AD23 SPORTS MANAGEMENT LTD
🏛️Establishedactive
12004713 · ltd · incorporated 2019-05-20
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to May 2025
Net worth
—
book net assets
Opportunity
72/100
Strong
What this business does
Primary activity: Other service activities n.e.c.
Sector: Other service activities
Investor take
PursueStrong opportunity: active trading company with strong profile and bankable structure.
Opportunity 72/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: medium (78/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
29 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
72/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
65
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2025-05-31 | 2024-05-31 |
|---|---|---|
| Average employees | 4 | 200 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
0
filings
Last 90 days
1
filing
- • 1 accounts
Last 180 days
1
filing
- • 1 accounts
Counts from Companies House filing history.
Corporate timeline (23 events)Click to expand
- 2026-02-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2025-05-06📄resolutionresolution · RESOLUTIONS
- 2025-05-06📄memorandum-articlesincorporation · MA
- 2025-05-06📄capital-name-of-class-of-sharescapital · SH08
- 2025-02-28📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-05-09📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2024-05-09📄change-person-director-company-with-change-dateofficers · CH01
- 2024-05-09📄change-person-director-company-with-change-dateofficers · CH01
- 2024-02-08📄accounts-amended-with-accounts-type-total-exemption-fullaccounts · AAMD
- 2023-11-09📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-09-02📄gazette-filings-brought-up-to-dategazette · DISS40
- 2023-08-22📄gazette-notice-compulsorygazette · GAZ1
- 2023-05-30📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-05-10📄appoint-person-director-company-with-name-dateofficers · AP01
- 2022-07-02➕DUGDALE, Nicola Marie appointeddirector
- 2022-05-31📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2022-03-28📄memorandum-articlesincorporation · MA
- 2022-03-28📄capital-name-of-class-of-sharescapital · SH08
- 2022-03-28📄capital-variation-of-rights-attached-to-sharescapital · SH10
- 2022-03-26📄resolutionresolution · RESOLUTIONS
- 2022-03-26📄capital-allotment-sharescapital · SH01
- 2019-05-20🏢Company incorporatedAs AD23 SPORTS MANAGEMENT LTD
- 2019-05-20➕DUGDALE, Adam appointeddirector
Owner dependency
71/100
High — earn-out structure requiredMaterial founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
FACTORS
- +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
- +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
- +No director turnover: Company is 7 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
36/100
Weak signalLimited succession signal. Not a near-term off-market candidate.
SIGNALS
- secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Adam Dugdale Individual · British · DOB 09/1987 · age 39 | 75–100% | — | 75-100% shares | 20/05/2019 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Similar companies
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|---|---|---|---|---|---|---|---|
| 11171749 LIMITED→ 11171749 · est 2018 · no financials extracted | — | — | — | — | 8y | — | — |
| 257 LIMITED→ 04646713 · est 2003 · no financials extracted | — | — | — | — | 23y | — | — |
| 57 RODNEY STREET PRIVATE MEDICAL LIMITED→ 15117961 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| A & A TRADING NW LIMITED→ 12884275 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| A FORENSICS LIMITED→ 07973533 · est 2012 · no financials extracted | — | — | — | — | 14y | — | — |
| A G C WINDOW SYSTEMS LTD→ 07346975 · est 2010 · no financials extracted | — | — | — | — | 15y | — | — |
| A.D.T EXTERIOR CLEANING LTD→ 16739790 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| AC EVERLY LIMITED→ 16432898 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ACTIONS ON CONSULTANCY LTD→ 13083127 · est 2020 · no financials extracted | — | — | — | — | 5y | — | — |
| ADMIN 4 U (UK) LIMITED→ 06713516 · est 2008 · no financials extracted | — | — | — | — | 17y | — | — |
| ADN BARBER LTD→ 16137867 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| ADRIANS WINDOW CLEANING SERVICES LIMITED→ 11550372 · est 2018 · no financials extracted | — | — | — | — | 7y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2019-05-20
Jurisdictionengland-wales
Primary SIC96090 — Other service activities n.e.c.
Registered office
Sedulo 5th Floor, Walker House
Exchange Flags
Liverpool
L2 3YL
England
Filing status
Accounts
Next due: 2027-02-28
Last made up to: 2025-05-31
Confirmation statement
Next due: 2026-05-23
Last: 2025-05-09
Officers (2 active · 0 resigned)
DUGDALE, Adam→
Activedirector · ~39y · appointed 2019-05-20
View their other companies + combined net worth →
DUGDALE, Nicola Marie→
Activedirector · ~38y · appointed 2022-07-02
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Recent filings (29 total)
accounts-with-accounts-type-total-exemption-full
accounts · AA
2026-02-27
confirmation-statement-with-updates
confirmation-statement · CS01
2025-06-12
resolution
resolution · RESOLUTIONS
2025-05-06
memorandum-articles
incorporation · MA
2025-05-06
capital-name-of-class-of-shares
capital · SH08
2025-05-06
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-02-28
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-05-09
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2024-05-09
change-person-director-company-with-change-date
officers · CH01
2024-05-09
change-person-director-company-with-change-date
officers · CH01
2024-05-09
accounts-amended-with-accounts-type-total-exemption-full
accounts · AAMD
2024-02-08
accounts-with-accounts-type-total-exemption-full
accounts · AA
2023-11-09
gazette-filings-brought-up-to-date
gazette · DISS40
2023-09-02
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-09-01
gazette-notice-compulsory
gazette · GAZ1
2023-08-22