ARMERA LIMITED
🏛️Establishedactive
12405257 · ltd · incorporated 2020-01-15
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
Opportunity decay
approaching window · 12-months
Approaching a transaction window — refinance or sale event plausible in the next 12 months.
- · Oldest live charge 4.2y old — refinance window within 12 months
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Dec 2024
Net worth
—
book net assets
Opportunity
78/100
Strong
What this business does
Primary activity: Wholesale of household goods (other than musical instruments) n.e.c.
Sector: Wholesale & retail
Investor take
PursueStrong opportunity: active trading company with strong profile and bankable structure.
Opportunity 78/100 (strong), bankability 80/100. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).
🏦
Refinance opportunity
1 live charge · oldest 4.2y
75/100
ready
Refinance conversation should be productive — structure clean and timing right.
- · Charge age ~4.2 years — mid-life; refi window approaching.
- · Single lender — cleanest path to refinance.
- · Legal-friction score 15/100 — clean.
Data confidence
Overall: high (81/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
1 charges (1/1 with lender, 1/1 with type)
90
Directors & officers
8 officers (7 active, 8 linked, 7 with DOB)
88
Ownership & PSC
2 active PSC(s) of 3 total, 3 with control declared
90
Director network
4 connected companies via shared directors
57
Filing history
36 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
65
Adequate — check latest filings for context.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
100
Good data coverage for analysis.
Key financials
2 years extracted from filed iXBRL accountsCash
—
Net Worth
—
Current Assets
—
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2024-12-31 | 2023-12-31 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
1
filing
- • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (31 events)Click to expand
- 2025-09-30📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2025-01-31📄change-person-director-company-with-change-dateofficers · CH01
- 2024-10-24📄change-person-director-company-with-change-dateofficers · CH01
- 2024-09-11📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2023-10-24📄change-person-director-company-with-change-dateofficers · CH01
- 2023-08-10📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2023-01-20📄change-to-a-person-with-significant-controlpersons-with-significant-control · PSC04
- 2023-01-20📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2022-11-17📄resolutionresolution · RESOLUTIONS
- 2022-11-16📄memorandum-articlesincorporation · MA
- 2022-11-16📄capital-name-of-class-of-sharescapital · SH08
- 2022-11-15➕SWALLOW, Steven Richard appointeddirector
- 2022-11-15📄appoint-person-director-company-with-name-dateofficers · AP01
- 2022-11-14📄capital-alter-shares-subdivisioncapital · SH02
- 2022-11-14📄capital-name-of-class-of-sharescapital · SH08
- 2022-09-27📄accounts-with-accounts-type-unaudited-abridgedaccounts · AA
- 2022-03-24📄mortgage-create-with-deed-with-charge-number-charge-creation-datemortgage · MR01
- 2022-03-23🔒Charge registered #1Lender: Hsbc UK Bank PLC
- 2021-09-29📄accounts-with-accounts-type-micro-entityaccounts · AA
- 2021-07-23📄appoint-person-director-company-with-name-dateofficers · AP01
- 2021-07-22📄appoint-person-director-company-with-name-dateofficers · AP01
- 2021-07-21➕PRESTON, Timothy Michael appointedsecretary
- 2021-07-21➕CARTER, Daniel Robert appointeddirector
- 2021-07-21➕PAMPHILON, Dean Richard appointeddirector
- 2021-07-21➕PRESTON, Timothy Michael appointeddirector
- 2021-07-21➕WILLIAMS, James Gordon appointeddirector
- 2021-07-21📄appoint-person-director-company-with-name-dateofficers · AP01
- 2020-01-15🏢Company incorporatedAs ARMERA LIMITED
- 2020-01-15➕WILLIAMS, Sarah Anne appointeddirector
- 2020-01-15➕WILLIAMS, Sarah Anne appointeddirector
- 2020-01-15➖WILLIAMS, Sarah Anne resigneddirector
Owner dependency
56/100
Moderate — manageable with handoverSome founder dependency, but not acute. A structured handover period should cover most risk.
FACTORS
- -6 active directors: Broader management team in place — suggests transferable governance.
- +Senior director age: Director aged approximately 62 — approaching natural succession window.
- +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
Succession & seller-readiness
40/100
Moderate signalSome succession indicators present. Worth watching; approach if sector/strategy fits.
