ADDACTION LIMITED
Opportunity 70/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).
Data confidence
Overall: medium (79/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2025-06-30 | 2024-06-30 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
- • 1 confirmation-statement
- • 1 accounts
Corporate timeline (29 events)Click to expand
- 2026-01-14📄accounts-with-accounts-type-dormantaccounts · AA
- 2025-10-31➕SEELEY, Oliver William George appointeddirector
- 2025-10-31➖BORGHESI, Alexandra resigneddirector
- 2025-10-31📄termination-director-company-with-name-termination-dateofficers · TM01
- 2025-10-31📄appoint-person-director-company-with-name-dateofficers · AP01
- 2025-10-27📄termination-secretary-company-with-name-termination-dateofficers · TM02
- 2025-10-23➖BORGHESI, Alexandra resignedsecretary
- 2025-04-01📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2025-03-17📄accounts-with-accounts-type-dormantaccounts · AA
- 2024-10-22📄termination-director-company-with-name-termination-dateofficers · TM01
- 2024-10-11➖SAVAGE, Hayley resigneddirector
- 2024-03-19📄accounts-with-accounts-type-dormantaccounts · AA
- 2023-03-27📄accounts-with-accounts-type-dormantaccounts · AA
- 2022-03-17📄accounts-with-accounts-type-dormantaccounts · AA
- 2022-01-14📄change-person-director-company-with-change-dateofficers · CH01
- 2021-07-14📄accounts-with-accounts-type-dormantaccounts · AA
- 2021-03-22➕BORGHESI, Alexandra appointedsecretary
- 2021-03-22📄appoint-person-secretary-company-with-name-dateofficers · AP03
- 2021-02-15➕BORGHESI, Alexandra appointeddirector
- 2021-02-15➖NEWMAN, Howard William resigneddirector
- 2021-02-15➖TYRELL, Karen resigneddirector
- 2021-02-15📄appoint-person-director-company-with-name-dateofficers · AP01
- 2021-02-15📄termination-director-company-with-name-termination-dateofficers · TM01
- 2021-02-15📄termination-director-company-with-name-termination-dateofficers · TM01
- 2020-07-21📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2019-06-06🏢Company incorporatedAs ADDACTION LIMITED
- 2019-06-06➕NEWMAN, Howard William appointeddirector
- 2019-06-06➕SAVAGE, Hayley appointeddirector
- 2019-06-06➕TYRELL, Karen appointeddirector
Owner dependency
Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.
- +Sole director: Only one active director — all governance concentrated on one person.
Succession & seller-readiness
Some succession indicators present. Worth watching; approach if sector/strategy fits.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
1 med ·Multiple recent departures can indicate governance disagreement, succession event, or preparation for sale/stress.
Evidence: BORGHESI, Alexandra resigned 2025-10-23; BORGHESI, Alexandra resigned 2025-10-31
Group structure
We Are With You is the ultimate parent — holding 75%+ shares. This company sits inside their group.
Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
We Are With You Corporate entity | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 06/06/2019 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (1 active · 5 resigned)
Click a director name to see their full track record across all companies.