · CS01
2025-09-01
accounts-with-accounts-type-micro-entity
accounts · AA
2025-05-27
confirmation-statement-with-updates
confirmation-statement · CS01
2024-08-29
accounts-with-accounts-type-micro-entity
accounts · AA
2024-04-30
confirmation-statement-with-updates
confirmation-statement · CS01
2023-08-29
accounts-with-accounts-type-micro-entity
accounts · AA
2023-05-24
confirmation-statement-with-updates
confirmation-statement · CS01
2022-08-30
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2022-08-30
change-person-director-company-with-change-date
officers · CH01
2022-08-30
accounts-with-accounts-type-micro-entity
accounts · AA
2022-05-30
change-person-director-company-with-change-date
officers · CH01
2022-03-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-08-31