SIGNALS
- secondaryFounder aged 58+: Senior director is approximately 62. Early succession window.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
2 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr James Gordon Williams Individual · British · DOB 03/1976 · age 50 | 25–50% | — | 25-50% shares | 16/11/2022 |
Sarah Anne Williams Individual · British · DOB 01/1976 · age 50 | 25–50% | — | 25-50% shares | 15/01/2020 |
1 historic (ceased) PSC
- Sarah Anne Williamsceased 15/01/2020· 75-100% shares · 75-100% voting · board control
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
🔒Co-director network graph
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
See pricing →Similar companies
Active · Wholesale & distribution · BA postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| A P TECHNOLOGIES LIMITED→ 04348203 · est 2002 · no financials extracted | — | — | — | — | 24y | — | — |
| ABPAC LIMITED→ 01651229 · est 1982 · no financials extracted | — | — | — | — | 43y | — | — |
| ACACIA ENERGY GROUP LTD.→ 10767397 · est 2017 · no financials extracted | — | — | — | — | 8y | — | — |
| AFEARD LTD→ 15956993 · est 2024 · no financials extracted | — | — | — | — | 1y | — | — |
| ALL DOGS HAVE DREAMS LTD→ 16425104 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| ALLUM LIMITED→ 02617922 · est 1991 · no financials extracted | — | — | — | — | 34y | — | — |
| AMINOH PEPTIDES LTD→ 17020404 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| ARHAM WEAR LTD→ 15405552 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| ARMS-TEC LTD→ 16338430 · est 2025 · no financials extracted | — | — | — | — | 1y | — | — |
| ARTISAN FOOD CLUB ONLINE LIMITED→ 14311486 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| ATKINSON EQUIPMENT LIMITED→ 01050233 · est 1972 · no financials extracted | — | — | — | — | 54y | — | — |
| ATLAS INTERIORS LIMITED→ 06910215 · est 2009 · no financials extracted | — | — | — | — | 16y | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
6 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2020-01-15
Jurisdictionengland-wales
Primary SIC46499 — Wholesale of household goods (other than musical instruments) n.e.c.
Registered office
Units 1 & 2 Northlands Industrial Estate
Copheap Lane
Warminster
Wiltshire
BA12 0BG
United Kingdom
Filing status
Accounts
Next due: 2026-09-30
Last made up to: 2024-12-31
Confirmation statement
Next due: 2027-01-28
Last: 2026-01-14
Officers (7 active · 1 resigned)
PRESTON, Timothy Michael→
Activesecretary · appointed 2021-07-21
View their other companies + combined net worth →
CARTER, Daniel Robert→
Activedirector · ~51y · appointed 2021-07-21
View their other companies + combined net worth →
PAMPHILON, Dean Richard→
Activedirector · ~62y · appointed 2021-07-21
View their other companies + combined net worth →
PRESTON, Timothy Michael→
Activedirector · ~58y · appointed 2021-07-21
View their other companies + combined net worth →
SWALLOW, Steven Richard→
Activedirector · ~36y · appointed 2022-11-15
View their other companies + combined net worth →
WILLIAMS, James Gordon→
Activedirector · ~50y · appointed 2021-07-21
View their other companies + combined net worth →
WILLIAMS, Sarah Anne→
Activedirector · ~50y · appointed 2020-01-15
View their other companies + combined net worth →
WILLIAMS, Sarah Anne→
Resigneddirector · ~76y · appointed 2020-01-15 · resigned 2020-01-15
Click a director name to see their full track record across all companies.
Mortgages & charges
1
Total charges
1
Outstanding
1
Active lenders
Status:Lender:1 of 1 shown
| Type | Properties | |||||
|---|---|---|---|---|---|---|
| outstanding | HSBC Hsbc UK Bank PLC | A registered charge | 1 property | 23/03/2022 | — |
Click column headers to sort. Use filters above to narrow by status and lender.
Recent filings (36 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-01-27
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2025-09-30
change-person-director-company-with-change-date
officers · CH01
2025-01-31
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-01-22
change-person-director-company-with-change-date
officers · CH01
2024-10-24
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2024-09-11
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-01-15
change-person-director-company-with-change-date
officers · CH01
2023-10-24
accounts-with-accounts-type-unaudited-abridged
accounts · AA
2023-08-10
confirmation-statement-with-updates
confirmation-statement · CS01
2023-01-20
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2023-01-20
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2023-01-20
resolution
resolution · RESOLUTIONS
2022-11-17
memorandum-articles
incorporation · MA
2022-11-16
capital-name-of-class-of-shares
capital · SH08
2022-11-16