DIRECT 2 EWE LTD
🏛️Establishedactive
11643267 · ltd · incorporated 2018-10-25
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Oct 2024
Net worth
—
book net assets
Opportunity
71/100
Strong
What this business does
Primary activity: SIC 01500
Sector: Agriculture, forestry & fishing
Investor take
PursueStrong opportunity: active trading company with strong profile and bankable structure.
Opportunity 71/100 (strong), bankability 75/100. Share purchase looks the cleaner deal structure. Most likely exit: strategic trade sale (63/100).
Data confidence
Overall: medium (79/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
4 officers (4 active, 4 linked, 4 with DOB)
90
Ownership & PSC
4 active PSC(s) of 4 total, 4 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
28 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
65
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-10-31 | 2023-10-31 |
|---|---|---|
| Average employees | 500 | 500 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (24 events)Click to expand
- 2025-09-17📄change-person-director-company-with-change-dateofficers · CH01
- 2025-07-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-07-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-09-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-07-29📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2021-11-08📄change-person-director-company-with-change-dateofficers · CH01
- 2021-11-08📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2021-11-05📄change-person-director-company-with-change-dateofficers · CH01
- 2021-11-05📄change-person-director-company-with-change-dateofficers · CH01
- 2021-11-05📄change-person-director-company-with-change-dateofficers · CH01
- 2021-11-05📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2021-11-05📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2021-11-05📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2021-02-05📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2020-11-12📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2020-09-30📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2020-08-06➕COCKROFT, Robert Edward appointeddirector
- 2020-08-06➕SMITH, Robert James appointeddirector
- 2020-08-06📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2020-08-06📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2020-08-06📄appoint-person-director-company-with-name-dateofficers · AP01
- 2018-10-25🏢Company incorporatedAs DIRECT 2 EWE LTD
- 2018-10-25➕BALLARD, Charlotte Ffiona appointeddirector
- 2018-10-25➕SMITH, Charlotte Emma appointeddirector
Owner dependency
48/100
Moderate — manageable with handoverSome founder dependency, but not acute. A structured handover period should cover most risk.
FACTORS
- -4 active directors: Broader management team in place — suggests transferable governance.
- +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
Succession & seller-readiness
30/100
Weak signalLimited succession signal. Not a near-term off-market candidate.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
4 active beneficial owners · fragmented| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Robert James Smith Individual · British · DOB 06/1988 · age 38 | — | — | sig. influencesignificant influence | 06/08/2020 |
Mr Robert Edward Cockroft Individual · British · DOB 06/1973 · age 53 | — | — | sig. influencesignificant influence | 06/08/2020 |
Mrs Charlotte Emma Smith Individual · British · DOB 08/1988 · age 38 | — | — | sig. influencesignificant influence | 25/10/2018 |
Miss Charlotte Ffiona Ballard Individual · British · DOB 08/1978 · age 48 | — | — | sig. influencesignificant influence | 25/10/2018 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Agriculture · HX postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| A W EQUINE HOUSING LTD→ 11649958 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
| BALEY MARINE LIMITED→ 10802756 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| BATES GREEN FARM LTD→ 13924066 · est 2022 · no financials extracted | — | — | — | — | 4y | — | — |
| BIOCHAR INNOVATIONS LIMITED→ 14173416 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| CLK TREE SERVICES LIMITED→ 16391613 · est 2025 · no financials extracted | — | — | — | — | 1y | — | — |
| COLEY EQUINE & CATTLE LTD→ 15532933 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| D & K W HOLDINGS LTD→ 16841515 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| DUNDEE FARM LIVERY & CATTERY LTD→ 14766432 · est 2023 · no financials extracted | — | — | — | — | 3y | — | — |
| FORUS TREE→ 12413476 · est 2020 · no financials extracted | — | — | — | — | 6y | — | — |
| GARDENS FARM LTD→ 10985635 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| GEMINISTAFFS LTD→ 16336591 · est 2025 · no financials extracted | — | — | — | — | 1y | — | — |
| GOSLING ROYD FARM LIMITED→ 15057408 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2018-10-25
Jurisdictionengland-wales
Primary SIC01500 — SIC 01500
Registered office
Equitable House
55 Pellon Lane
Halifax
West Yorkshire
HX1 5SP
United Kingdom
Filing status
Accounts
Next due: 2026-07-31
Last made up to: 2024-10-31
Confirmation statement
Next due: 2026-10-14
Last: 2025-09-30
Officers (4 active · 0 resigned)
BALLARD, Charlotte Ffiona→
Activedirector · ~48y · appointed 2018-10-25
View their other companies + combined net worth →
COCKROFT, Robert Edward→
Activedirector · ~53y · appointed 2020-08-06
View their other companies + combined net worth →
SMITH, Charlotte Emma→
Activedirector · ~38y · appointed 2018-10-25
View their other companies + combined net worth →
SMITH, Robert James→
Activedirector · ~38y · appointed 2020-08-06
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Recent filings (28 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-10-14
change-person-director-company-with-change-date
officers · CH01
2025-09-17
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-07-30
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-10-14
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-07-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-10-13
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-09-27
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-10-14
accounts-with-accounts-type-total-exemption-full
accounts · AA
2022-07-29
change-person-director-company-with-change-date
officers · CH01
2021-11-08
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2021-11-08
confirmation-statement-with-updates
confirmation-statement · CS01
2021-11-05
change-person-director-company-with-change-date
officers · CH01
2021-11-05
change-person-director-company-with-change-date
officers · CH01
2021-11-05
change-person-director-company-with-change-date
officers · CH01
2021-11-05