11:11 MARKETING LTD
- · Hygiene score: 90 → 50
- · Bankability: 75 → 55
- · Deal-killer verdict: workable → complicated
- · Opportunity score: 71 → 61
- · 4 recent signals weakening vs 0 strengthening
Picture worsened over the last 30 days — 4 negative signals vs 0 positive.
- ↓Deal-killer verdict: workable → complicated
- ↓Opportunity score: 71 → 61
- ↓Hygiene score: 90 → 50
- ↓Bankability: 75 → 55
- ·Distress / opportunity: avoid → speculative
No snapshot from 90 days ago — start tracking from today.
No snapshot from 180 days ago — start tracking from today.
Opportunity 61/100 (worth a look), bankability 55/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: File overdue accounts. Clears statutory overdue flag — immediate bankability uplift for refinance conversations. Most likely exit: share sale to pe / searcher (38/100).
Data confidence
Overall: medium (79/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Mixed signal. Worth opening the full target workup before deciding to pursue.
Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · accounting standard unknown| Metric | 2024-09-30 | 2023-09-30 |
|---|---|---|
| Average employees | 0 | 0 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
3 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Corporate timeline (9 events)Click to expand
- 2025-03-12📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2024-06-26📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-09-07📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2023-06-30📄change-account-reference-date-company-previous-shortenedaccounts · AA01
- 2022-06-30📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2021-06-25📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2019-09-25🏢Company incorporatedAs 11:11 MARKETING LTD
- 2019-09-25➕SHIELDS, James Kelly Scott appointeddirector
- 2019-09-25📄incorporation-companyincorporation · NEWINC
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +No director turnover: Company is 7 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
Some succession indicators present. Worth watching; approach if sector/strategy fits.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
Red flags
1 high ·Statutory accounts have not been filed by their due date. Can indicate admin breakdown, cash preservation, or deliberate delay.
Evidence: Next due: 2026-06-29
Shareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr James Kelly Scott Shields Individual · British · DOB 07/1980 · age 46 | 75–100% | 75–100% | board control75-100% shares · 75-100% voting · board control | 25/09/2019 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Trade services · CH postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| A & S NEWTON CLEANING SERVICES LTD→ 11761701 · est 2019 · no financials extracted | — | — | — | — | 7y | — | — |
| ALEXANDRA BROOKER AESTHETICS LTD→ 10502517 · est 2016 · no financials extracted | — | — | — | — | 9y | — | — |
| APPLIED CLINICAL PSYCHOLOGY SERVICES LTD→ 11417097 · est 2018 | — | — | £5.7k | — | 7y | — | — |
| AQUAMARINE MANAGEMENT LTD→ 07512078 · est 2011 · no financials extracted | — | — | — | — | 15y | — | — |
| ARABELLA HAIR LTD→ 10581765 · est 2017 · no financials extracted | — | — | — | — | 9y | — | — |
| ARACHNID FX LIMITED→ 14873213 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| ARC GLOBAL ENTERPRISES LIMITED→ 11104060 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| ARCFRANCIS LTD→ 16843596 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ARDAGH METAL PACKAGING FINANCE UK PLC→ 13907397 · est 2022 · no financials extracted | — | — | — | — | 4y | — | — |
| ARDAGH METAL PACKAGING TRADING UK LIMITED→ 07832417 · est 2011 · no financials extracted | — | — | — | — | 14y | — | — |
| ARDENS HAULAGE LIMITED→ 07245269 · est 2010 · no financials extracted | — | — | — | — | 15y | — | — |
| AREMAC PRODUCTIONS LIMITED→ 08438663 · est 2013 · no financials extracted | — | — | — | — | 13y | — | — |
9 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (1 active · 0 resigned)
Click a director name to see their full track record across all companies.